The Kiki Kirby Podcast: Evolving in a Heart-Centred Way

Episode Title: Evolving Through Marketing, Learning & Leadership with Luan Wise

💫 Episode Summary

In this inspiring and deeply reflective episode, Kiki reconnects with long-time friend and marketing expert Luan Wise to discuss career evolution, the role of curiosity, heart-centred leadership, and embracing lifelong learning. Luan shares her 25-year journey in marketing, her transition from corporate to consultancy, her passion for social media, and her recent dive into academia as a PhD student. We explore the challenges and joys of writing books, delivering a TEDx talk, and how to navigate marketing without the overwhelm.

Whether you're a marketer, entrepreneur, career changer, or simply someone looking for motivation to grow personally and professionally this episode is packed with wisdom and warmth.

Luan Wise is a Chartered Marketer and Fellow of the Chartered Institute of Marketing, with over 25 years of marketing expertise across agency, client-side, and consultancy roles. She runs a consultancy and training business and has recently embarked on PhD studies.

Luan is a LinkedIn Learning course instructor, an accredited lead trainer for Meta, and author of award-winning books on social media marketing, including Planning for Success and Smart Social Media.

🧠 What We Cover

· Luan's early beginnings in marketing and how she "fell into it"

· The evolution of her consultancy and training work

· Why she chose to specialize in social media (and how it started with a simple LinkedIn talk!)

· The power of continuous learning – including why she's now doing a PhD

· How to write and publish impactful books (she's written 7+!)

· The role of creativity and strategic thinking in marketing

· Her experience delivering a TEDx talk and how she handled a tech fail live on stage

· Luan's passion project: The Social Media for Good Project

· Her insights on being heart-centred in work and life

📚 Resources Mentioned

· Books by Luan Wise

o Relax! It's Only Social Media

o Planning for Success

o Smart Social Media

o Using Social Media at Work

o [More upcoming titles to be added as released]

· TEDx Talk "Using Social Media as a Force for Good"

· The Social Media for Good Project A LinkedIn newsletter exploring how platforms can uplift, empower, and create positive change - access here

💡 Luan's Takeaways

"I think the more I learn, the more I realise how much I don't know." "Creativity needs space. Sometimes we need to allow ourselves to be bored to let the best ideas emerge." "Social media can be a force for good when used intentionally and with purpose."

🧭 Connect with Luan Wise

· 🌐 Website: luanwise.co.uk

· 📩 Join her newsletter for updates, workshops & resources The LinkedIn Newsletter: Subscribe on LinkedIn https://www.linkedin.com/newsletters/7287134048680833025/

· 📱 LinkedIn: linkedin.com/in/luanwise

· 📷 Instagram: @luanwise

💖 Connect with Kiki Stanton

Linkedin: Kiki Stanton

Instagram: Kiki Kirby Coaching

Kiki Kirby Coaching & Consultancy

Websites: Coaching: www.kikikirbycoaching.com |

Consultancy: www.kikikirbyconsultancy.com

🔁 Share the Love

If this episode inspired you, please take a moment to share it with a friend, leave a review, or post about it on social media. Tag @kikikirbycoaching and @luanwise