Field & Garden

Field & Garden

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Field & Garden episodes

  • Meet: Drive by Flowers and Creekside Growers
    In this episode, we have combined two interviews of some pretty fabulous flower entrepreneurs: Amy Cordy of Drive By Flowers and Sue Dykstra of Creekside Growers. I came to meet these ladies by way of that they are students of our online courses. I loved learning more about their businesses and how they shared the benefits of Ellen Frost's course Florist School Online: Growing Your Business With Local Flower Sourcing. Be sure to visit both of their websites. Amy's sells her flowers online for delivery and Sue's includes workshops and more. Connect: Amy Cordy of Drive By Flowers Instagram Facebook Website Sue Dykstra of Creekside Growers Instagram Facebook Website Learn more about Ellen's course Florist School Online: Growing Your Business With Local Flower Sourcing
    1 hr 20 min
  • Florist Buying Local: The Florist & the Farmer, Ellen Frost & Laura Resnick
    In this episode, Ellen (the florist) is chatting with Laura Beth Resnick (the farmer) of Butterbee Farm. Laura Beth is one of Elen's main suppliers for her Baltimore Maryland design studio. Laura Beth is answering questions along with Ellen and Laura Beth shares her journey of building her customer base. Connect with: Florist Buying Local on Instagram, Clubhouse, Facebook Laura Beth Resnick on Instagram, Facebook Ellen Frost on Instagram, Facebook Learn more about Ellen's course: Florist School Online: Growing Your Business With Local Flower Sourcing
    38 min
  • Meet Becca Muller of LocaFlora
    What an inspiring conversation! I loved learning about Becca Muller and her flower shop LocaFlora. Her shop is located in Gettysburg, PA, and sources all of the flowers, plants, and gifts locally year-round. Such an inspiring business model and journey. Becca shares her experience as a student of Ellen Frost and her course Growing Your Business With Local Flower Sourcing. Be sure to check out this VIDEO and ARTICLE about LocaFlora. Connect with Becca: www.locafloradesigh.com Instagram Facebook Get on Ellen's course WAITLIST
    42 min
  • Go Inside: Growing Your Business With Local Flower Sourcing
    I was so pleased when Ellen Frost of Local Color Flowers agreed to create an online course with us. Her design studio business model was exactly what I saw as a perfect match for my cut-flower growing business. I literally thought, if only my commercial customers could learn from her how local is really a benefit for designers, florist shops, and really anyone in the cut-flower chain. Join me as Ellen and I walk through all the sessions in her course and hear from her what they are all about. I can say wholeheartedly that this course will benefit anyone in the cut-flower industry. It is targeted at florists, farmer-florist, and event designers, but if these people are your customers, it can help your business too. Mentions: Florist School Online: Growing Your Business with Local Flower Sourcing with Ellen Frost. Syllabus from Ellen's Course Book: Flower Confidential by Amy Stewart Connect with Ellen: Florist Buying Local Instagram Local Color Flowers Instagram
    57 min
  • The Secret Power of Local Flowers, meet Ellen Frost
    I loved this conversation with Ellen of Local Color Flowers. I feel like I am even more equipped to talk about why local flowers are better all the way around. It's another important piece of the pie of building our respective businesses. Enjoy! Mentions: Request Ellen's replay webinar: Dried Wreath Making Tips Florist School Online: Growing Your Business with Local Flower Sourcing with Ellen Frost. Syllabus from Ellen's Course Connect with Ellen: Florist Buying Local Instagram Local Color Flowers Instagram
    54 min
  • Sunny Meadows Flower Farm: Meet Steve and Gretel
    I met Steve and Gretel Adams years ago at an Association of Specialty Cut Flower Growers conference where we were both speakers. Before I really got a taste of their teaching style, I was struck by how connected they are to each other. I recognized immediately that this type of relationship can lead to great things in a business and that is exactly what these two have created with Sunny Meadows Flower Farm located in Columbus, Ohio. This episode is a replay of a Facebook Live we did with Steve and Gretel in 2020. It will introduce you to them and what they are doing plus they answer questions submitted during the live event. Steve and Gretel are innovative, smart, and hardworking--- the recipe for amazing success. I am so pleased to be able to bring you their teachings and vast experience and knowledge in a course. Links below to connect with them and to learn more about their course in the Flower Farming School Series. Flower Farming School Online: Growing Cut-Flowers in Hoop and Greenhouses with Steve and Gretel Adams. Get instantly Steve & Gretel's PDF: Favorite Ranunculus & Sources. Learn more about Sunny Meadows Flower Farm
    1 hr 4 min
  • Florist Buying Local: Teaching Customers About Seasonality and Local Sourcing
    Ellen Frost, a designer in Baltimore, MD, continues sharing her strategies of sourcing from local cut-flower growers. In this episode with Ellen Frost, she is sharing how to educate customers about seasonality and locally grown flowers. Ellen discusses this and so much more plus answering your questions. Follow and share with florists and designers: Florist School Online: Growing Your Business with Local Flower Sourcing with Ellen Frost Instagram: Florists Buying Local Flowers Facebook: Florists Buying Local Live Show on Clubhouse Tuesday 8 am ET: Join the Club: Download the phone app and join. No invitation is needed. Ellen's Studio: Local Color Flowers
    43 min
  • Farmer-Florist School Student Experience: Heather's Flower Farm
    My chat with Heather of Heather's Flower Farm about her business and the nuggets she took away from the Farmer-Florist School Online brought several great points to light. Hope you enjoy it as much as I did! Connect with Heather's Flower Farm on Instagram. Learn more about the course Farmer-Florist School Online: The Wedding Process. Visit TheGardenersWorkshop.com for more farming and business online courses.
    33 min
  • Farmer-Florist School Online, The Wedding Process Chat with Students
    This episode is a replay of a live Clubhouse chat with Jessi Graven of Blue River Blooms and Anne Phythyon of Franklin Farm. They are sharing their takeaways from Jennie Love's course Farmer-Florist School Online: The Wedding Process. Interestingly enough, neither of these flower farmers do weddings- yet...feel like anyone selling flowers will benefit from this business packed course. Learn more about Farmer-Florist School Online: The Wedding Process with Jennie Love. Join us on the Clubhouse every Wednesday at 1:00 PM ET for a live chat and ask your questions. Download the phone app, join Clubhouse and then join our club: Flower Farming. Learn more about our farming and business schools: TheGardenersWorkshop.com
    55 min
  • Farmer-Florist School, What's Included? with Jennie Love
    Just as promised, we are going through another of our School course lessons with the instructor! Jennie Love's course: Farmer-Florist School Online: The Wedding Process is all about the business side of doing weddings--BUT here's the thing the lessons in this course can be applied to any flower-related business. From finding clients, marketing, managing bride customers, crop planning, top crops to grow, contracts, pricing and so much more! Join Jennie and me as we walk through the syllabus. Learn more about: Farmer-Florist School Online: The Wedding Process Jennie also has an on-demand course Making Workshops Work for You that includes all the steps to offer, host, sell, and manage workshops.
    36 min

About Field & Garden

From the publisher's feed

Join Lisa Mason Ziegler on the Field & Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!