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Eye on Digital Marketing episodes
- 39: What digital marketers can expect in Q4 2021Episode 39 of MoreVisibility’s Eye on Digital Marketing podcast features President, Andy Wetzler, who shares is thoughts on:
- Client relationships during the pandemic
- What you should focus on in Q4
- MoreVisibility’s upcoming Google Event on the beach!
Have questions? Contact us at [email protected].17 min - 38: Current State of Google Analytics and GA4 changes in 2021Episode 38 of MoreVisibility’s Eye on Digital Marketing podcast discusses the following GA Suite products and topics:
- Google Analytics and the move to GA4
- Data Studio
- Google Optimize
Have questions? Contact us at [email protected].25 min - 37: How the iOS 14 Could Impact Your Digital StrategyEpisode 37 of MoreVisibility’s Eye on Digital Marketing podcast discusses the importance of the new iOS updates for advertisers:
- Privacy information on the app store
- App Tracking Transparency
- Approximate Location
Have questions? Contact us at [email protected].25 min - 36: The Importance of Storytelling With Your SEM DataEpisode 36 of MoreVisibility’s Eye on Digital Marketing podcast discusses storytelling with data and why that is so important:
- The difference of data-dumping vs. storytelling
- Knowing your audience and how to appeal to them
- Insights and tips from our Vice President of Interactive Advertising
Have questions? Contact us at [email protected].19 min - 35: How You Can Adapt Your Business Strategy in 2021Episode 35 of MoreVisibility’s Eye on Digital Marketing podcast explores key tips on how you can keep up with new business during volatile times:
- The Importance of Thought Leadership
- How to Prospect Outside of Digital
- 2021 Digital Changes to Watch For
Have questions? Contact us at [email protected].16 min - 34: How Google’s New Page Experience Ranking Can Impact Your SiteThe latest installment of MoreVisibility’s Eye on Digital Marketing podcast explores Google’s new page ranking factors:
- Largest Contentful Paint
- First Input Delay
- Cumulative Layout Shift
Learn what they mean, how they will affect your site and how we can help strategize. Have questions? Contact us at [email protected].31 min - 33: Developing an Effective Content Strategy in a Post-COVID WorldAs Stay at Home orders begin to lift, have you stopped to think about what your brand’s Content Marketing Strategy will look like moving forward? Ultimately, before you make any changes to your marketing you should examine how your overall business will operate differently in a Post-COVID World.
Tune in to this episode of MoreVisibility’s Eye on Digital Marketing Podcast to unlock tips for strategizing and executing plans for Post-COVID Content Marketing.
If you need assistance adjusting your Content Marketing Strategy, please contact our team of experts at MoreVisibility.25 min - 32: Tips for Adjusting Your Digital Marketing Strategy During COVID-19The COVID-19 pandemic has caused Marketers to reconsider their digital strategy. It is important to make strategic decisions with the correct approach and information.
In this episode of MoreVisibility’s Eye on Digital Marketing Podcast, Chuck Forbes breaks down:- Strategies to Meet Your Audience / Customers’ Needs
- Tips for What to Review & Update for Your Paid Ads or Website
- Changes to Consider for Your Google My Business
- And More!
Listen to the Podcast now!
Need help adjusting your Digital Marketing Strategy? Please contact our Online Marketing experts at MoreVisibility.27 min - 31: Marketing In Uncertain Times: Gain Clarity & Be ResilientWhat should marketers do when the news is chaotic and the public’s attention is pulled from normal day-to-day life? Adjusting messaging and delivery while maintaining resilience and calm are paramount to your Digital Marketing success.
In an effort to help Marketers navigate their marketing strategy during unprecedented times, MoreVisibility’s COO, Danielle Leitch, sat down with New York Times Best Seller, Peter Shankman, to discuss:- Marketing Sensitivity
- What to Adjust, Change or Revise In Your Marketing Messaging & Channels
- How to Ensure Your Message Is Still Seen & Heard By Your Target Audience
- Ways to Bridge the Gap Between Thoughtfulness & Speed
- And More!
Listen to Episode 31 now!
About Peter Shankman
Mr. Shankman is a worldwide influencer and spokesperson for brands across the globe. He is the founder of three successful startups, most notably Help a Reporter Out (HARO). As a corporate keynote speaker, he is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, and advertising.30 min - 30: TikTok Marketing 101: How to Use TikTok to Promote Your BrandTikTok (formerly known as musical.ly) is an on the rise social media platform for creating, sharing and discovering short music videos. The app was used by a young demographic as an outlet to express themselves through singing, dancing, comedy, and lip-syncing. Now, TikTok has become a video-sharing social networking service that is becoming hard to ignore, especially for B2C Marketers.
In this episode of MoreVisibility’s Eye on Digital Marketing Podcast, Chuck Forbes sits down with Guylaine Cadorette to take a dive deep into TikTok, including:- TikTok’s User Demographics
- How to Creating a Winning TikTok Organic Social Strategy
- Paid Advertising Opportunities
- And Much More!
Listen to the Podcast now!
Contact us today and our experts will collaborate with you to provide a roadmap to kickstart or improve your Social Media Marketing.28 min
About Eye on Digital Marketing
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