In this episode, we sit down with Brian Gross, the president of BSG PR, who brings over 32 years of experience in media and public relations.
Brian shares his journey from interning at Deaf American Recordings to working with high-profile clients like Gene Simmons and Sasha Grey. He discusses the intricacies of working with celebrities, the importance of listening to clients, and the evolution of public relations in the age of social media.
Join us as we explore the challenges and rewards of this dynamic industry!
Chapters:
(02:56) Brian Miller shares his story about how he got started in PR
(05:14) What are the main differences between working with anonymous and celebrity employees
(10:18) People should definitely research PR firms that handle specific products or brands
(12:43) In today's world, social media has been a very big factor
(15:26) What does the American dream actually mean to you
(17:46) The idea of perception
(20:50) Young people get into public relations
(21:18) Doing research is key to improving your brand and your reputation
Sponsored by:
BLU Scholarship: https://www.blu.university/a/2147984849/YbykQKgP
Brian Gross bio:
Brian Gross, President of BSG PR, has been in the service of media and public relations for over 32 years. Gross has been employed by companies such as Def American Recordings, Warner Brothers Records, Reprise Records, Elektra Entertainment Group, Vivid Entertainment Group, and such organizations as The Lollapalooza Tour. Brian Gross was an Executive Producer for Reality-X: The Search For Adam & Eve. His background includes all facets of public and media relations, working with some of the largest businesses, celebrities, and music acts in the world.
Clients of BSG PR, past and present, include Gene Simmons, Sasha Grey, Maitland Ward, Adam & Eve, PlusOne, AdultTime, Penthouse, Phoenix Books, The AVN Adult Entertainment Expo, Joanna Angel, BurningAngel, Greg Lansky, The Vixen Media Group, Pink Visual, Evil Angel, Girlsway, Autoblow A.I., CamCon, The Fearless Man, Nina Hartley, Lupe Fuentes, Kendra Sunderland, LA Pop Art, Liberation Entertainment, Ecko TV, Kaiju Big Battel, Eyeglasses.com, Lucky 13 Clothing, Pinup Girl Clothing, Punk Rock Bowling and Music Festival, Chuck Zito, Omarosa, Blanc/Biehn Productions, Stockroom, Tony Clifton, Big Teaze Toys, Slixa, WantedList, Sheri’s Ranch, WoodRocket and many others…
Connect with Brian:
https://www.instagram.com/bsgpr
Connect with Extraordinary America: https://extraordinary-america.com/platform
Or Watch on YouTube: https://youtu.be/85p4TdUZYws