Expert Insights

Technology can propel or derail your business. Joe Welu explains what more than half of upper managers in financial services believe is holding their companies back from innovating and how to make sure you're on the right trajectory to succeed.

Top producers know real success goes beyond transactional thinking when it comes to making clients for life. The same is true for your competition. Joe Welu explains how to innovate to remain relevant and on the radar of the people and community you serve.

Large organizations are leveraging the power of individual producers' brands for a win-win market approach. Joe Welu explains how companies and practitioners can align for mutual benefit and maximum success.

There's no "secret sauce," but there are best practices. Joe Welu explains how a group of mortgage, technology and other related companies will convene to discuss what's on the horizon for the industry and their approaches to execution that set them apart.

This is the "golden age" of the mortgage industry and Joe Welu explains the three things all game-changing companies have dialed in and mastered.

Your public persona is a powerful tool. Joe Welu explains how consistent, effective use of reviews and surveys can propel your marketing and your business.

Motivated companies and producers can have a great December by doing what their competitors won't. Joe talks about finishing the year strong...

Before a lead can convert, a customer has to engage. Are you addressing prospects with what they find relevant and helpful or just pushing your own agenda? Joe Welu explains the importance of customer profiling in growing your business.

The resignation of Richard Cordray opens the door for an overhaul to an agency that's been a political football. But don't think change will be big and fast at the bureau that's changed the way mortgage and real estate companies work together....

So you're on Facebook, Twitter, etc...are you maximizing the power of social media in your business? Joe Welu explains the biggest mistake companies and producers make when it comes to promoting themselves and their brands - and how to turn it around.