We’re joined by Co-Founder of Seven Group and host of The Advisor Lab podcast, Alex Cavalieri. In this episode, we explore the biggest mistakes and misconceptions advisors face when marketing their business, including:

·     The long-term, up and down nature of results

·     Not waiting until you’re “ready” to create content

·     If it’s not broken, don’t fix it

·     Much more

If you have any ideas, comments or suggestions please fire them our way.

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