I'm attempting to cut through the fitness fluff to reveal why your workouts keep failing. Spoiler alert: "I want to get in shape" isn't a real goal, and that's exactly why you quit after three weeks -- every. single. time.

I'm taking you inside the consultation process that separates successful transformations from expensive gym memberships you never use. We walk through the exact questions I ask clients to uncover their deeper motivations - and why discovering you want "physical freedom" instead of "fitness" (for example) changes absolutely everything about our approach. From dealing with knee pain that's stolen your confidence to managing the chaos of work stress and kids' schedules, this is about building something that actually works for your real life.

You'll learn why the perfect program fails without the right why, how to set benchmarks that matter, and the one question that predicts whether you'll succeed or become another fitness casualty. Fair warning: this might make you completely rethink your current goals, and that's exactly the point.

This week I sat down with Esther Avant - personal trainer, sports nutritionist, bestselling author, and a coach who's refreshingly committed to keeping fitness simple in an increasingly complicated world.

We dove deep into why the "boring" fundamentals still work better than any shiny new trend (and honestly, it felt a little like therapy for both of us).

Esther and I bonded over being the "broken records" of the fitness industry - coaches who keep saying wild, reckless, and bizarre things like "eat protein, lift weights, get sleep, drink water" while everyone else is pushing hormone hacks and cortisol supplements. We talked about working with real humans (not Instagram models), Esther introduced me to the art of "compassionate ownership" with clients, and why being someone's LAST coach is actually the goal.

This conversation just about set my hair on fire, and I was overjoyed at finding such a kindred spirit - and I think that comes through. Listen up.

• Website: estheravant.com (main hub with links to everything)
• Instagram

• LinkedIn
• Book: "To Your Health"
• Podcast: "To Your Health" podcast

I sat down with coach Ashley Beeman for a vulnerable and honest conversations about weight loss, and let me tell you – this woman gets it. Ashley's been through the yo-yo diet hell that so many have experienced, but instead of letting it break her, she used it to completely revolutionize how she approaches health and transformation.

We dive deep into why mindset work is the real foundation of lasting change, how to navigate those soul-crushing plateaus without losing your sanity, and why celebrating maintenance is just as important as celebrating losses. Ashley doesn't sugarcoat the toxic reality of diet culture or the challenges of setting boundaries as a coach, and she shares the holistic strategies that actually create sustainable results. If you're exhausted by quick fixes and ready for an approach that empowers you to take ownership of your health journey, this conversation will shift how you think about transformation. This isn't just another weight loss episode – it's about building a relationship with food AND your body that actually works for life.

Find Ashley:

@the.ashley.beeman on IG

@ashleybeeman on TikTok

YouTube: 

https://www.youtube.com/@ashleybeeman3614

I sat down with nutrition coach Francesca Tyndall @cheska_sports_nutrition to dive deep into what it really takes to fuel strength performance. This isn't your typical "eat more protein" conversation – we're talking about the nuanced nutritional strategies that separate good lifters from great ones.

What We Cover:

• Why strength athletes have completely different nutritional needs than endurance athletes
• The truth about nutrient timing and when it actually matters for performance
• How to navigate weight classes without sacrificing strength gains
• Competition mindset strategies that most athletes overlook
• Recovery protocols that amplify your training adaptations
• Effective weight cutting methods that preserve muscle and power
• Finding the sweet spot between training intensity and nutritional support
• Why aesthetics still matter in strength sports (and how to achieve both)
• Practical approaches for working with recreational lifters vs. competitive athletes

Key Takeaways:Francesca breaks down the science behind periodized nutrition, shares real-world strategies for managing competition prep, and reveals why your mindset around food might be holding back your PRs.

Whether you're chasing platform goals or just want to get stronger while looking better, this episode delivers actionable insights you can implement immediately.

Nutritionist Gennifer Strobo joined me to discuss her approach to nutrition, particularly for diabetics and those concerned about insulin sensitivity. She emphasizes the importance of understanding cortisol and glucose levels, the role of measurements in health, and the significance of sustainable habits. We talked about insights on how to set personal goals, the "Five Whys" technique to uncover motivations, and how someone can handle deadlines and special events WITHOUT compromising health. SPOILER: The need for consistency and flexibility in achieving long-term health goals remains paramount and fundamental.

Email her at [email protected] or connect on Instagram @gennid to scoop the recipes and the insights!

In this episode, I'm talking with Jenna Bernard @jenna_bernard breaking down why meal prep doesn't have to suck your time and life away, and how to make nutrition work for your REAL life (not some fantasy version of it). We chat about the reality that everyone's approach needs to be different—what works for your bodybuilding friend probably isn't right for you, and that's perfectly fine. Also why extreme dieting approaches are overkill for most people's goals, and how simple mindset shifts can make the whole process way more manageable. We also tackle the tricky stuff-- like navigating social situations without feeling like a nutrition hermit and finding that sweet spot between what you want and what you need. The take away? Meal prep should make your busy life easier, not harder.

Find more @jenna_bernard on IG, and https://www.youtube.com/@Macrosandmuscles for the Macros and Muscles Podcast

I had an fantastic conversation with Adam Badger that covered everything from the beautiful chaos of daily life to why most fitness advice is probably making you crazy (and not in a good way).

One thing that really struck me during our chat was how much mythology surrounds fitness. We unpacked some of these myths and talked about why cookie-cutter approaches rarely work. The truth is, what works for your gym buddy might be a disaster for you – and that's perfectly normal, not a personal failing.

We spent a good chunk of time discussing why individualized coaching matters so much. Adam shared some insights about managing expectations (because let's be honest, we all think we'll be the exception and get amazing results in 2 weeks), and brought up some points about personal responsibility and consistency.

Throughout our discussion, we kept coming back to the importance of accountability. Not the scary, drill-sergeant kind, but the supportive type that actually helps you achieve your goals without wanting to throw your scale out the window.

It was one of those conversations that reminded me why I love doing this – real talk about real challenges, with a few laughs along the way.

@badgerstrength

badgerstrength.com

Check out his podcast: Talkin' Fit with Adam Badger

https://open.spotify.com/show/1bZ1imsL83AwRuK34S6iYr?si=6fd5bf87fd004637

Aram Grigorian @4weeks2thebeach is joining the pod to discuss the ongoing journey of health and fitness - emphasizing the importance of self-care, realistic expectations, and emotional investment in coaching. We talk about the pros and cons of a crowded nutrition space, the significance of personal responsibility, and the need for simplicity in meal prep. Aram always brings the realness, and this was a great discussion.

Let's Talk About What Nobody Wants to Talk About (But Everyone Should)

I'm diving DEEP with Dr. Jessica London @mypostpartumpt and we're going straight into the conversation that makes people squirm but changes lives: pelvic floor health.

This isn't just a "mom problem." This affects literally everyone with a pelvis (spoiler alert: that's all of us), but we're out here whispering about it like it's some dark secret.

The wake-up call you didn't know you needed – We break down the signs your pelvic floor is screaming for help (and why ignoring them is sabotaging your fitness goals)

The myths that are keeping you stuck – Dr. London destroys the misconceptions that have you believing pelvic floor issues are "just part of life"

Why moms are burning out – We get real about the self-care crisis and how putting everyone else first is literally breaking our bodies

Postpartum exercise reality – Forget the generic "6-week clearance" nonsense; here's what recovery really looks like

How to stop suffering in silence – We're giving you the permission and tools to advocate for your own body (because nobody else will)

This conversation is about to flip everything you thought you knew about strength, recovery, and what it means to feel powerful in your own skin.

Check out her podcast, 'What About Mom?' here https://open.spotify.com/show/0w0iHDfEKUsguVVSMmACEo?si=18b0914d7e844a78

Ready to feel strong from the inside out? Let's go.

Can't get enough? Subscribe wherever you get your podcasts and join thousands of others who refuse to settle for "good enough" when it comes to their health.

I'm challenging the conventional approach to scaling workouts in group fitness settings. Scaling often fails to address individual needs, and can lead to serious compromises in workout effectiveness that can end up being somewhere between 'not quite right' and downright dangerous.

Instead, consider the importance of understanding personal fitness goals and the specific stimuli required to achieve them. I'm here to advocate for a more individualized approach to fitness that prioritizes well-being over adherence to standardized workouts.

• Scaling in fitness can be counterproductive.
• Group workouts often compromise individual needs.
• The goal of fitness should be personal improvement.

• Consider the specific stimuli needed for personal goals..

• Personal fitness goals should guide workout choices.