We’re diving into the DRIP matrix—a powerful framework that helps you audit, transfer, and fill your schedule with what truly matters. You'll learn practical tips to identify tasks that drain your energy and how to delegate effectively to buy back your time.

Discover how the drip matrix can transform your business by turning overwhelming to-do lists into a streamlined system of high-impact activities. We’ll break down each quadrant of the drip matrix and show you how to implement it in your daily routine.

You’ll discover:

✅ Understand the four quadrants of the drip matrix: delegation, replacement, investment, and production.

✅ Learn how to perform a time audit to pinpoint where you’re losing time.

✅ Get tips for transferring tasks like email management and social media scheduling.

✅ Discover strategies to fill your reclaimed time with revenue-generating activities.

✅ Hear real-life examples and tool recommendations to streamline your business processes.

Resources Mentioned:

Buy Back Your Time, by Dan Martell

Beth Anne’s FREE Facebook Ads Course

Never Lose A Customer Again

Tidycal

Show Notes:

This is Carrie Beck here with Family Ebiz, where we help families start and scale their businesses so they can find freedom to do the things that are more important to them. In our podcast series, we’re in the middle of discussing how finding freedom goes perfectly with getting rid of those tasks you don't need to be doing and focusing on the things that are so important—both personally and professionally.

If you haven't subscribed to our channel, please do that wherever you're listening to this, and if you can leave a review, that would be even better. We're in the middle of a series, and I'm sharing some of the things I have learned from the book Buy Back Your Time by Dan Martell. If you haven't gotten a copy of this book, look in the show notes—there's a link (yes, it's an affiliate link)—so please get this book. And if you haven't listened to the first podcast, I would go back and listen to that first; it really gives the foundation for where we're headed.

I am going to do a quick little review because I told you last time that your assignment is to keep a time audit. I don't have mine here (it's upstairs), but for two weeks you need to write down exactly how you're spending your time. Why? Because here's what happens: you're working along, and then you hit some pain—you feel overwhelmed, you're drowning, you're drained, and you have no energy. So we're going to come in, take an audit, and then transfer some of the things that you don't need to be doing to someone else. That leaves you time; you've bought back some of your time, and then you're going to fill it with the things that you should be doing. Next time, we are going to actually look at that time audit—I was going to do that today, but I told you to do it for two weeks.

I really think it's important that you understand the types of activities that you're in and where they sort of hang out with your business and your personal life, because your business should be fitting inside your personal life; your personal life does not fit inside your business. You need to make sure that you have the things that are important, and usually that may be the business because it serves a purpose, but it's probably more than that. You need to understand the types of activities that you're doing each day, understand which ones you need to transfer, and then which ones you need to fill back up into your day.

One thing I think is important is that we are talking about offloading tasks—even at a very inexpensive rate. If you can just afford $10 a week, you could afford someone to help you do things. If you can get a free intern, then you can afford it, too. But I think it's really important that as we analyze these activities, you remember you're not hiring to grow your business; you're hiring to buy back your time. You are hiring to allow more time in your life so that you can fill it with the right activities.

So what I want to do today is go through what Dan calls the drip quadrant or drip matrix. There are four squares here, and I'm going to be talking about what each one of these are. If you look at this diagram, some quadrants make you money while others don't. For example, if you start down here, these tasks don't make much money, while the ones up here do, and then over here and down here, there are things that light you up versus things that don't. Some tasks you don't really care about, and some really do light you up. I'm going to talk about each of these because next week we will look at your time audit and figure out what we want to do with that, and then know where to get rid of things and how to replace them with more important things.

We'll start right here with delegation. This is the bottom quadrant—it makes little or no money and drains your energy. It includes things like email, Facebook, admin billing, and managing your calendar and appointments. Seriously, email—honestly, I don't know anyone for whom email lights them up. That was one of the first things I got rid of when I had someone capable of taking care of it, and we'll talk about that next week. These tasks in the delegation quadrant are things that you need to identify quickly and move to someone else, so we audit, then we transfer. For me, some of those were things like email—I actually have someone who sorts my email so that I only have to deal with the things that I need to deal with. Scheduling your social media is another example: can you find someone to help you? Maybe a child at home—some of you have kids and I personally think you should pay your kids very well. What about calendars and appointments? I am thinking about really offloading those. One thing I have done is automate certain tasks: if someone wants to sign up for a coaching session or to be a guest on my podcast, they just go to my online calendar, sign up, and it's all automated. They pick a time that is available to me, fill out their information, and it automatically sends them a Zoom meeting link along with reminders. I spent $29 one time with TidyCal (I put the link to that with Tiny Cow) for this automation. There are things you can automate so you don't always have to hire a person; you can delegate to a person or to a software platform. So delegation makes you little or no money and drains your energy.

Next is replacement. These are the things that make you money, but they drain your energy. In Dan's book, he explains that you start at the bottom—with email and calendar—and then you move up. You first get really good at getting rid of email and calendar, then you move on to the next items. Replacement items include tasks like managing your team, handling your social media marketing, and selling. You need to get rid of these as soon as possible, and it will take more thought to outsource these tasks than email. It's going to take a special person to be able to do this. There are some things in here that I have already offloaded—like scheduling my SEO and my pins—so that someone else is doing that. Eventually, I would like to transfer my Facebook ads. I want to understand what's going on, have a conversation about it, and be able to check stats, but I don't need to be doing the daily monitoring that I do right now, such as checking every morning which ads are working, which ones aren't, which ones need a budget increase, or which ones need to be cut out. Once you have a system in place, that is something someone else can handle.

Now, Dan calls another quadrant the Pitfall square. You can get stuck here because you think you can't afford to outsource, or that someone isn't going to do it well enough—again, this may apply to sales, marketing, or delivery of your products. That's an area for automation: you should not be doing it manually. Anyone who is getting a customer and then personally emailing them about what they bought needs to find a system—a platform that will deliver it automatically. So those are tasks that make you money but don't light you up. Then there's the quadrant that makes you little to no money and doesn't light you up, and finally, the quadrant that makes you money and lights you up. This last quadrant is production—it makes lots of money and lights you up. This is true freedom: running your business instead of working in your business. How many of you have a never-ending to-do list? That is not freedom. You need freedom to be able to handle unexpected things. For example, when my daughter calls with a medical emergency, I can pack up my car in 15 minutes, drive three hours away, and spend the next four days with her until her husband or someone else can help. I have that kind of freedom with my business.

I am currently planning a trip to El Salvador in April to take off and see my friends that I haven't seen in a year and a half, and I even applied for a mission trip last night. I cannot believe I'm doing this two weeks before my annual homeschool superheroes event, but I've got that freedom now. I will probably work on the mission for one hour every morning if they have Wi-Fi, but that's it—freedom, even two weeks before my annual event, which is very important for paying the bills because it's a huge source of income. I have the freedom to leave two weeks before that.

So what is it that you need to get rid of—tasks that don't light you up—so that you can get into these high-value areas like social scheduling or graphics? I'm very picky about my graphics, but I'm going to find someone to take care of them because I'm the bottleneck; we don't have new graphics because I haven't made them. Writing emails? What lights me up and makes me money is coaching—helping people in business and in my homeschool, and leading the leaders and childcare workers at our Bible study. That lights me up. Now, coaching is more of an investment, and I'll be honest, it's not making me money right now, but I should have that down in the production quadrant along with coaching, helping people, being with people, teaching, and sharing at summits—because I know it's helping the people that are coming.

So what you need to do is continue your time audit. Next week, I'm going to talk about how you decide what to do and how to figure out how much to pay these people. I know you're thinking it's not in your budget, but I'll show you a way that it is in your budget. Remember, we are not hiring people to grow your business; you're hiring them to buy back your time. You're buying their time so that you get some time back. And remember, 80% done by someone else is better than 100% done by you if it means you're draining yourself—let it go if you really can't afford it.

Next week, I'll talk about our buyback rate calculations that Dan shares, and what kind of activities to transfer, audit, and fill. Thanks for spending time with me—I know this may have gone on a little longer than normal, but thank you. Wherever you're listening, if there's a comment section, please leave a comment; I would love to interact with you about this. I'm Carrie Beck with FamilyEbizz.com, and we'll talk to you next time.

Feeling overwhelmed by endless tasks? In this episode, we review Buy Back Your Time by Dan Martell—a must-read for online business owners, bloggers, and podcasters who need to reclaim their day.

Learn how to audit your time, transfer tasks that drain your energy, and fill your schedule with what truly matters for both your business and personal freedom.

Tune in to discover how effective time management can transform your workflow and empower you to focus on what really counts.

In this episode, you’ll discover:

✅ 3 Steps: Audit, Transfer, Fill method for effective time management.

✅ Audit Your Day: Identify where your time is being wasted.

✅ The #1 Task: To offload to someone else … to transfer

✅ Mindset Shift: Embrace the new approach to overcome overwhelm and gain freedom.

Resources Available:

Business Marketing Roadmap

Buy Back Your Time

Hey, everyone, Kerry Beck here with Family Ebiz, where we help families start and scale online businesses so you can find the freedom to do the things that are important to you. That is really what our topic is all about today, and I am so excited to share this with you before I dive into our discussion on buying back our time and getting more time back for us to do the right activities. Please subscribe to this channel—it would mean the world to me. If there's a place to leave a review, go ahead and leave us a 5-star review; that would be awesome.

Today, we're going to begin a podcast series over the next two or three weeks, and it will be all based on the book Buy Back Your Time by Dan Martell. My nephew told me about this at Thanksgiving, so I came home and ordered it. It had been sitting there while I was reading other books, and last weekend, when I had no particular book to read, I finally started it on Sunday morning. I was a little unsure if it would really be helpful, even though I consider myself pretty organized and focused—I do take breaks and follow time management principles that I’ve even taught others. But when I read this book, something in my mindset shifted. It’s stuff I had heard before, but I reached a point where I thought, "Yes, this is the time, Kerry, so let me share a little bit about it." I’ll give you a couple of reasons why some people resist what Dan is encouraging, and then I’ll assign you a task if you truly want to buy back your time.

I don't know about you, but sometimes we are drowning in our business. We get so caught up in being in the business instead of working on the business. In fact, I was on a mastermind call just a few days ago, and one of our members was exactly in that situation. There are times when we dive deep and know we need to work hard, but if it’s month after month, that's too much—at least in our homeschool world. In a week and a half, I have my annual event, so I know that week is going to be busy. The weekend before, even though, don't ask me why, I'll be out of town for our granddaughter's dedication. That's the way life is. This next week, before I leave, I’ll be working long hours, but afterwards, I plan to take a break, relax, and then get back into my regular routine.

Are you drowning in your work? No matter how organized or focused you are, it can all just be too much—the endless to-do list never seems to end, and you can never quite clear it all. Maybe you don't have (or perhaps you do have) time to do what matters most. That's what Family Ebiz is all about: helping you create freedom in your life for whatever is important to you. Do you spend time doing what's important—time with your family, working out, traveling, or enjoying your hobbies? If not, you need to consider buying back your time.

When we're overwhelmed, our reactions can include procrastination—we just keep putting things off, maybe because we don’t believe the effort will really work. Sometimes we think, "If I just put it off, at least I have an excuse and can lighten my load," but that never really solves the problem. Some of you might even reach a point where you think, "Maybe I should just sell my business and step away." Others might sabotage their own projects and then lament that nothing worked out, falling into a little pity party. Dan goes into these areas in much more detail in his book, which I highly recommend. I’ve included an affiliate link in your show notes, and I’d really appreciate it if you used that.

Now, let’s talk about fixing this problem so that in your business you're spending time on the right activities and have time for the things that matter. There are three steps: audit, transfer, and fill. By "audit," I mean you’re going to examine how you spend your time. This is my assignment for you. I started this on Monday—I usually read business books without putting them into practice, but I finished this one in two days because it meant so much to me. I began a time audit by writing down every time I switched to a major task from Monday to Wednesday. I plan to review my notes after a week or two to see what patterns emerge; Dan has some tips that we’ll discuss next week.

One thing I noticed during my audit—confession time—is that I work for 25 minutes and then take a 5-minute break. However, during this season of life, with my son's fiancé living with me (he’s here, in and out of town), my intended 5-minute break sometimes turns into 15 minutes. For example, I spent 15 minutes from 9:05 to 9:20 on Monday just visiting while getting my coffee. This is what we’re going to audit: identify where you’re spending your time.

Then we move on to transferring. We need to find the activities that you don’t need to do yourself and hand them off to someone else. The number one thing I want to talk about is your email. If you’re checking your email all day, that’s a problem. I’ve mentioned before that email should be checked once or twice a day. Sometimes I don’t even check it because I have someone like Ross who manages it—organizing it into folders so I only see what’s necessary. Once you audit your tasks, find one thing you can transfer, even if it costs a little money. You can use services like Upwork to hire someone at a reasonable rate. Even if you only have $25 a week to spend—around $20 a month—you could pay someone a small fee to handle your inbox, reply to messages, and take care of customer service. This alone will free up so much time.

I’m still brainstorming ways to transfer more tasks, such as scheduling social media posts. You don’t need to waste your time on that—hand it off to a teenager, an intern, or someone else who can do it efficiently and enjoyably. Once you transfer tasks, you create a gap in your schedule that you can fill with the things that matter most. For me, that’s marketing: writing emails, checking Facebook ads, creating campaigns, making financial decisions, managing the marketing calendar, promotions, and networking. These are the tasks that light me up, and I hope you can transfer the painful ones you’re drowning in and fill your schedule with things that inspire you, including time with your family.

So, I encourage you over the next two weeks to keep a time audit. Every 15–30 minutes, note what you’re doing—even if some tasks last an hour. Transfer your notes into a spreadsheet so you can sort them by category and see where you’re spending most of your time. Ask yourself, "Where are you spending time that doesn’t let you do what you're an expert at? Where are you wasting time? Where are you stuck?" Consider handing these tasks off to someone who might enjoy them more, like social media management. The end goal isn’t just to make a list, but to transfer the tasks that are overwhelming you and fill your calendar with what’s truly important—including family time. You might be surprised at how much time you’re spending away from your business or not spending enough time with your loved ones.

Next week, we’ll talk about how to find someone to help you, especially if you’re thinking, "I can’t afford it," or "They’re not going to do a good enough job." Hang with me next week as we tackle these two objections: I can’t afford it and they’re not going to do it as well because it’s not me. Dan covers these objections, and I’m going to share his insights with you. I highly encourage you to grab a copy of this book—it will inspire you and get your mindset back on track for really growing your business. Thanks so much for spending time with me. I'm Kerry Beck with Family Ebiz, and we'll talk to you next time.

Hey, it's Valentine’s Day this week! Let’s chat about how to make extra money during the holidays with flash sales and digital specials.

I’ll share practical tips like crafting irresistible lead magnets, setting up festive landing pages, and dive into affiliate boosts that turn seasonal events into profit opportunities.

Plus, we’ll explore how to capitalize on major holidays like Valentine's, Easter, and Christmas—and even niche events like Women & Girls in Science Day—with tailored offers and digital bundles. Stick around for tactics like upsells, bump offers, and collaborative giveaways to boost your holiday income.

In this episode, you’ll discover:

✅ Major holidays and niche events to make extra money during any holiday.

✅ Package digital products like e-books, courses, and printables into festive bundles with clear CTAs.

✅ Idea about using lead magnets, printable checklists, and masterclasses to drive engagement and sales.

✅ Creative ways to use affiliates & social media to amplify your holiday promotions.

Resources Available:

Business Marketing Roadmap

https://familyebiz.com/roadmap

Consistency is the key to growing a successful business, and it starts with creating a daily routine schedule that works for you. Today, I’ll explore how to design your ideal workday, balance your responsibilities, and maintain focus so you can show up for your clients and create solutions that truly resonate.

Whether you’re just starting out or refining your business systems as a solo preneur, this episode will help you set the foundation for long-term success.

You’ll discover:

✅ How to design your ideal daily schedule for work-life balance

✅ Tips for setting clear boundaries, for your followers and your family

✅ Strategies for creating a sustainable working schedule - stop your overwhelm

✅ The importance of including breaks, self-care, and personal time in your routine

Resources Mentioned:

Business Marketing Roadmap

FamilyEbiz Facebook Group

Creating products and promoting them is important, but without an email list, most of your hard work won’t reach its full potential. Building an email list is not just a strategy—it’s the foundation of a thriving business.

While flashy social platforms like Facebook or Instagram may grab attention, email marketing remains the most reliable and effective tool for long-term growth.

You’ll discover:

✅ How to use your email list to grow your business in 2024

✅ The 6 must-haves for your first email to new subscribers

✅ Why your email list is your most valuable business asset

✅ A fun challenge to jumpstart your email list growth this week

Resources Mentioned:

BOOST!

As we kick off the new year, it’s time to refine your focus and build a business that truly gives your audience the transformation they are looking for. To do this, you need to dive into the power of creating a clear Ideal Customer Profile and use it to guide you to your business sweet spot.

You’ll discover practical strategies to identify your perfect customer, align your offerings, and uncover your unique selling proposition. Whether you’re starting fresh or scaling up, this episode will help you stand out and succeed in 2025!

In this episode, you’ll discover:

✅ 4 “must have areas” to unveil for 2025 success

✅ One simple trick you can use to get secrets from your ideal customer profile

✅ How to differentiate your business from the crowd

✅ How to write a simple mission statement

Resources Available:

Business Marketing Roadmap

BOOST

Let’s plan for the upcoming year with a narrowed focus. Stop trying to be all things to everyone. It doesn’t work. It doesn’t make income.

As I’ve heard for decades, “the tighter the niche, the more you get rich”. Have you narrowed the focus on your business? Or, all you just general. For example, I have many homeschool businesses in our group. If you say, “I help homeschool moms”, I’ll ask you how. Let’s get more specific.

In this episode, you’ll discover:

✅ How to own your business focus

✅ 8 questions you should answer about your competitors

✅ How to find your unique selling position

✅ How to find where you fit into your niche

Resources Available:

Business Marketing Roadmap

Recently, in one of my group coaching sessions, I had one of our Homeschool Blogger University students ask me, what advice would you give to yourself, if you started over today. That’s a great question.

So, I’m sharing 3 things I would do differently if I started an online business right now.

In this episode, you’ll discover:

✅ When & where I would get help

✅Where & how I can be more intentional in my business

✅The number one place I would focus on… before I create a website or a product.

Resources Available:

Business Marketing Roadmap

Ready to make 2025 your best business year yet? In this episode, we’ll dive into new year business planning by taking a thoughtful look back at 2024. Your reflection on 2024 will set the stage for your 2025 future success.

Discover the three key areas you need to review from last year and how to decide on the most impactful goals and strategies to pursue in the year ahead. This is your roadmap to clarity, focus, and growth! Perfect for solopreneurs, content creators, and business owners looking to start 2025 with a strong, focused plan!

In this episode, you’ll discover:

✅ How & where to reflect on 2024 so 2025 is that much better.

✅3 essential areas to review from 2024 to build a strong foundation for 2025.

✅Plan with purpose when you create a streamlined plan that aligns with your vision and sets you up for measurable success in the new year.

Resources Available:

Business Marketing Roadmap

https://familyebiz.com/roadmap

Are you ready to unlock the potential of membership business ideas? Whether you’re a blogger, podcaster, digital content creator, or solopreneur, adding a membership model to your business can create steady, recurring income.

In this episode, we’ll explore all things memberships for business. Plus, we’ll crunch the numbers on how many members you need to meet your income goals. Perfect for anyone ready to explore membership business ideas that turn their passion into profit!

In this episode, you’ll discover:

✅ 3 Membership strategies - Find out about content-based, community-focused, and coaching/mentorship—to find the one that fits your business.

✅Pricing your membership: Discover how to set the right price to attract members while still making a profit

✅What to include in your monthly membership from exclusive content to personalized support.

✅Your membership math - How many members do you need to hit your financial goals and scale sustainably.

Resources Available:

Business Marketing Roadmap

https://familyebiz.com/roadmap