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It is Fan Appreciation day with tons of events and activities in and around the stadium. Today on the podcast I talk with Stephanie Marciano, the head of sports and entertainment marketing at Ally Financial. Prior to Ally, Steph helped lead Consulting divisions at CSM and Ascendent Sports Group – advising brands like Peloton, Coca-Cola, TikTok, Remitly and Unilever on their global sport and music strategies. While at both agencies, she worked on projects with Ally across the brand’s soccer and motorsports initiatives. Steph earned her BA from Yale, MS from Columbia. While at Yale, she captained the women’s basketball team. She lives in New Jersey with her husband and son.
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It is Fan Appreciation day with tons of events and activities in and around the stadium. Today on the podcast I talk with Stephanie Marciano, the head of sports and entertainment marketing at Ally Financial. Prior to Ally, Steph helped lead Consulting divisions at CSM and Ascendent Sports Group – advising brands like Peloton, Coca-Cola, TikTok, Remitly and Unilever on their global sport and music strategies. While at both agencies, she worked on projects with Ally across the brand’s soccer and motorsports initiatives. Steph earned her BA from Yale, MS from Columbia. While at Yale, she captained the women’s basketball team. She lives in New Jersey with her husband and son.
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