Facts Not Feelings with Brooke C. Furniss

Facts Not Feelings with Brooke C. Furniss

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Facts Not Feelings with Brooke C. Furniss episodes

  • Digital Marketing Strategies Conference Recap and Dealer Knows Summer Camp Insights with Micah Birkholz | Facts Not Feelings Podcast

    In this episode of the 'Facts Not Feelings' podcast, host Brooke Furniss and special guest Micah Birkholz, Director of Sales at VistaDash, discuss the major takeaways from the Digital Marketing Strategies Conference (DMSC) and Dealer Knows Summer Camp. Discover the lessons learned and how they can be applied to current marketing strategies, from the power of play and resilience to the future of AI in customer journeys. This episode is a must for anyone interested in digital marketing strategies, automotive industry insights, and professional development. 


    Chapters: 
    2:15 - DMSC Recap 
    4:45 - Dealer Knows Summer Camp 
    10:49 - Power of Play and Resilience 
    16:18 - Crafting Compelling Narratives 
    18:45 - AI in Customer Journey 
    21:35 - Vendor Tug of War 
    26:13 - The Ripple Effect of Help and Education 
    28:15 - DMSC 2023 Highlights 
    31:08 - The Power of Questions 
    36:54 - Continuous Learning 
    39:29 - Connect with Micah Birkholz

     Secure Your Vistdash Summit Ticket: ⁠https://bit.ly/3WKIwti⁠
    Connect with Micah Birkholz: ⁠https://qrco.de/bdobXq⁠
    BZ Consultants: ⁠https://qrco.de/bcqqFo⁠

    Subscribe, rate, and never miss a Facts Not Feelings Episode!

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    #DigitalMarketing #DMSC #DealerKnows #AutomotiveIndustry #ProfessionalDevelopment #VistaDash #FactsNotFeelings #MovingAutomotiveForward #Podcast #SEO #AI #CustomerJourney #Education

    46 min
  • Driving Success: Alan Krutsch Decodes the Power of a Brand Promise

    Welcome to another educational episode of "Facts Not Feelings". In this week's episode, "Driving Success: Alan Krutsch Decodes the Power of a Brand Promise", we're venturing into the intriguing world of business branding. Our esteemed guest, Alan Krutsch, Director of Marketing & Industry Relations at FUSE Autotech, generously shares his insight into the profound impact of a brand promise on an organization's trajectory.

    During our discussion, Alan breaks down the strategies utilized at FUSE Autotech to establish a potent brand, making this episode a true masterclass in brand promise. As we explore this crucial concept, we'll also delve into the future of branding in the auto industry.

    To further enhance your experience, you can connect directly with Alan Krutsch ⁠here⁠: ⁠https://qrcc.me/rud9eomem0yw⁠. Let BZ Consultants guide you on the journey to achieve what should be expected ⁠here⁠: ⁠https://qrco.de/bcqqFo⁠.

    So, tune in, subscribe, rate, and make sure you never miss an episode of "Facts Not Feelings". Start your journey towards a robust brand promise with Alan Krutsch and us, today!

    Available now on ⁠Apple⁠, ⁠Spotify⁠, and ⁠YouTube⁠.

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI

    Chapters

    0:00 Start

    3:14 Everyone's Guide to Achieving Success: Unpacking Brand Promise

    5:02 Branding Secrets Revealed: How to Create a Powerful Brand Promise

    7:08 Building a Culture of Promise: The Influence of Brand on Organizations

    22:53 Unlock the Secrets to Sustained Profitable Growth in Your Business.

    29:22 Revolutionize Your Brand Promise: Proven Strategies for Large Organizations

    34:42 Unlocking Brand Recovery Secrets: How to Rebuild Trust Fast

    41:02 Authenticity and Transparency in Online Marketing: Unveiling the Truth

    45:25 Insights on Business and Transparency: Bring the Lightning Round On with Alan Krutsch


    #BrandPromise #AlanKrutsch #DrivingSuccess #FUSEAutotech #BusinessBranding #BrandStrategy #MarketingInsights #BrandPower #BrandAuthority #MarketingMasterclass #FactsNotFeelings #MovingAutomotiveForward #Podcast 

    53 min
  • Breaking the Mold: Dave Foy's Revolutionary Approach to Fixed Ops Leadership

    In this thought-provoking episode of Facts Not Feelings, we're joined by Dave Foy, a visionary in Fixed Ops Leadership and the founder of Fixed Ops Mastermind. We delve deep into the established norms of Fixed Ops leadership and management and how they can be challenged. We explore Dave's revolutionary approaches, discussing the transformative power of leadership, its impacts on team dynamics, inclusivity, and the overall future of Fixed Ops.

    We'll navigate through the landscapes of emerging technologies, understand the critical role mental health plays in this industry, and shed light on the significance of maintaining a diverse work environment. This discussion will provide valuable insights for any leaders looking to challenge the status quo and make a lasting impact in their fields.

    Join us for this insightful conversation and be ready to challenge your own leadership strategies.

    Connect with Dave Foy: ⁠https://qrcc.me/rud4mrmb9vr6 ⁠

    Let BZ Consultants Inspect What Should Be Expected🕵️ ⁠https://qrco.de/bcqqFo  ⁠ 

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    Please subscribe, rate, and never miss a Facts Not Feelings episode!

    Chapters

    0:00 Start

    5:04 Fixing Leadership in Fixed-Ops: An Explosive Conversation with Dave Foy

    7:19 Breaking Through Common Challenges in Fixed Ops Leadership: Overcoming Linear Thinking

    9:38 Transforming Fixed Ops Leadership: Challenging Traditional Strategies and Igniting Inner Fire

    11:52 Empowering Leadership: Unleash Team Potential in Fixed Ops for Transformative Success

    18:20 Revolutionize Leadership: Boosting Skills Development in Fixed Ops

    21:01 Mastering Leadership: Overcoming Common Management Mistakes & Empowering Teams 

    24:11 Unlocking Team Potential: Empowerment and Motivation Strategies for the Fixed Ops and Auto Industry

    25:57 Building a Culture of Accountability & Performance in Fixed Ops: Your Ultimate Leadership Guide

    33:30 Unleash the Power of Diversity: Create a Thriving & Inclusive Work Environment! 

    34:54 Transforming Workplace Culture: Alleviating Stress & Burnout among Team Members

    37:58 Unveiling the Hidden Link: Mental Health's Role in the Fix Up Energy Industry

    40:42 Strengthening Vendor Relationships: A Guide for Leaders in the Fast-Changing Business World

    45:10 Balancing Efficiency and Quality: The Ultimate Guide for Leaders | Productivity Vs Customer Service

    47:25 Exclusive Insights: An Intimate Lightning Round Q&A with Dave Foy, Mastermind Behind Fixed Ops

    #FactsNotFeelings #MovingAutomotiveForward #Podcast #Leadership #FixedOpsLeadership #BreakingTheMold #DaveFoy #LeadershipRevolution #MentalHealthAwareness #WorkplaceDiversity #LeadershipStrategies #Automotive #BZConsultants #Bro

    56 min
  • Unleashing the Power of Unity: Top Takeaways from Digital Dealer Tampa 2023

    In this episode of the Facts Not Feelings Podcast, we take a deep dive into the Digital Dealer Tampa 2023 conference, an event that brought together professionals from all backgrounds in the automotive industry. We discuss the power of unity and collaboration in driving success and innovation, and share inspiring stories from the conference that highlight the incredible potential of the industry when individuals put their egos aside for the greater good.


    Join us as we explore the highlights of Digital Dealer Tampa 2023, including networking opportunities that fostered new connections and collaborations, cutting-edge technologies and innovations that are shaping the future of the automotive world, and engaging workshops and presentations led by industry experts.


    Don't miss this episode, as we reflect on the lasting impact of Digital Dealer Tampa 2023 and how the insights and connections made during the event will continue to shape the future of the automotive industry. Tune in to learn, be inspired, and join the conversation on unity and collaboration in the automotive world.


    📌 Podcast Content:

    0:00 - Start3:33 - Unleashing the Power of Unity: Key Takeaways from Digital Dealer Tampa 20236:12 - Industry Conferences and Networking: How People Make it Awesome14:30 - Digital Dealer Tampa 2023: A New Twist on the Expo Experience - Reverse Expo and Dealer Feedback17:31 - The Truth About AI, CDPs, and GA4: Why Working Backwards is the Key to Moving Forward21:51 - How to Actually Use Your Conference Notes: Tips for Organizing and Achieving Your Goals23:16 - How to Make Lasting Connections in Conferences: The Power of Relationships and Friendships27:14 - Connect Through Open-Mindedness: Learning to Listen and Lean on Each Other


    🔗 Let BZ Consultants Inspect What Should Be Expected: https://qrco.de/bcqqFo

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    #FactsNotFeelings #MovingAutomotiveForward #DigitalDealerTampa2023 #DDTampa2023 #AutomotiveIndustry #Networking #Conference #Unity #AutoProfessionals #AutomotiveConference #AutomotiveNetworking #Podcast #BZConsultantsGroup #BZConsultants #BrookeFurniss


    💬 Remember to LIKE, SUBSCRIBE, and SHARE to stay up to date with the latest insights and stories from the automotive industry! 💬

    30 min
  • Data Activation in Automotive Industry: Myths, Risks, and Best Practices with Brian Davis of Orbee

    Welcome to another episode of Facts Not Feelings. Join us as we sit down with Brian Davis, the Vice President of Sales and Solutions at Orbee, who has extensive experience in helping automotive companies leverage their data for business success.

    In this episode, we explore the challenges faced by marketers in activating a data lake, the importance of vendor collaboration, and the potential risks associated with data activation. We also discuss the role of AI and machine learning in this field, as well as the evolution of first-party data usage and the ethical and transparent use of data.

    As the automotive industry continues to evolve and become increasingly data-driven, the insights and best practices shared by Brian will be invaluable to anyone looking to succeed in this space. So don't miss out on this opportunity to learn from a true expert in the field - tune in to this episode of Facts Not Feelings now!

    Connect with Brian Davis: https://qrco.de/bdujPL

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo   

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI 

    Youtube ▶️ https://bit.ly/42kgyX3

    Follow, subscribe, rate, and never miss a Facts Not Feelings Episode! 

    Chapters

    0:00 Start

    2:15 Exploring the Challenges of Data Activation in the Automotive Industry with VP of Sales and Solutions, Brian Davis

    4:30 From Selling Cars to Data Activation: The Career Journey of VP Brian Davis in the Automotive Industry

    6:05 Demystifying Data Lakes: Understanding the Basics and Common Misconceptions

    9:14 Overcoming Challenges of Activating a Data Lake for Marketers

    13:46 Why Successful Vendor Collaboration is Imperative for Data Activation - Best Practices for Marketers

    17:37 Unlock the Power of Your Data: Essential Questions to Ask Vendors for Optimal Results

    22:50 Common Misconceptions About Data Activation and Why Short-Term Solutions Won't Work: Insights from Industry Experts

    25:23 Mitigating Risks of Data Activation: How to Improve Customer Experience and Protect Your Brand

    30:27 Measuring the ROI of Data Activation: Going Beyond Clicks and Google Analytics

    33:07 AI and Machine Learning in the Automotive Industry: Understanding its Role in Data Activation

    38:23 Why First Party Data is Key for the Automotive Industry | Expert Insights

    45:53 How to Ensure Ethical and Transparent Use of Data: Common Pitfalls to Avoid

    47:28 Revolutionizing Automotive Marketing: How CDPs and Competitor Collaboration are Driving Success

    52:44 The End of Third-Party Cookies: What Alternatives Exist for Tracking User Behavior?
    56:40 Beyond Business: Discover Brian Davis's Favorite Ways to Unwind

    #FactsNotFeelings #MovingAutomotiveForward #dataactivation #automotiveindustry #datalake #vendorcollaboration #AI #machinelearning #firstpartydata #ethicaldatause #transparentdatause #bestpractices #Podcast #Automotive

    1 hr 1 min
  • The Power of Collaboration: How Paid Search, BDC, and Social Teams Can Optimize Together

    In this episode of Facts Not Feelings, we delve into the power of collaboration between paid search, BDC, and social teams, and how this collaboration can optimize your dealership's marketing efforts. Our guests, industry experts Colby Joyner, Dave Lemmon, Lisa Gener, and Wendy Reeves, discuss the challenges and benefits of working across these teams, and provide actionable insights for improving collaboration.

    We're also excited to announce our upcoming roundtable workshop at Digital Dealer in Tampa, where attendees can learn and discuss the most pressing pain points across the dealership. Our interactive workshop will provide an opportunity to collaborate with other industry professionals and share best practices for optimizing your dealership's marketing efforts.

    Whether you're a dealer or marketer, this episode is packed with valuable insights and actionable takeaways. Don't miss out on this informative and engaging discussion!

    Connect with our guests:

    • Colby Joyner: https://qrco.de/bdrklM
    • Dave Lemmon: https://qrco.de/bdrkpw
    • Lisa Gener: https://qrco.de/bdrktm
    • Wendy Reeves: https://qrco.de/bdrks7

    Register for Digital Dealer: https://bit.ly/40pF0Wv

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo 

    Subscribe to Facts Not Feelings on Apple Podcasts🎙️ (https://apple.co/3U4KvGA) Spotify 🎧 (https://spoti.fi/3DNNgFI), and YouTube  ▶️ (https://bit.ly/4180Iie) to never miss an episode!

    Chapters:0:00 - Introduction0:39 - Breaking down dealership silos: collaborating for efficiency and optimization with Dealer OMG, Dealer Alchemist, BDC Angels, and Cavender Group - Digital Dealer Speaker Spotlight4:24 - Encouraging collaboration among dealership teams14:25 - Maximizing ROI and conversion: top tips for successful marketing campaigns with relevant lead generation23:19 - Measuring success in marketing collaboration efforts34:50 - Balancing collaboration and specialization: managing teams effectively43:12 - Staying up-to-date on technology trends in paid search, BDC, and social marketing51:03 - Revolutionary Digital Dealer Think Tank: expert insights on automotive industry pain points59:43 - Lightning round Q&A: distinguishing facts from feelings in business and personal life

    #FactsNotFeelings #MovingAutomotiveForward #DigitalDealer #DigitalDealerTampa2023 #DDTampa2023 #automotivemarketing #dealershipmarketing #paidsearch #BDC #socialmarketing #collaboration #marketingefficiency #marketingoptimization #industryexperts #workshop #bestpractices #actionableinsights #podcast #PodcastLearning

    1 hr 12 min
  • Maximizing Your Automotive Marketing Strategies with Kevin Frye | Branding vs. SEO, SEM vs. Third-Party Data, Forms vs. Chat

    Welcome to this week's episode of Facts Not Feelings! As automotive marketers, we all face a variety of challenges when it comes to driving sales and connecting with customers. In this episode, we'll dive into some key questions that will help you optimize your marketing strategies.

    Our guest, Kevin Frye, is one of the top 5 influencers changing the auto industry today, according to Automotive News. With his extensive experience in auto subscription, Google Analytics, and digital retailing – including buying 100% online – Kevin will share his insights on how to prioritize your strategies for maximum impact.

    We'll start by exploring the pros and cons of branding vs. SEO, providing tips on finding the right balance to drive traffic, leads, and sales. We'll then dive into the world of SEM vs. leveraging third-party data, discussing the benefits and limitations of each approach and providing tips on how to get the most out of your marketing budget.

    Finally, we'll discuss the topic of forms vs. chat and provide tips on how to choose the right option for your business. Did you know that replacing forms with chat on your website can lead to a 59% increase in appointment set rates? We'll also share some surprising data from recent research that may challenge some industry norms.

    By the end of this episode, you'll have a better understanding of how to prioritize your marketing strategies and create meaningful connections with your audience. Don't miss this chance to learn from one of the industry's top influencers!

    Connect with Kevin Frye: https://qrco.de/bdpUCV

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo   

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI 

    Youtube ▶️ https://bit.ly/3MheSc9

    Follow, subscribe, rate, and never miss a Facts Not Feelings Show! 

    Chapters

    0:00 Start

    1:46 Revolutionizing Automotive Marketing with Controversial Strategies ft. Kevin Frye | SEO & SEM Challenges Discussed

    3:24 Revolutionizing Automotive Sales: From eBay Pioneers to Industry Innovators - A Chat with Kevin Frye

    5:45 Brand vs. SEO: Which is Better for Your Dealership? - A Data-Driven Approach

    16:06 Finding the Right Balance Between Brand Recognition and SEO: A Guide for Social Marketers

    18:02 Mistakes Marketers Make in SEM: Leveraging Third-Party Data for Better Results - Learn how to avoid common mistakes in SEM and leverage third-party data to get better results for your marketing campaigns

    26:09 Why Forms Are Killing Your Website Conversions (And What To Do Instead)

    35:33 How to Enhance the Automotive Customer Experience with AI-Powered Chatbots

    37:28 How the Pandemic Accelerated Digital Retailing and the Drive for Efficiency in Automotive Marketing

    39:06 The Future of Auto Marketing: Leveraging AI and CDPs for Better Consumer Experience

    46:55 How Kroger Uses Personalization to Improve Marketing Efficiency: A CDP Success Story

    49:19 How Automotive Brands Can Boost SEO and Sales by Leveraging Social Media - Tips from an Industry Expert

    51:01 Kevin Fry: Facts Not Feelings Lightning Round Q&A on Running, Golf, Martinis, and Automotive Industry | Digital Dealer Conference Tampa 2023 

    #FactsNotFeelings #MovingAutomotiveForward #KevinFrye #JeffWyler #TheWylerWay #SEO #SearchEngineOptimization #GoogleSearch #VideoMarketing #YouTubeMarketing #Podcasting #PodcastSEO #PodcastMarketing #PodcastTips #PodcastLearning #Podcast #ContentMarketing #DigitalMarketing #OnlineMarketing #MarketingTips #MarketingStrategy #PodcastTips #PodcastLearning #Podcast #Automotive #CarConsultant

    57 min
  • Vendor Accountability and Optimization for Automotive Dealers: Fact Not Feelings Podcast with Micah Birkholz

    Looking to optimize your vendor relationships and ensure long-term success? Tune in to this week's episode of Fact Not Feelings, where we're joined by Micah Birkholz, director of sales for VistaDash and a seasoned professional with over 20 years of experience in building strong partnerships that benefit both parties.


    In this episode, we'll be discussing the evolving landscape of vendor accountability and optimization for automotive dealers. You'll learn what questions to ask your vendors/partners to ensure success, how to measure the success of your vendor relationships, and how to avoid common pitfalls when trying to optimize those relationships.


    Join us for an engaging and informative discussion on why vendor accountability and optimization are more important than ever in building sustainable business relationships in the automotive industry. We'll also delve into the impact of emerging technologies like artificial intelligence and automation and the strategies that dealerships should adopt to stay ahead of the curve.


    Don't miss out on this valuable conversation with Micah Birkholz and the Fact Not Feelings team. Tune in now to gain insights and practical tips for optimizing your vendor relationships and driving long-term success for your dealership.


    Connect with Micah Birkholz: https://qrco.de/bdobXq

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo   

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI 

    Youtube ▶️ https://bit.ly/3nuJywa

    Follow, subscribe, rate, and never miss a Facts Not Feelings Show! 


    Chapters

    0:00 Start

    3:21 From Spartan Races to Vendor Accountability: Lessons Learned from Running 3 Races in One Weekend

    9:48 Maximizing Your SEM Campaigns: Navigating the Consumer Journey and Optimizing for Better Results

    13:02 Vendor Accountability vs. Vendor Optimization: Understanding the Key Differences for Your Business25:34 How to Choose the Right Automotive Marketing Partner: Expert Advice for Dealers Who Have Been Burned Before

    29:54 Top Pitfalls Companies Face When Optimizing Vendor Relationships & How to Avoid Them | Expert Insights

    41:11 Unlocking the Secret to Selling More Cars: The Truth About Auto Trader and Cost Per Lead

    45:58 Optimizing Your Auto Trader SEM Strategy: Stop Wasting Money on Paid Search and Boost Your Organic Traffic

    48:41 How to Avoid Losing Leads from Third-Party Providers: Tips for Auditing Your CRM and GTM Containers

    52:11 Key Metrics for Measuring Success in Vendor Relationships | Tips for Tracking KPIs and Budget Spends | SEO Marketer Insights

    57:30 Stoic Wisdom & Hard Work: Micah Shares His Career Journey and Life Philosophy in Lightning Round | Interview


    #FactsNotFeelings #MovingAutomotiveForward #VendorAccountability #VendorOptimization #VistaDash #MicahBirkholz #AutomotiveIndustry #BusinessPartnerships #SustainableRelationships #TrustInBusiness #EmergingTechnologies #DataDrivenDecisions #VendorManagement #PartnershipSuccess #VendorVsPartner #ProductAgnostic #PodcastTips #PodcastLearning #Podcast #Automotive #CarConsultant #AutomotiveConsultant #CarTalk #CarDealership #WomenInAutomotive #WomenInBusiness #AutomotiveMarketing #BZConsultants #BrookeFurniss

    1 hr 4 min
  • Revolutionizing Automotive Customer Service with Conversational AI ft. Ben Okuka

    Are you tired of waiting on hold for ages when scheduling a service appointment with a dealership? Did you know that 17% of customers hung up in 2020 due to long wait times? In this episode, we talk to Ben Okuka, Head of Product at Stella Automotive AI, about how their company is using conversational AI to transform the way dealerships interact with customers. We'll discuss the pros and cons of having a Digital Voice Assistant (DVA) versus an Interactive Voice Response (IVR), the most frequently asked question by Stella's clients, and much more. Tune in to learn how conversational AI can revolutionize your dealership's customer service.

    Connect with Ben Okuka: https://qrco.de/bdl7Z5

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo   

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI 

    Youtube ▶️ https://bit.ly/3ZatQU9

    Follow, subscribe, rate, and never miss a Facts Not Feelings Show! 

    Chapters

    0:00 Start

    1:05 How Conversational AI is Revolutionizing Automotive Customer Service: Say Goodbye to Long Hold Times!

    3:25  From Assembling Headlights to Head of Product: A Decade-Long Journey in the Automotive Industry with Ben Okuka at Stella Automotive

    8:27 The Surprising Impact of Long Hold Times on Customer Satisfaction: Exploring the Stats and Benefits of Conversational AI for the Automotive Industry

    9:21 The Difference Between IVR and DVA: Understanding Legacy Technology vs. Fully Sophisticated AI

    12:40 Revolutionizing Customer Experience: How Conversational AI is Helping Dealerships Book Appointments in Just 2 Minutes

    16:24 Revamp Your Dealership's Data Management and Monetization Strategy with Stella, the 24/7 Digital Voice Assistant - Boost Revenue and Efficiency Today!

    19:59 Optimizing Customer Lifetime Value in Auto Retail: Key Insights and Strategies from Industry Experts

    24:06 Unlocking the Power of DVA: Handling Complex Inquiries in the Automotive Industry with Stella

    28:26 Streamline Your Dealership Operations with Stella: Customizable and Straightforward Onboarding Process

    30:12 Optimizing Your Service Department Schedule: How Stella Ensures Efficient and Accurate Bookings

    34:03  Taking the burden off your BDC: How Stella can help with routine tasks

    36:01  Key Questions to Ask for a Successful Dealership Partnership with Stella - Tips from Industry Experts

    39:56 Get to Know Ben: Fun-Filled Questions and Favorite Hobbies

    #FactsNotFeelings #MovingAutomotiveForward #ConversationalAI #AutomotiveIndustry #CustomerService #conversationalAI #automotiveindustry #customerservice #IVR #StellaAutomotiveAI #StellaAutomotive #BenOkuka #DigitalVoiceAssistant #Chatbots #VoiceAssistants #ArtificialIntelligence #DealerExperience #LeadGeneration #CustomerExperience #ServiceAppointments #InboundCalls #TechnologyInnovation #PodcastTips #PodcastLearning #Podcast #Automotive #CarConsultant #AutomotiveConsultant #CarTalk #CarDealership #WomenInAutomotive #WomenInBusiness #AutomotiveMarketing #BZConsultants #BrookeFurniss 


    53 min
  • Stop Managing, Start Leading: A Practical Guide to Effective Leadership

    Are you ready to take your leadership skills to the next level and attract top talent to your organization? Then this episode is for you! Join us as we sit down with Fleming Ford, co-founder of Culture Ignited and expert in people strategy, to discuss her practical guide to effective leadership. From building high-performing teams to maximizing business outcomes through diversity and inclusivity, Fleming shares her insights on how to lead with purpose and create a culture of success. And don't miss the lightning round, where Fleming shares her life-changing lessons in transactional analysis. Tune in now to ignite your leadership skills!

    Connect with Fleming Ford: https://qrco.de/bdl6Fz

    Let BZ Consultants Inspect What Should Be Expected🕵️ https://qrco.de/bcqqFo

    Apple🎙️https://apple.co/3U4KvGA

    Spotify 🎧 https://spoti.fi/3DNNgFI

    Youtube ▶️ https://bit.ly/3yifrtQ

    Follow, subscribe, rate, and never miss a Facts Not Feelings Episode!

    Chapters

    0:00 Start

    0:27 Stop Managing, Start Leading: Ignite Your Leadership Skills and Attract Top Talent with Fleming Ford

    1:50 Spreading the Message of Effective Leadership: Join the Conversation with Fleming Ford | Tag and Share for a Chance to Win Facts Not Feelings Swag

    2:24 How to Attract and Retain Top Talent in Today's Automotive Market - The Role of Leadership in the Process

    6:56  Overcoming Common Challenges in Building High-Performing Teams: A Leadership Mindset Shift for the Modern Workforce

    12:24 Maximizing Business Outcomes Through Diversity and Inclusivity: The Power of Embracing Differences

    17:33 Effective Strategies for Employee Training and Development in Automotive Industry - How to Measure their Impact and Importance of Diversity and Inclusion in Dealerships

    28:58 Exit Interviews: Why You Need Them & How to Act on Them as a Leader

    35:39 Leadership and Training: Nurturing Valuable Skill Sets in Underperforming Employees

    40:52 Effective Hiring Processes: The Key to Building a Successful Team | Expert Insights and Best Practices

    45:32 Key Takeaways for Effective Leadership: Why It's a Skill, Not a Natural Talent

    47:43 Lightning Round with Fleming Ford: Life-Changing Lessons in Transactional Analysis

    #FactsNotFeelings #MovingAutomotiveForward #FlemingFord #CultureIgnited #leadership #teamdevelopment #talentmanagement #diversity #diversityandinclusion #careerdevelopment #employeeengagement #culturebydesign #employeetraining #management #professionaldevelopment #workforce #training #hiringprocess #exitinterviews #transactionalanalysis #success #PodcastTips #PodcastLearning #Podcast #Automotive #automotiveindustry #CarConsultant #AutomotiveConsultant #CarTalk #CarDealership #WomenInAutomotive #WomenInBusiness #AutomotiveMarketing #BZConsultants #BrookeFurniss 

    56 min

About Facts Not Feelings with Brooke C. Furniss

From the publisher's feed

Every week, BZ Consultants Group's Founder/President, Brooke C. Furniss, differentiates facts from feelings. As it is imperative to surround oneself with people smarter than yourself, experts from…