The Social Geek Marketing & Innovation series rolls on with video help from a pro.

YouTuber Amy Landino of AmyTV is here to help you make better videos.

Amy discusses:

And she shares her proven 5-step formula that will make your videos perform better today.

Subscribe to AmyTV on YouTube:

https://www.youtube.com/@AmyTV

Thanks to Franzy, Hughes, and Thunderly

https://franzy.com/socialgeek

Special Guest: Amy Landino.

Today: One On One with restaurant expert and entrepreneur Lauren Fernandez of Full Course.

Lauren brings us up to speed on all things food & franchising. We'll discuss restaurant trends and hot topics including labor, digitization, robots, menu trends, Nowstalgia, and consumer behavior.

Thanks to Vendasta, Franzy, Hughes, and Citrin Cooperman

http://vendasta.com/franchise

Special Guest: Lauren Fernandez.

It’s the Marketing and Innovation Update for June, 2025.

Entrepreneur, Podcaster, and now Franchisee Richard Snow shares an update on the IFA Franchise Ascension Initiative.

Today’s show is brought to you by Vendasta, Franzy, Hughes, and Thunderly ⚡

Special Guests: Richard Snow and Sherry McNeil.

Today we’ve got a two-part conversation with Gini Dietrich of Spin Sucks.

First, Gini returns to Social Geek with an update on the PESO model – the relationship of implementing Paid, Earned, Shared, and Owned media strategies. She shares stories about:

• Challenges in measuring all media but in different ways

• The effect of AI on the PESO model and what’s next

• Creating good content still matters most for humans, search engines, and AI

Then join us over on the Franchise Freaks podcast for part 2 of our conversation!

Thanks to Vendasta, Franzy, Hughes, and Thunderly ⚡

http://vendasta.com/franchise

Special Guest: Gini Dietrich.

“There are two types of Franchises…”

Jon Taffer joins the podcast to share stats visits to restaurants, the branding behind Taffer’s Tavern, and why it’s a Tavern, NOT just a bar.

Our friends Josh Halpern and Sam Stanovich from Craveworthy Brands also join us for a compelling conversation about how connectivity makes an establish great. Recorded live at the National Restaurant Association Show in Chicago!

Listen now on Spotify, Apple, Amazon, and more.

Thanks to Vendasta, Franzy, Hughes, and Thunderly ⚡

Shout outs to Gregg Majewski, Big Chicken, Shaquille O’Neal, IFA, The IFA World Franchise Show, and Franchise Freaks.

Special Guests: Jon Taffer, Josh Halpern, and Sam Stanovich.

Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet.

Today Jania welcomes Jason Feifer, Editor in Chief of Entrepreneur Magazine, back to the podcast for conversation about opportunity  management, championing innovation, and the relationship between content & connection.

Bad Bosses.

We’ve all had them and we don’t wanna be them.

Today The Franchise Rock Stars are here to share some horror stories and some advice. Join Ali Kraus, Danielle Wright, Derrick Ableman, Kristen Pechacek, and Scott Greenberg!

For more details on the amazing new certification program Scott mentioned, please visit www.hemsworldwide.com

Thanks to Vendasta, Franzy, Hughes, and Citrin Cooperman

http://vendasta.com/franchise

Special Guests: Ali Kraus, Danielle Wright, Derrick Ableman, and Scott Greenberg.

2015 called and wants its marketing strategy back.

It's the Social Geek Marketing & Innovation update for May with outspoken innovative marketer, Maresa Friedman.

Maresa joins host Jack Monson for a round of venting about some bad trends in marketing especially for franchise brands including:

What else are we missing? What misguided tactics make you roll your eyes and speed past on your feed?

Listen now on Spotify, Apple, Amazon, and more.

Thanks to Vendasta, Franzy, Hughes, and Thunderly ⚡

https://franzy.com/socialgeek

http://vendasta.com/franchise

http://hughes.com/franchise

https://thunderlymarketing.com/podcasts/

Special Guest: Maresa Friedman.

Shelly Sun Berkowitz joins a One On One conversation with Social Geek host Jack Monson. She describes her recent sale of her successful franchise brand BrightStar Care to a Private Equity partner, moving from CEO to Executive Chairwoman of the Board, and remaining involved in the home care industry and franchising.

Shelly shares advice for leaders regarding:

Thanks to Franzy , Vendasta, Hughes, and Thunderly.

https://franzy.com/socialgeek

http://vendasta.com/franchise

http://hughes.com/franchise

https://thunderlymarketing.com/podcasts/

Special Guest: Shelly Sun Berkowitz.

It’s Part 2 of our Social Geek Podcast series recorded live at Franchise Expo Charlotte.

In this double-sized episode, we’re talking to franchise development pros, CEOs, and founders about what makes their brand unique and getting their take on the what’s up in franchising for the rest of 2025. You’ll hear from:

Raj Bhasin, Autism Center of Excellence

Shannon Wilburn and Brian Luciani, SMB Franchise Advisors

Blaine Young, NaturaLawn

Christian Collucci, Instant Imprints

Paul Dorsey, Jantize

Richard Prout, Eat Gather Love

Brian Glynn, Village Idiot Pizza

Gavin Lantzy, Daisy

Joe Colucci, Dirty Dogs Spa & Boutique

Jamie Brooker, Brooker’s Founding Flavors Ice Cream

Thanks to our partners at MFV Expositions and Comexposium. We’ll see you next in NYC at IFE 2025!

Thanks to Vendasta, Franzy, Hughes, and Thunderly.

http://vendasta.com/franchise