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2015 called and wants its marketing strategy back.
It's the Social Geek Marketing & Innovation update for May with outspoken innovative marketer, Maresa Friedman.
Maresa joins host Jack Monson for a round of venting about some bad trends in marketing especially for franchise brands including:
What else are we missing? What misguided tactics make you roll your eyes and speed past on your feed?
Listen now on Spotify, Apple, Amazon, and more.
Thanks to Vendasta, Franzy, Hughes, and Thunderly ⚡
https://franzy.com/socialgeek
http://vendasta.com/franchise
http://hughes.com/franchise
https://thunderlymarketing.com/podcasts/
Special Guest: Maresa Friedman.
Shelly Sun Berkowitz joins a One On One conversation with Social Geek host Jack Monson. She describes her recent sale of her successful franchise brand BrightStar Care to a Private Equity partner, moving from CEO to Executive Chairwoman of the Board, and remaining involved in the home care industry and franchising.
Shelly shares advice for leaders regarding:
Turning over “your baby” to new owners
Identifying your potential buyers and partners
Honoring your own legacy
Walking away from a deal when it doesn’t feel right
Considering your customers and franchisees
And being present for your family and your business
Thanks to Franzy , Vendasta, Hughes, and Thunderly.
https://franzy.com/socialgeek
http://vendasta.com/franchise
http://hughes.com/franchise
https://thunderlymarketing.com/podcasts/
Special Guest: Shelly Sun Berkowitz.
It’s Part 2 of our Social Geek Podcast series recorded live at Franchise Expo Charlotte.
In this double-sized episode, we’re talking to franchise development pros, CEOs, and founders about what makes their brand unique and getting their take on the what’s up in franchising for the rest of 2025. You’ll hear from:
Raj Bhasin, Autism Center of Excellence
Shannon Wilburn and Brian Luciani, SMB Franchise Advisors
Blaine Young, NaturaLawn
Christian Collucci, Instant Imprints
Paul Dorsey, Jantize
Richard Prout, Eat Gather Love
Brian Glynn, Village Idiot Pizza
Gavin Lantzy, Daisy
Joe Colucci, Dirty Dogs Spa & Boutique
Jamie Brooker, Brooker’s Founding Flavors Ice Cream
Thanks to our partners at MFV Expositions and Comexposium. We’ll see you next in NYC at IFE 2025!
Thanks to Vendasta, Franzy, Hughes, and Thunderly.
http://vendasta.com/franchise
AI Sherpa is back on Social Geek. This month, Robert Mitchell welcomes guest Eric Cook, Franchise Owner with WSI.
Robert and Eric discuss the consulting side of WSI’s AI work with a focus on how AI is impacting community banks and other local businesses.
Also, our monthly update on the latest AI tools for Franchises including Robert’s take on DeepSeek, the completive landscape for apps, and some AI voice agents.
Thanks WSI!
Special Guests: Eric Cook and Robert Mitchell.
This is the Marketing and Innovation Update for April 2025 focusing on LinkedIn.
This special edition features AJ Wilcox, Course Instructor from LinkedIn and founder of B2Linked. AJ shares the latest tips and best practices for LinkedIn content, ads, and formats for Franchise brands.
Thanks to Vendasta, Hughes, and Franzy.
http://vendasta.com/franchise
Special Guest: AJ Wilcox.
Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet.
Franchise icons Bill Edwards & Keith Gerson join Jania in a conversation about:
Lessons from the experts with insights gleaned over a lifetime of business excellence
Operational strategies that businesses can use to foster sustainable growth
Their new joint-venture: The Franchise Consortium - helping franchisors find the right suppliers, who actually do what they say they can do
Their supplier accreditation program that includes education, awards, and proven results
Today’s show was recorded live at Franchise Expo Charlotte. We’re talking to franchise development pros, CEOs, and founders about what makes their brand unique and getting their take on the what’s up in franchising for the rest of 2025.
Host Jack Monson welcomes:
Thanks to Vendasta, Franzy, Hughes, and Thunderly.
http://vendasta.com/franchise
Sea Change – when has something in your life shifted overnight, and what did you do about it?
Our franchise rock star panel today is: Derrick Abelman, Kristen Pechacek, Scott Greenberg, and Danielle Wright with host Jack Monson. They’re sharing important changes in their lives and franchising careers, and how they handled it.
Please join us for a very raw and personal conversation.
Thanks to Vendasta, Franzy, Hughes, and Thunderly.
http://vendasta.com/franchise
Special Guests: Danielle Wright, Derrick Ableman, Kristen Pechacek, and Scott Greenberg.
“The only sustainable competitive advantage we have is the speed at which we learn.”
The AI Sherpa, Robert Mitchell, is back on Social Geek, live from The IFA Convention where the crowd is chasing him down to answer their AI questions.
Special guest Dan Monaghan, CEO of Clear Summit Group, also joins the conversation to discuss unlocking the economic impact of AI. Dan shares how their leading AI consulting business is solving problems in AI just like WSI began solving problems in digital publishing 30 years ago.
Thanks WSI!
Special Guests: Dan Monaghan and Robert Mitchell.
Continuing the Social Geek series of One On One Conversations with the top thought leaders in Franchising with Susan Beth!
Susan is franchising's leading expert in Private Equity and shares her outlook for PE's exponential growth in the space in 20025 and 2026.
She covers:
Thanks to Susan for joining the podcast live at The International Franchise Association Convention.
Thanks to Vendasta, Franzy, Hughes, and Thunderly.
https://franzy.com/socialgeek
http://vendasta.com/franchise
http://hughes.com/franchise
https://thunderlymarketing.com/
Special Guest: Susan Beth.
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