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Social Geek episodes

  • Live at Franchise Expo South 2026

    Year 17 of the most popular franchise podcast rolls on!

    This week…we’re live in chilly Fort Lauderdale at Franchise Expo South.

    The iguanas are freezing, but the franchise opportunities are heating up. We’re talking to fran dev leaders and CEOs of several brands to find out how hot the landscape is for 2026.

    On today’s show:

    Justin Denham, Pool Duck

    Scott SirLouis, FSC Franchise / Beef O’Brady’s / Brass Tap

    Bob Crawford, Central Bark

    Mike Ackley, Ascent Hospitality / Perkins / Huddle House

    Christina Gambino, Jumptwist Ninja

    Mark Sturman, My Lobby Mart

    Lindsay Morgan, CM Law

    Daniel Trigo, UniVista Insurance

    Stephen Hitt, Industrious

    Thanks to MFV Expositions, Thunderly, and AnswerConnect

    33 min
  • New Year's Special: Franchise Goals

    Happy New Year, Geeks!

    And welcome to Year 17 of Social Geek Podcast and our New Year’s Day Special.

    We’ve got 26 Franchise Pros sharing their goals for ‘26:

    Heather McLeod

    Ricky Richardson

    Susan Beth

    Jania Bailey

    John Hayes

    Kris Stuart

    Emily George

    Paul Segreto

    Lauren Fernandez

    Brent Greenwood

    Edith Wiseman

    Jerry Akers

    Robert Mitchell

    Martha Tomas Flynn

    Gabby Wong

    Richie Huffman

    Jennifer Durham

    Marci Kleinsasser

    Emma Dickison

    Larisa Walega

    And we’ll wrap up with the Franchise Rock Star Panel:

    Ali Kraus

    Danielle Wright

    Derrick Ableman

    Kristen Pechacek

    Scott Greenberg

    And your host, Jack Monson

    Thanks to today’s sponsors Citrin Cooperman, AnswerConnect, and Thunderly.

    1 hr 45 min
  • Franchise Rock Stars: 2025 Wrap Up

    Today on the most popular franchise podcast, we’re wrapping up 2025 with the Franchise Rock Stars.

    What did we learn this year?

    What worked?

    What did NOT work? 

    Today's Franchise Rock Star Panel: Derrick Ableman, Scott Greenberg, Kristen Pechacek, and Danielle Wright joining host Jack Monson. We’re missing Ali Kraus today --  see you in January!

    Thanks to all of our sponsors for 2025: Citrin Cooperman, Northeast Color, WSI, Hughes, Vendasta, Franzy, Promotex, and Thunderly.

    Special Guests: Danielle Wright, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.

    30 min
  • Live at The SMB Franchise Summit

    We talk a lot about Multi-Unit Owners and Legacy Brands in franchising. But the life blood for the future of franchising and small business ownership is the Emerging Brand.

    Today on the most popular franchise podcast, we’re live at the SMB Franchise Summit hearing from new Emerging Franchisors about how they’re growing in 2026!

    Thanks for joining us:

    • Marc Howland of Breadless
    • Dominique Sandu of D. Sierra Lash Co.
    • Fabienne Van Buchem and Aditya Jain of Beambar
    • Steve Moore of Epoxy Depot
    • Courtney Del Vecchio of Sweatfluence
    • Tamika Franklyn of Precision Franchise
    • And thanks to Steve Beagelman, Dawn Abbamondi and the SMB Franchise Advisors crew for hosting us.

      Thanks to Citrin Cooperman, Northeast Color,, Hughes, and Thunderly

      27 min
    • Live at Franchise Expo Austin 2025 Part 2

      We're back live at Franchise Expo Austin!

      In Part Two, host Jack Monson is chatting with more franchise development leaders and CEOs of some the top brands in franchising. We’ll find out about their goals and plans for 2026.

      Joining today's show:

      Scott McIntosh, Mr Gatti's Pizza

      Marcus Fuller, Beef-A-Roo

      Bruce Granger, NaturaLawn of America

      Ty Brewster, FranReal

      Randolph Clarito, 1 Heart Caregiver Services

      Josh Kerns, Conquest Padel Club

      Chris Wellbaum, Level Up Leak Detection

      John Doty, Freshslice Pizza

      Jack Stewart, SMB Franchise Advisors

      Rodney Frank, Yonutz

      And we wrap up the event with Martin Joksimovic, President of MFV Expositions, who gives us a preview of the franchise expos in 2026 in great cities like Fort Lauderdale, New York, Dallas, Cincinnati, and Phoenix. 

      Thanks to the whole MFV Expositions sales & marketing team for a fantastic year: Linda Thompson, Justin Wood, Frank Fazio, Simone Smith, Rafael Arango.

      Thanks to Citrin Cooperman, Northeast Color, Hughes, and Thunderly

      1 hr 10 min
    • Live at Franchise Expo Austin 2025 Part 1

      Today we are live at Franchise Expo Austin!

      Host Jack Monson is chatting with the franchise development leaders and CEOs of some the top brands in franchising. We’ll find out about their goals and plans for 2026!

      Joining today's show:

      Kyla Dufresne, Foxy Box

      Jack Hall, Cicis Pizza

      Blaine Young, NaturaLawn of America

      Kevin Brickner, The Goddard School

      Rhea Lana, Rhea Lana's Franchise Systems

      Jenepher Toups, Zoomin Groomin

      Clay Carson, Twisted Egg Shack

      Red Boswell, IFPG

      Thanks to Citrin Cooperman, Northeast Color, Hughes, and Thunderly

      47 min
    • Marketing & Innovation: Franchising AI Updates from Patti Rother, Jeff Leach

      It doesn’t matter what you do with AI.

      There…I said it. Come and get me, snake oil salesman.

      What DOES matter is what your candidates and customers do with AI and how they’re finding you.

      It’s the Marketing & Innovation Update for October on the most popular franchise podcast, Social Geek!

      Patti Rother, Founder and CEO of Root + Rise, is here to help Fran Dev pros feed the Large Language Models with answers for their brands.

      We’ll cover:

      • Why Reddit is now so important and how you can get started

      • Using Wikipedia as your guide to sharing your facts and data

      • Other places to share your brand’s unified messaging to gain authority

      • How video content is currently feeding answers

      • Why PR and earned media are more critical than ever

      • Shout outs to our all-star team members Jacqui Blair, Islam Tawfik, Willem van Daalen, Madison Leavy, Grace Gorman, and Jason Weaver.

        Next, I’ll chat with Jeffrey Leach of Vendasta to dive into AI for local franchisee marketing.

        Jeff shares the results from Vendasta’s new study of 20 franchise brands looking at their franchisees’ local AI marketing services. There are some amazing conversions via web chats, SMS conversations, and booking services.

        Connect with Jeff to learn more about the survey results.

        Thanks to Northeast Color, Hughes, and Thunderly ⚡

        Special Guests: Jeff Leach and Patti Rother.

        52 min
      • Episode 1200: Franchise Rock Stars: Franchisors + Suppliers

        What do brands really need from their partners and vendors?

        And how can suppliers best manage those relationships?

        It’s Episode 1200 of Social Geek! The Franchise Rock Stars are back on the most popular podcast in franchising: Kristen Pechacek, Ali Kraus, Derrick Abelman, and Danielle Wright.

        We’re diving deep into the three-legged stool of Franchisors, Franchisees, and Suppliers to discuss:

        *Monthly check-ins versus monthly challenge

        *Using your suppliers and partners to get stronger and better

        *Saying NO and making it okay to say no

        *Are relationships in franchising getting better? Are they getting harder?

        *What are CEOs of brands really looking for now?

        *What are the signs of a client quietly quitting?

        Thanks also to today’s sponsors: Citrin Cooperman, Northeast Color, Hughes, and Thunderly.

        Special Guests: Ali Kraus, Danielle Wright, Derrick Ableman, and Kristen Pechacek.

        39 min
      • Franchise Marketing Sources: Live at Franchise Expo West

        Where are your best new leads coming from? What’s your go-to source for the best candidates who will make the best franchisees?

        Franchise Development Marketing is the focus on today’s show with some of my favorite franchise brand leaders recorded LIVE at Franchise Expo West in LA. You’ll hear from:

        Robert Bhagwandat, Checkers & Rally’s

        Megan Birkey, McDonald’s

        Mark Treptow, Gong Cha

        Jimmy Weeks, Internet Strategy Labs

        Matt Sawicki, Black Sheep Coffee

        Carlo Verdugo, Juice It Up!

        Plus, Michael Seid of MSA discusses several hot Franchising topics for this fall and Kim Gusman of CEA / California Employers Association shares why California is still a great place to develop franchises!

        Thanks to Northeast Color,, Hughes, Citrin Cooperman, and Thunderly.

        1 hr 7 min

      About Social Geek

      From the publisher's feed

      Hello Geeks. Social Geek is the most popular Franchise podcast. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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