Make Marketing Suck Less for Expertise-Driven Solo Businesses

Expert Enough: Navigating the 3 Stages of Expertise


Listen Later

“I don't know if I'm expert enough.”


“Oh, really?” 


As soon as I hear this phrase, I always ask, “So tell me about your experience.”  And then I am regaled by a list of certifications, education, experience on the job, transferable skills, developing their own frameworks and working with clients and getting results.


Yes, you're definitely expert enough, but I understand why people feel like they aren’t.

 

Why you doubt your expertise and think that you're not expert enough. And some people think they're not expert enough to even listen to this podcast. 


Well, it may be a good old-fashioned imposter complex getting in the way. It might also be a fundamental misunderstanding about expertise. 


So let's unpack that and talk about how to know if you're expert enough. And spoiler alert, if you're thinking that you're more than expert enough.


Want to hear more about The Expert Up Club? Book Your Private Tour Here

Full show notes and transcript are here.

...more
View all episodesView all episodes
Download on the App Store

Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

82 ratings


More shows like Make Marketing Suck Less for Expertise-Driven Solo Businesses

View all
Fresh Air by NPR

Fresh Air

38,115 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,443 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,577 Listeners

The New Yorker Radio Hour by WNYC Studios and The New Yorker

The New Yorker Radio Hour

6,567 Listeners

Staying Solo by Maggie Patterson, BS-Free Business

Staying Solo

72 Listeners

The Lazy Genius Podcast by Kendra, The Lazy Genius

The Lazy Genius Podcast

6,441 Listeners

Where Should We Begin? with Esther Perel by Esther Perel Global Media

Where Should We Begin? with Esther Perel

14,807 Listeners

Growing Steady | Intentional Creative Business Podcast by Wandering Aimfully

Growing Steady | Intentional Creative Business Podcast

89 Listeners

The Marketing Freelancer: Unicorns Unite by Emily Reagan | Digital Marketing Virtual Assistant

The Marketing Freelancer: Unicorns Unite

97 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

15,283 Listeners

Off The Grid: Leaving Social Media Without Losing All Your Clients by Softer Sounds

Off The Grid: Leaving Social Media Without Losing All Your Clients

84 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

21,131 Listeners

If Books Could Kill by Michael Hobbes & Peter Shamshiri

If Books Could Kill

8,554 Listeners

Sequence Over Strategy by Michelle Warner

Sequence Over Strategy

14 Listeners