Fanalytics with Mike Lewis

Today’s podcast is our annual look at the top sports figures of the past year. The list is about cultural impact or influence rather than top athletic performances. It's an effort to identify the people with the longest-lasting impact. Professor Lewis's discussion for the list is with Tom Smith – an economist and fellow Emory faculty.

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Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

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The Emory Marketing Analytics Center and Professor Michael Lewis have analyzed fanbases across the major American sports leagues for a decade. Today we present our 2022 ranking of the best NBA brands and fanbases. Check out the full rankings and analysis at fandomanalytics.com.

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Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

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Mike Lewis kicks off this week's podcast with discussion of the United States's growing soccer fandom following USMNT's win over Iran. This sparks conversation on what people soccer draws in the United States and why.

Then, Mike explores College Football Playoff scenarios as we enter conference championship week in college football.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

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This week's podcast features discussion of college football's wildest Week 11 fan stories, the US Men's National Team's unique fandom, and the consequences of renaming beloved stadiums.

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Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

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Professor Lewis opens this podcast with a discussion on College Football Playoff scenarios as well as the worst fandoms in college football today.

He then transitions to discussion on the NFL - most notably on Justin Fields, Trevor Lawerence, and the verdict on the 2021 quarterback class.

In the show's final segment, Professor Lewis questions the NBA's City Edition uniform design choices from a brand perspective.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

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We kick off this week's podcast with a discussion on Georgia's dominant win over Tennessee and the game's corresponding fandom stories.

Professor Lewis then segues to college basketball - most notably discussing the lack of buzz surrounding this season and identifying potential contributing factors. The episode concludes with early takeaways from the NBA season... and a few observations on Kirk Cousins' sudden Burrow-esque swagger.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

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In this podcast, Professor Mike Lewis gives his initial reaction to the newly unveiled 2022 College Football Playoff Rankings and previews the pivotal Georgia/Tennessee matchup. Following a discussion of the College Football Playoff landscape, Mike dives into storylines across the NFL and pop culture.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

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Emory Baseball player Henry Pelinski joins Professor Mike Lewis to discuss baseball fandom and the 2022 World Series. Topics of discussion include baseball's dramatic decline in viewership, its simultaneous rise in revenue, and how analytics have changed the game.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

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After witnessing one of the greatest college football atmospheres in history, Professor Mike Lewis takes to the podcast to discuss Vol Nation's reignited fanbase, Tennessee's chances at making the College Football Playoff, and Saturday's lasting impact on Volunteer fandom.

This podcast also features discussion of Brett Bielema's hot start at Illinois, Brian Daboll's early success in New York, and Lamar Jackson's regression over the last few weeks.

Check out more Fanalytics content at fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast

Why does Generation Z consume sports and entertainment differently than prior generations? Why do some sports resonate better with Generation Z than Generation X? And why do changes in fandom across generations matter?

In this special podcast episode presented by the Emory Marketing Analytics Center, Goizueta Finance Professor Tom Smith and Marketing Professor Mike Lewis leverage insights from the 2022 Next Generation Fandom Survey to answer these questions.

Check out more Fanalytics content at www.fandomanalytics.com.

Send in a voice message: https://podcasters.spotify.com/pod/show/fanalyticsmike/message

Fanalytics is a part of the Professors.fm podcast network - making sense of the world with top scholars.

Check out more Fanalytics content at fandomanalytics.com and fanalytics.substack.com. 

And make sure to follow us on social! 

Instagram: @fanalyticsmikelewis

Twitter: @fanalyticsmike

YouTube: @fanalyticsmike

TikTok: @fanalyticspodcast