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By Brandon Cockrell
The podcast currently has 20 episodes available.
Have you ever felt plagued by self-doubt when launching something new for your business? According to hosts Brandon Cockrell and Misty Romero, this feeling is something every entrepreneur experiences from time to time. In today’s episode, Brandon and Misty discuss how to deal with times of challenge.
Whether you’ve just opened your business or you need to step in a new direction with your business, imposter syndrome will always find a way to creep up on you. Rather than allowing those negative thoughts to consume your mind, Brandon says it’s important to become self-aware and remember your “why.” When you focus your energy on improving your business, you won’t have time to dwell on intrusive thoughts. Happy clients and a happy team create the recipe for success, but it takes trial and error to get there.
Tune into this week’s episode of Fail Fast to Success for an open conversation about the realities of owning a business. Learn more about the importance of asking questions, the inevitability of failure, and how Brandon has used his failures to launch a successful career.
Quotes:
• “There will be certain times and certain things about your business that will you get really excited and you will thrive in.” (16:20-16:28)
• “As the owner, you're going to have to make a lot of decisions for people based on what you are trying to do with the business.” (25:23-25:33)
• “There are times when you're trying to work through stuff and you might have a bit of imposter syndrome, especially whenever you're launching new stuff, but being able to identify that is a big strength.” (28:52-29:12)
• “All you can do is become self-aware of what it is that you're doing and how you need to go about doing it, and then make moves based on that knowledge.” (30:52-11:04)
• “The faster that I can figure out what's failing, the faster we can make it a success.” (32:01-32:06)
• “Good, bad or indifferent, everything is there to support your why.” (49:48-49:53)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
As a new entrepreneur searching for business opportunities, you might find yourself with a lot of downtime. Rather than sitting around, it's important to fill your time with productive activities to boost your business. In today’s episode, hosts Brandon Cockrell and Misty Romero discuss why activity cures all.
There will always be moments in life where things are slow, and if you’re new to the entrepreneurial game, you will likely notice that you have more time on your hands. To advance your business, Brandon suggests dedicating your downtime to getting your name out there. Whether it be advertising, networking, or simply talking to people, the more you invest in your brand, the more you will get in return. Once you know how to use your time wisely, you can better prepare yourself physically, mentally, and emotionally for your brand's success.
Tune into this week’s episode of Fail Fast to Success to learn the importance of actively staying busy and using your downtime to prepare for your future success!
Quotes:
• “It's not downtime, it's still work. You're still thinking. You're still contemplating. You're still planning. You're still strategizing. You're still constantly trying to figure out what you need to do next, and that is work.” (08:12-08:24 | Brandon)
• “Understanding what prep means to you will help tremendously with any guilty feelings that you have during downtime.” (10:51-11:00 | Brandon)
• “You might be doing stuff that isn't necessarily your definition of busy, but continue to do stuff that's going to continue to make things better.” (13:15-13:23 | Brandon)
• “If you've got your plans you're trying to execute, and you still aren't having the activities that are moving you towards your goals, then the activity needs to increase.” (14:22-14:35 | Brandon)
• “Instead of just sitting there having downtime, you need to go out and make yourself busy.” (15:00-15:09 | Brandon)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
“Fear is what paralyzes anybody from moving forward and making decisions that lead to success in their business or personal life,” says host Brandon Cockrell. In today’s episode, hosts Brandon and Misty discuss how to let go of the fears preventing you from achieving your goals.
Even though we are trained to push our fears away, their purpose is to motivate us. Misty explains that it is important to tap into moments of fear to get clear on what is truly holding us back. One of the most effective ways of dealing with our fears is asking for help. Whether it be from a mentor or another trained professional, getting support when you’re struggling is not a sign of weakness, it’s a sign of strength. Ultimately, if you want to be successful, you need to conquer your fears.
Tune into this week’s episode of the Fail Fast to Success podcast to understand the importance of asking for help. Learn more about how to face your fears so you can confidently overcome any roadblocks on your way to success.
Quotes:
• “Fear is what paralyzes anybody from moving forward and making decisions that are going to lead to success in their business or personal life.” (00:59-01:09 | Brandon)
• We push our fear away because we think it's bad. We've been told to believe that we should never have these feelings and something is wrong with us. Nothing is wrong with us, all emotions are welcome.” (13:55-14:06 | Misty)
• “You can be completely fine where you're at, but if you want to go higher, you need to tap into what’s holding you back.” (22:35-22:45 | Brandon)
• “When it comes to your fears and things that are blocking you, these are lessons. They are blessings, they are not to harm you. It's not against you, it's for you.” (26:12-26:25 | Misty)
• “If you're not accomplishing your goal, and you know you should be, it's because there's something there that's holding you back.” (30:07-30:12 | Brandon)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
To achieve your goals as a business owner, it is important to stay aligned with your intentions. In today's episode, hosts Brandon Cockrell and Misty Romero discuss how to accomplish your goals by getting clear on your mission.
According to co-host Misty, the way to reach our business goals is by getting real with ourselves. Ask yourself questions about what goals you want to accomplish and the actions needed to achieve said goal, even if that means trying something new or letting go of old habits. Ultimately, you have to be willing to put in the effort to grow your business. It is only after you set clear goals that your outcomes will begin to change.
Tune into this week’s episode of the Fail Fast to Success to learn tips on how to push beyond limiting beliefs, set concise goals, and get clear on your mission so you can make your vision a reality.
Quotes:
• “We need to get clear on what it is we want. And when we do that, we can hold the vision of what it is we desire.” (01:25-01:32 | Misty)
• “Let's not have expectations of things if we're not even willing to sacrifice or change.” (09:42-09:48 | Misty)
• “No matter what happens on the outside, keep your vision, be clear, progress, and move forward.” (13:31-13:39 | Misty)
• “I always address the emotions that I'm feeling. Oftentimes, we cannot get clear because we are wrapped up in an emotion.” (14:46-14:55 | Misty)
• “Whenever I am a little nervous or scared about something, most of the time it’s the decision I do need to make because I want to continue growing. Otherwise, I will allow my body’s natural reaction to try to keep me safe and make the safe decision.” (17:02-17:20 | Brandon)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
As a business owner, it is important to understand that things are not always going to go as planned. It can be easy to get caught up in the negativity of change, so you and your business must take responsibility and get ahead of the negativity. In today’s episode, hosts Brandon Cockrell and Misty Romero discuss how you can take back your power by owning up to your mistakes.
We are the creators of our reality, and how we choose to react to situations will impact our outcomes. When it comes to conflict resolution, rather than focusing on mistakes or shifting blame towards others, Brandon suggests that you first look within. Ask yourself what your role was, and how you can prevent the mistake from repeating itself. It is only when you learn how to react to things in your control that you can have the power to influence the success of your business.
Tune into this week’s episode of the Fail Fast to Success podcast to learn how to focus on forward-thinking and taking responsibility for your actions so you can implement the correct changes in your life.
Quotes:
• “You have power when you take responsibility for yourself versus blaming another person.” (03:01-03:08 | Misty)
• “As long as you take responsibility, you're in control of your destiny and where it is you want to go. Nobody else can get in your way.” (09:14-09:24 | Brandon)
• “If we are not taking full responsibility, we are oftentimes being the victim and living in the past. But when we do take responsibility, we are in the now.” (09:47-09:53 | Misty)
• “You are not always responsible for everything that happens, but you are responsible for what you do.” (13:31-13:37 | Misty)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
“When we care for our inner selves, our outer world changes too,” says host Misty Romero. In a society that negatively stigmatizes mental health, it has been ingrained in many of us to not reach out for help. Despite society’s standards, mental health is just as important as physical health. In today’s episode, your hosts Brandon Cockrell and Misty Romero tackle the controversial topic of mental health and how it relates to your business.
Growing up, Brandon witnessed his parents struggling with their mental health without ever seeking help. As he adjusted to adulthood, Brandon recognized the same struggles within himself. Rather than allowing generational trauma to continue, Brandon decided to deal with his internal issues by seeking out professional guidance. After persistent effort, Brandon has been able to heal himself from the inside out. As a result of inner healing, his business has grown more than ever.
Tune into this week’s episode of Fail Fast to Success for a much needed conversation about mental health. Learn about the role of mental well-being in the workplace and how to break societal stigmas to give everyone a chance to be the best version of themselves.
Quotes:
• “We are 100% responsible for ourselves and we are the creator of our own reality.” (06:38-06:42 | Misty)
• “There's nothing like being able to talk to somebody and expand on what is going on in your mind or your thought process, or how you're feeling, or how you handle things.” (22:02-22:19 | Brandon)
• “No matter what our issues are in life, getting to the root of our issues is actually what will cure and heal.” (25:45-25:57 | Misty)
• “When we care for our inner selves, our outer world changes too.” (28:10-28:14 | Misty)
• “In my own personal experience I’ve learned that it's so important to be seen and heard from a skilled person in a safe container.” (45:11-45:22 | Brandon)
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
In the last eighteen years, Al Simon, Owner of Sandler Training, has experienced several crises that have impacted the way he does business. From 911 to the recession, to the current COVID-19 pandemic, Al has seen it all. In today’s episode, host Brandon Cockrell is joined in conversation with special guest Al to discuss how his business persevered through unprecedented times.
Despite the unpredictability of the world, Al explains that business owners must continue to find ways to be productive and bring in revenue. In the current pandemic, Al and his team have been teaching clients to leverage available tools such as Zoom or Facebook, helping them adjust to the work-from-home lifestyle. Al reminds listeners that people are struggling and business owners need to approach their clients and employees with more positivity, empathy, and generosity.
Even though times are tough, it doesn't have to be catastrophic to your potential achievements. Tune into this week’s episode of the Fail Fast to Success for the first-ever guest interview featuring Al Simon. Learn how to reset your business plan in a way that tackles adversity with ease.
Quotes:
• “When you're face to face with someone over half of the communicated message is in visual clues- body language, the facial expressions and the changes in those things. And when you’re on the phone, you don’t have half of the communicated message.” (12:23-12:47)
• “We need to be that voice of calmness and encouragement to our customers, teams, and everybody we come in contact with in any way.” (16:56-17:06)
• “Start every conversation with empathy, every single one, whether it's electronic, phone, or face to face through technology.” (17:20-17:29)
• “For prospects that haven't bought yet, we're finding ways to be creative in terms of getting them started. And maybe backloading the investment because their revenues are probably down right now and maybe they don't have the money to spend with us, but they still need us.” (18:19-18:34)
Links:
Connect with Al:
www.SimonInc.Sandler.com
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
“With all of the recent changes to Facebook, it is important now more than ever to diversify your business,” says host Brandon Cockrell. In today’s digital age, there are a variety of ways that you can expand your marketing efforts. In this episode, your hosts Brandon Cockrell and Misty Romero discuss the future of digital and social marketing and how to keep your business ahead.
Brandon would tell any business owner to work on diversifying now. While Facebook, YouTube, and Instagram will always be industry leaders, there are platforms that are currently rivaling them and according to Brandon, remaining complacent could have devastating consequences. If you are struggling to learn the ropes of all the possible social media outlets, Brandon suggests hiring a marketing team to help you create strategic and effective advertising methods.
In a world with endless opportunities, why limit yourself? Tune into this week’s episode of the Fail Fast to Success podcast to learn how you can expand your business across the entire social landscape.
Quotes:
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
Are your fears keeping you from taking your business to the next level? Hosts Brandon Cockrell and Misty Romero explain that feelings of nervousness are normal when you are learning to do something new. In this episode, your hosts discuss how to get outside of your comfort zone so you can grow your business.
According to Brandon Cockrell, the fastest way to see success is by doing things that make you feel uncomfortable. Rather than hiding behind your fears, Brandon suggests jumping straight in and committing to confronting them. After you’ve put in consistent work, Mistry explains that you will realize nothing is ever as scary as it seems.
The biggest mistake any entrepreneur can make is allowing their fears to overshadow their dreams. Tune into this week’s episode of the Fail Fast to Success podcast for the motivational discussion you need to help you step outside your comfort zone.
Quotes:
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
Do you feel like your attempts at networking and Facebook ads aren't generating real opportunities for business? When host Brandon Cockrell first began his business, he found himself dedicating all his attention to methods that weren’t working for him. After too many failed attempts, Brandon realized there had to be a better way to get his business going. In today’s episode, Brandon shares with listeners his secret sauce to small business success.
Brandon explains that the most important component to any successful business is conversion rate. If you are not setting up your advertising, website, or personal networking in a digital form, then you are not appealing to the way people currently buy. To move beyond awareness and into sales, it is important to focus on nurturing your leads by giving them easy access to gather information, communicate, or schedule an appointment.
Now more than ever it is important to stay ahead of the game so you don’t end up lost among your competition. Tune into this week’s episode of the Fail Fast to Success podcast to learn more about conversion rate optimization, the importance of digital automation, and other ways you can make your marketing efforts work in your favor!
Quotes:
Links:
https://www.facebook.com/linchpinsales/
https://www.instagram.com/linchpinsales/
linkedin.com/in/brandon-cockrell-0b66a02b
linchpinsales.com
Podcast production and show notes provided by HiveCast.fm
The podcast currently has 20 episodes available.