How to build a personal brand, make money as a content creator, and turn an online audience into a real business. In this episode of Fashion and Founders, host Victoria Smith is joined by Alexis Barber. Alexis is the founder and host of Too Smart For This and has built a portfolio career spanning content, consulting, speaking, entrepreneurship, and publishing. In this episode, she shares why she believes content creation is a skill, not a career and how creators can use content as a distribution channel for something much bigger. We discuss the shift from the “relatability economy” to the “credibility economy,” influencer vs. thought leader, finding your zone of genius, building multiple revenue streams, and why long-form content can be more valuable than going viral. Alexis also shares what working at YouTube taught her about the creator business, her first $30K brand deal, and how she’s approaching her next level with a focus on excellence and authority. If you're building a personal brand, growing as a creator, or trying to turn your expertise and audience into a sustainable business, this episode is for you. Follow Fashion & Founders:Podcast IG: <a href='https://www.instagram.com/fashionandfounders/'>@fashionandfounders</a>Podcast Substack: <a href='https://substack.com/@fashionandfounders'>Fashion and Founders</a>Podcast Website: <a href='https://www.fashionandfounders.com/'>fashionandfounders.com</a>Podcast TikTok: <a href='https://www.tiktok.com/@vfsmith11'>@</a><a href='https://www.tiktok.com/@fashionandfounders?is_from_webapp=1&sender_device=pc'>fashionandfounders</a>Podcast YouTube: <a href='https://www.youtube.com/@fashionandfounders'>Fashion and Founders</a>Podcast Links: <a href='https://shopmy.us/fashionandfounders'>Shop My</a> <a href='https://fashionandfounders.substack.com/t/job-board'>Job Board</a> opportunities in fashion, tech, and more. Follow Alexis Barber:IG: @<a href='https://www.instagram.com/alexisbarber/#'>alexisbarber</a>TikTok: <a href='https://www.tiktok.com/@alexisbarber_'>@alexisbarber_</a>Youtube: <a href='https://www.youtube.com/@alexis_barber'>@alexis_barber</a> Follow Too Smart for This:IG: @<a href='https://www.instagram.com/toosmartforthiss/#'>toosmartforthiss</a>Book <a href='https://go.shopmy.us/p-82802240'>HERE</a>Substack <a href='https://www.alexisbarber.nyc/'>HERE</a> Thanks for listening!

How to build a personal brand, make money as a content creator, and turn an online audience into a real business. In this episode of Fashion and Founders, host Victoria Smith is joined by Alexis Barber. Alexis is the founder and host of Too Smart For This and has built a portfolio career spanning content, consulting, speaking, entrepreneurship, and publishing. In this episode, she shares why she believes content creation is a skill, not a career and how creators can use content as a distribution channel for something much bigger. We discuss the shift from the “relatability economy” to the “credibility economy,” influencer vs. thought leader, finding your zone of genius, building multiple revenue streams, and why long-form content can be more valuable than going viral. Alexis also shares what working at YouTube taught her about the creator business, her first $30K brand deal, and how she’s approaching her next level with a focus on excellence and authority. If you're building a personal brand, growing as a creator, or trying to turn your expertise and audience into a sustainable business, this episode is for you. Follow Fashion & Founders: Podcast IG: @fashionandfounders Podcast Substack: Fashion and Founders Podcast Website: fashionandfounders.com Podcast TikTok: @fashionandfounders Podcast YouTube: Fashion and Founders Podcast Links: Shop My Job Board opportunities in fashion, tech, and more. Follow Alexis Barber: IG: @alexisbarber TikTok: @alexisbarber_ Youtube: @alexis_barber Follow Too Smart for This: IG: @toosmartforthiss Book HERE Substack HERE Thanks for listening!

How to build a personal brand, make money as a content creator, and turn an online audience into a real business.&nbsp;In this episode of Fashion and Founders, host Victoria Smith is joined by Alexis Barber. Alexis is the founder and host of Too Smart For This and has built a portfolio career spanning content, consulting, speaking, entrepreneurship, and publishing. In this episode, she shares why she believes content creation is a skill, not a career and how creators can use content as a distribution channel for something much bigger. We discuss the shift from the “relatability economy” to the “credibility economy,” influencer vs. thought leader, finding your zone of genius, building multiple revenue streams, and why long-form content can be more valuable than going viral. Alexis also shares what working at YouTube taught her about the creator business, her first $30K brand deal, and how she’s approaching her next level with a focus on excellence and authority. If you're building a personal brand, growing as a creator, or trying to turn your expertise and audience into a sustainable business, this episode is for you. Follow Fashion &amp; Founders:Podcast IG: <a href="https://www.instagram.com/fashionandfounders/" rel="noopener noreferrer">@fashionandfounders</a>Podcast Substack: <a href="https://substack.com/@fashionandfounders" rel="noopener noreferrer">Fashion and Founders</a>Podcast Website: <a href="https://www.fashionandfounders.com/" rel="noopener noreferrer">fashionandfounders.com</a>Podcast TikTok: <a href="https://www.tiktok.com/@vfsmith11" rel="noopener noreferrer">@</a><a href="https://www.tiktok.com/@fashionandfounders?is_from_webapp=1&amp;sender_device=pc" rel="noopener noreferrer">fashionandfounders</a>Podcast YouTube: <a href="https://www.youtube.com/@fashionandfounders" rel="noopener noreferrer">Fashion and Founders</a>Podcast Links: <a href="https://shopmy.us/fashionandfounders" rel="noopener noreferrer">Shop My</a> <a href="https://fashionandfounders.substack.com/t/job-board" rel="noopener noreferrer">Job Board</a> opportunities in fashion, tech, and more. Follow Alexis Barber:IG: @<a href="https://www.instagram.com/alexisbarber/#" rel="noopener noreferrer">alexisbarber</a>TikTok: <a href="https://www.tiktok.com/@alexisbarber_" rel="noopener noreferrer">@alexisbarber_</a>Youtube: <a href="https://www.youtube.com/@alexis_barber" rel="noopener noreferrer">@alexis_barber</a> Follow Too Smart for This:IG: @<a href="https://www.instagram.com/toosmartforthiss/#" rel="noopener noreferrer">toosmartforthiss</a>Book <a href="https://go.shopmy.us/p-82802240" rel="noopener noreferrer">HERE</a>Substack <a href="https://www.alexisbarber.nyc/" rel="noopener noreferrer">HERE</a> Thanks for listening!&nbsp;

How to Turn a Personal Brand Into a Real Business with Alexis Barber

What business school won’t teach you about luxury. How do you work in luxury fashion? This is inside LVMH's playbook. This week, I'm joined by Pauline Brown, former Chairwoman of LVMH North America, Harvard Business School professor, and author of Aesthetic Intelligence. Pauline shares the lessons she learned leading some of the world's most iconic luxury brands. We cover a lot, from why climbing the corporate ladder doesn't always bring more freedom, to the mistake most people make when planning their careers, and why she believes taste will become one of the most valuable skills in the future of work. We also dive into what luxury brands understand about consumer psychology, how Dior and Chanel think differently from startups, what it really takes to break into companies like LVMH, and why Pauline convinced Harvard Business School to create a course on The Business of Aesthetics. Whether you're building a brand, growing your career, or simply trying to develop better taste, this episode is packed with frameworks you'll think about long after listening.In this episode, we cover:<ul><li>Navigating a career pivot</li><li>How she transitioned from consulting to fashion and beauty</li><li>The biggest career mistakes young professionals make</li><li>Why taste matters more in the age of AI</li><li>How to stand out when applying to luxury brands</li><li>The psychology behind iconic brands like Dior and Chanel</li><li>Why attention doesn't always lead to sales</li><li>Three questions to ask before starting your own company</li></ul> Follow Fashion & Founders:Podcast IG: <a href='https://www.instagram.com/fashionandfounders/'>@fashionandfounders</a>Podcast Substack: <a href='https://substack.com/@fashionandfounders'>Fashion and Founders</a>Podcast Website: <a href='https://www.fashionandfounders.com/'>fashionandfounders.com</a>Podcast TikTok: <a href='https://www.tiktok.com/@vfsmith11'>@</a><a href='https://www.tiktok.com/@fashionandfounders?is_from_webapp=1&sender_device=pc'>fashionandfounders</a>Podcast LinkedIn: <a href='https://www.linkedin.com/company/fashion-and-founder'>Fashion and Founders</a>Podcast YouTube: <a href='https://www.youtube.com/@fashionandfounders'>Fashion and Founders</a>Podcast Links: <a href='https://shopmy.us/fashionandfounders'>Shop My</a> Follow Pauline Brown:IG: @<a href='https://www.instagram.com/paulinegarrisbrown/#'>paulinegarrisbrown</a>Book <a href='https://go.shopmy.us/p-72724265'>HERE</a> Brunello: The Gracious VisionaryWatch the documentary film <a href='https://brunellothefilm.com/'>HERE</a>IG: @<a href='https://www.instagram.com/brunelloilvisionariogarbato/#'>brunelloilvisionariogarbato</a>Thank you to this episodes's sponsor Blue Fox Entertainment! Thanks for listening!

What business school won’t teach you about luxury. How do you work in luxury fashion? This is inside LVMH's playbook. This week, I'm joined by Pauline Brown, former Chairwoman of LVMH North America, Harvard Business School professor, and author of Aesthetic Intelligence. Pauline shares the lessons she learned leading some of the world's most iconic luxury brands. We cover a lot, from why climbing the corporate ladder doesn't always bring more freedom, to the mistake most people make when planning their careers, and why she believes taste will become one of the most valuable skills in the future of work. We also dive into what luxury brands understand about consumer psychology, how Dior and Chanel think differently from startups, what it really takes to break into companies like LVMH, and why Pauline convinced Harvard Business School to create a course on The Business of Aesthetics. Whether you're building a brand, growing your career, or simply trying to develop better taste, this episode is packed with frameworks you'll think about long after listening. In this episode, we cover:Navigating a career pivotHow she transitioned from consulting to fashion and beautyThe biggest career mistakes young professionals makeWhy taste matters more in the age of AIHow to stand out when applying to luxury brandsThe psychology behind iconic brands like Dior and ChanelWhy attention doesn't always lead to salesThree questions to ask before starting your own company Follow Fashion & Founders: Podcast IG: @fashionandfounders Podcast Substack: Fashion and Founders Podcast Website: fashionandfounders.com Podcast TikTok: @fashionandfounders Podcast LinkedIn: Fashion and Founders Podcast YouTube: Fashion and Founders Podcast Links: Shop My Follow Pauline Brown: IG: @paulinegarrisbrown Book HERE Brunello: The Gracious Visionary Watch the documentary film HERE IG: @brunelloilvisionariogarbato Thank you to this episodes's sponsor Blue Fox Entertainment! Thanks for listening!

What business school won’t teach you about luxury. How do you work in luxury fashion? This is inside LVMH's playbook.&nbsp;This week, I'm joined by Pauline Brown, former Chairwoman of LVMH North America, Harvard Business School professor, and author of Aesthetic Intelligence. Pauline shares the lessons she learned leading some of the world's most iconic luxury brands. We cover a lot, from why climbing the corporate ladder doesn't always bring more freedom, to the mistake most people make when planning their careers, and why she believes taste will become one of the most valuable skills in the future of work. We also dive into what luxury brands understand about consumer psychology, how Dior and Chanel think differently from startups, what it really takes to break into companies like LVMH, and why Pauline convinced Harvard Business School to create a course on The Business of Aesthetics. Whether you're building a brand, growing your career, or simply trying to develop better taste, this episode is packed with frameworks you'll think about long after listening.In this episode, we cover:<ul><li>Navigating a career pivot</li><li>How she transitioned from consulting to fashion and beauty</li><li>The biggest career mistakes young professionals make</li><li>Why taste matters more in the age of AI</li><li>How to stand out when applying to luxury brands</li><li>The psychology behind iconic brands like Dior and Chanel</li><li>Why attention doesn't always lead to sales</li><li>Three questions to ask before starting your own company</li></ul> Follow Fashion &amp; Founders:Podcast IG: <a href="https://www.instagram.com/fashionandfounders/" rel="noopener noreferrer">@fashionandfounders</a>Podcast Substack: <a href="https://substack.com/@fashionandfounders" rel="noopener noreferrer">Fashion and Founders</a>Podcast Website: <a href="https://www.fashionandfounders.com/" rel="noopener noreferrer">fashionandfounders.com</a>Podcast TikTok: <a href="https://www.tiktok.com/@vfsmith11" rel="noopener noreferrer">@</a><a href="https://www.tiktok.com/@fashionandfounders?is_from_webapp=1&amp;sender_device=pc" rel="noopener noreferrer">fashionandfounders</a>Podcast LinkedIn: <a href="https://www.linkedin.com/company/fashion-and-founder" rel="noopener noreferrer">Fashion and Founders</a>Podcast YouTube: <a href="https://www.youtube.com/@fashionandfounders" rel="noopener noreferrer">Fashion and Founders</a>Podcast Links: <a href="https://shopmy.us/fashionandfounders" rel="noopener noreferrer">Shop My</a> Follow Pauline Brown:IG: @<a href="https://www.instagram.com/paulinegarrisbrown/#" rel="noopener noreferrer">paulinegarrisbrown</a>Book <a href="https://go.shopmy.us/p-72724265" rel="noopener noreferrer">HERE</a> Brunello: The Gracious VisionaryWatch the documentary film <a href="https://brunellothefilm.com/" rel="noopener noreferrer">HERE</a>IG: @<a href="https://www.instagram.com/brunelloilvisionariogarbato/#" rel="noopener noreferrer">brunelloilvisionariogarbato</a>Thank you to this episodes's sponsor Blue Fox Entertainment! Thanks for listening!

Luxury Business Secrets with LVMH Chairwoman

This week, Kirsty, a writer who definitely has a way with words discusses dressing in color for joy and culturally. She also talks about colonialism in the context of her own life and fashion. Thank you for listening!<a href='https://www.instagram.com/interwovenstories.pod/'>Instagram </a>

This week, Kirsty, a writer who definitely has a way with words discusses dressing in color for joy and culturally. She also talks about colonialism in the context of her own life and fashion. Thank you for listening! Instagram

This week, Kirsty, a writer who definitely has a way with words discusses dressing in color for joy and culturally. She also talks about colonialism in the context of her own life and fashion.&nbsp;Thank you for listening!<a href="https://www.instagram.com/interwovenstories.pod/" rel="noopener noreferrer">Instagram&nbsp;</a>

4. Dressing in Color for Joy and Culture

This week features, Chloe, who studied sustainable fashion and is now getting a master's in luxury brand strategy. She talks about how some of the favorite things she has in her closet were her grandmother's, and the second life she can give to these pieces now. Thank you for listening! <a href='https://www.instagram.com/interwovenstories.pod/?hl=en'>Instagram</a>

This week features, Chloe, who studied sustainable fashion and is now getting a master's in luxury brand strategy. She talks about how some of the favorite things she has in her closet were her grandmother's, and the second life she can give to these pieces now. Thank you for listening! Instagram

This week features, Chloe, who studied sustainable fashion and is now getting a master's in luxury brand strategy. She talks about how some of the favorite things she has in her closet were her grandmother's, and the second life she can give to these pieces now. Thank you for listening! <a href="https://www.instagram.com/interwovenstories.pod/?hl=en" rel="noopener noreferrer">Instagram</a>

3. The Sustainable Luxury of Second Hand Fashion

First guest! This week Valeria, who works in PR and is a full time masters student, talks about different articles of clothing she’s worn for major moments in her life (good and bad). She’s also a big advocate for outfit repeating and the creativity making a lot of outfits from a little takes. Thank you for listening!Instagram: https://www.instagram.com/interwovenstories.pod/

First guest! This week Valeria, who works in PR and is a full time masters student, talks about different articles of clothing she’s worn for major moments in her life (good and bad). She’s also a big advocate for outfit repeating and the creativity making a lot of outfits from a little takes. Thank you for listening! Instagram: https://www.instagram.com/interwovenstories.pod/

First guest! This week Valeria, who works in PR and is a full time masters student, talks about different articles of clothing she’s worn for major moments in her life (good and bad). She’s also a big advocate for outfit repeating and the creativity making a lot of outfits from a little takes.&nbsp;Thank you for listening!Instagram: https://www.instagram.com/interwovenstories.pod/

2. A Publicist on Outfit Repeating for Milestone Moments

Hello and welcome to the first episode of Interwoven Stories! In this episode Victoria, the host, describes the reason for starting this storytelling series, explains the concept, and shares a couple stories of her own.  Thank you for listening!Instagram: https://www.instagram.com/interwovenstories.pod/

Hello and welcome to the first episode of Interwoven Stories! In this episode Victoria, the host, describes the reason for starting this storytelling series, explains the concept, and shares a couple stories of her own. Thank you for listening! Instagram: https://www.instagram.com/interwovenstories.pod/

Hello and welcome to the first episode of Interwoven Stories! In this episode Victoria, the host, describes the reason for starting this storytelling series, explains the concept, and shares a couple stories of her own. &nbsp;Thank you for listening!Instagram: https://www.instagram.com/interwovenstories.pod/&nbsp;

1. Introduction and a Greetings and Goodbyes Jacket

Fashion &amp; Founders is a media platform exploring how fashion is actually built. Hosted by Victoria Smith, the show sits at the intersection of fashion, technology, and capital spotlighting the founders, investors, and operators shaping the industry’s next era. Through long-form conversations, we go beyond trends to unpack fundraising, manufacturing, resale,&nbsp; AI,&nbsp; sustainability, career, and the evolving business of fashion. This is where fashion’s builders speak, share, and connect.&nbsp;

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Fashion & Founders is a media platform exploring how fashion is actually built. Hosted by Victoria Smith, the show sits at the intersection of fashion, technology, and capital spotlighting the founders, investors, and operators shaping the industry’s next era. Through long-form conversations, we go beyond trends to unpack fundraising, manufacturing, resale,  AI,  sustainability, career, and the evolving business of fashion. This is where fashion’s builders speak, share, and connect. 

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