Dave Lieber is intrigued when he receives an invitation to attend a real estate seminar hosted by Tarek and Christina of hit HGTV show Flip or Flop. The event is packed with fans and hopeful real estate flippers, but instead of meeting their favorite stars, attendees sit through a pitch for get-rich-quick seminars costing thousands. Dave, a journalist for the Dallas Morning News, is so shocked at what he sees, he investigates further, uncovering a slew of unethical practices by Zurixx LLC, the seminar company, that ultimately attracts the notice of the Federal Trade Commission.