Exitology: Unlock Your Profits, Unlock Your Potential

“What are you going to do for the next hour to change your life is one of the greatest questions I ever got.”

“I had a lot to lose and I just encourage people to have objective reality now so that your back doesn’t have to get against the wall. I hired a coach and he had results in his life that I wanted.”

“What are you going to do for the next hour to change your life is one of the greatest questions I ever got.”

Put the past behind. Get clear and start moving forward.

Your need to be right will cost you your life.

When you are clear on the benefits to others, just be relentless. Find a coach that takes a stand for you.

Based on results, how is your way working?

“You can’t get to peace without forgiveness.”

Chris Felton, 7-figure financial services entrepreneur and Amazon best selling author of Think & Grow You. Website | LinkedIn 

#forgiveness #coach #past #objectivereality #benefits #peace

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“If you like your results, you can tune me out.”

The number one characteristic of self made entrepreneurs is objective reality (staying out of delusion).  Maybe it’s not even in your business but you have delusions in your relationships.

Set a unifying goal to address delusions. 

If there is turmoil at home, it will bleed into your business and vice versa. 

Everything you want in life, you're hoping to get a feeling.  Put a feeling of financial relief and freedom around the goal.

Stop fixing and start creating wealth.

Find clarity and have a relationship to results.

Don’t ignore important gut feelings that are giving you data and feedback.  There is actual data and feedback that comes through the emotional channel not just the numerical channel that is part of objective reality.

Chris Felton, 7-figure financial services entrepreneur and Amazon best selling author of Think & Grow You.   Website | LinkedIn 

#clarity #objectivereality #wealth #goal #entrepreneur #data #emotion

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“A life spent seeking comfort results in an entirely uncomfortable existence.” - Chris Felton

The number one concept for a high performer world class thinker is called objective reality.

Hear examples of objective reality - the ability to own your results without getting emotional.

“Ego is not your amigo.”

96% of Americans are broke.

Margaret Lynch, author of Tapping into Wealth, says the biggest determining factor of your financial success is the vows you made to gain acceptance of your family at a young age.

Remember how much agency you as an individual have to choose how your life goes.

Get a Green Journal.

Tell a more empowering story and quit feeding the old story.

Chris Felton, 7-figure financial services entrepreneur and Amazon best selling author of Think & Grow You.   Website | LinkedIn 

#ego #objectivereality #broke #scorecard #empowerment #tranferablevaluemetric #delusion #optimism #beliefs #money

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“Optimism and delusion sleep in the same bed together.” - Chris Felton

“I was getting a lot of trophies and awards and was speaking a lot but what people didn’t know behind the scenes was I was broke.”

He looked successful, he knew how to say the right things but behind the scenes was kind of a mess which he hid from his wife. 

Enlightening moment and single best financial decision he made was to turn the money responsibility over to his wife.

Entrepreneurs are often very delusional and have no relationship to actual results. 

Explore the details of the “purse throwing incident.”

Regardless of business or life, you don’t get what you hope for, you get what you expect.

Understand the importance of having a wife or partner that backs you up when you're an entrepreneur.

Chris Felton, 7-figure financial services entrepreneur and Amazon best selling author of Think & Grow You.   Website | LinkedIn 

#entrepreneur #optimism #delusion #success #responsibility #money #finances

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

Started out of college, hired employees, got a bigger office, woke up after 10 years and asked the question - do I want to do this for the next 10 years?

Being young and at the beginning of our careers, we wanted to explore different things.

Our guiding piece was we wanted to make sure our clients had a home and employees had a job.  

Hire a broker.

Competitors may some day make you an offer.

If an internal successor does not exist, look in your industry for a potential buyer.

Branding and internal reorganization allowed for two separate offerings.

For some sellers, you go from being an owner to being an employee and the money that you thought you were going to have because you sold the business is really all tied up in these metrics that you don’t really have control over.

Portfolio life = consulting, projects work, become an author, serve as a board member.

If you have a service based business, you have to be prepared for it to no longer be your stuff.

Ben Guttmann, professor, marketing executive, author of Simply Put Why Clear Message Win - and How to Design Them.  Website | LinkedIn

#exitplanning #transferablevaluemetric #portfolio #sellyourbusiness #service #buyer

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“We have to speak in a language based on stories and create a common one that we can connect with each other.”

Explore the 5 Design Principles: Benefit, Focus, Salient, Empathetic & Minimal

Many businesses know their stuff, know the language around it.  They know why they care about it but they have a hard time translating it outside of their walls.

If you can communicate to the marketplace, that’s the difference between multi-million dollar company growth and value versus probably going out of business.

Constraints breed creativity.

Choose constraints based on you individually, your project and medium pressure.

Ben Guttmann, professor, marketing executive, author of Simply Put Why Clear Message Win - and How to Design Them.  Website | LinkedIn

#principle #communication #language #marketplace #constraints #creativity #pressure

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“People don't want a quarter inch drill.  They want a quarter inch hole.” - Theodore Levitt

Make sure that there is as little friction as possible between what you are trying to say and what the receiver wants to hear.

Understand the motivators of what people care about and be more effective in sales, marketing and communication.

Ask So What? - find the functional, emotional, physiological benefits and features.

Find the emotional hook that’s actually going to drive a person to pay attention.

Ben Guttmann, professor, marketing executive, author of Simply Put Why Clear Message Win - and How to Design Them.  Website | LinkedIn

#motivators #benefits #communication #emotion #interrogate #value #simplicity

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“Communication is the fundamental act of being a human”

Explore the reasons for breakdowns in communication.

When we are the receiver, we want communication. We want fluency in our messaging as a receiver. Every time something is easy, something is fluent. If something is not fluent, it takes a lot of mental processing power to make sense of it.

What is additive bias in our own head?

Lead with simplicity in your business - emails, proposals, slogans, communications, stock ticker symbols.

Research has proven there is actual value in being fluent.

Ben Guttmann, professor, marketing executive, author of Simply Put Why Clear Message Win - and How to Design Them. Website | LinkedIn 

#communication #fluency #messaging #additivebias #vision #simplicity #value

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

Turn a constraint into an accelerator and become unstoppable.

How do you become the business who could put your business out of business and scale profits in your company by becoming the disruption in your industry?

Make a list of your constraints and look at how you can flip constraints for competitive advantage.

Explore the Find Time Now processes.

Take 100% responsibility for your actions in creating the culture around your business.

Show up differently to get different results.

“You cannot grow your company more than your own vision for what is possible in your company.”

Commit to a bigger vision and step into it.

Mandi Ellefson is the founder of Hands-Off CEO, a published author of The Hands-Off CEO and host of the Hands-Off CEO podcast.  LinkedIn

#mindset #constraints #transferrablevalue #scalability #profit #culturalcapital #exitplanning #conscientiousness #reality

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.

“Conformity is the jailer of freedom, and the enemy of growth.” - John F. Kennedy

The client does not actually care about quality, they want their problem solved.

All of your competition are dealing with the same constraints and same challenges as you. Find a way to innovate and stand out.

Name of the game is to build transferable value in your business.

If you are valuable in the marketplace, you have opened up so many options for you and your business.

“How do you become the kind of business that might put yourself out of business?”

Mandi Ellefson is the founder of Hands-Off CEO, a published author of The Hands-Off CEO and host of the Hands-Off CEO podcast. LinkedIn

#mindset #problemsolved #constraints #transferrablevalue #scalability #profit #exitplanning #vision 

Like this episode? Want to learn more? Visit www.exitology.com, or get your copy of Exitology: Proven Strategies to Accelerate Business Growth, 3x Your Company Value, and Exit the Smart Way today.