The most frequently asked question AK Stout receives from Franchisors is whether or not their individual Franchise locations should have their own Facebook Business Page or whether content from the national Facebook Page can suffice for the entire system. Depending upon your role, you may have an immediate, gut feeling about that idea. AK is not only a firm believer that individual Franchise locations can benefit dramatically from having their own Facebook presence, but she has witnessed the success that can be garnered when a Franchise location builds a community on Facebook.