Expert Insights

Industry experts predict brisk business for 2018 - who will win and who will struggle to keep up? Joe Welu explains what it will take to break away from the pack.

Change is constant - are you keeping up? Joe Welu explains what it takes for mortgage and real estate companies and producers to survive and thrive in a rapidly-evolving, tech-savvy environment.

Extremely successful companies and producers have something in common: strict adherence to a business plan. Ready to ramp up your production? Joe Welu explains how to deploy the 1-Page Business Plan to propel your pipeline. Download the 1-Page Business Plan guide here:

https://totalexpert.com/info-1-page-business-plan/?utm_source=podcast&utm_medium=social-organic&utm_campaign=1-page-business-plan&utm_content=podcast

People transact differently than they used to - have you adjusted the way you market to them accordingly? Joe Welu explains the balance between new and old school when it comes to connecting with buyers and converting them to customers.

Mortgage Loan Officers and Realtors love shiny objects, but the newest tool isn't always the best thing for your long-term plans and goals. Joe Welu discusses the dangers of instant gratification and how the most successful MLOs and Realtors avoid quick fixes in favor of long-term commitment.

"Big Data" is here...do you know how to use it? Reaching out to customers is fine, but catching them at a critical moment is optimum. Joe Welu explains how to put the latest insights to work for big gains.

Companies and individual producers no longer have a choice when it comes to technology. The pace of change gets faster all the time and investment in innovation is imperative to business growth and survival.

What's going on in your business - and the industry - as we come to the end of the third quarter? Joe Welu discusses what's happening with top producers and mortgage companies nationwide as well as predictions for 2018.

Are you leaving money on the table by missing out on incremental business? Where are the leaks in your system? Do you have the right communication sequences and tools for different types of leads? Joe Welu explains that when it comes to taking your business to the next level, it's the basics that really matter.

Today's most successful mortgage companies and loan officers understand knowledge is important not only to consumers, but the partners they seek to do business with. In this episode, Joe Welu explains how MLOs can take advantage of a particularly easy opportunity to provide value through education-based marketing.