Back in the day, in the age of television. Brands and advertising companies Held the attention, they were the gate keepers and had the power.

In today’s world, things are a little different. The power has shifted to the hands of the creators, YouTubers, Instagrammers & Tiktokers.

What has caused this shift? How can brands take advantage of that? And what are they missing out on?

We were fortunate to have Karim Gad on this episode, an avid and experienced producer in Qatar. To talk about it all.

The journey, the setbacks, the wins, the fun along the ride and the lessons. Key aspects of producing.

We answer lots of questions like what is the difference between a production manager and a producer? What makes a good producer? How do you maintain a sustainable career as a producer? And lots of fun and interesting stories.

Please tune in till the end as the beginning of the conversation is more about how Karim became a producer and the latter half is about producing itself.

Hope you enjoy!

Today we will be talking about a few thoughts on why making a video ad look perfect could potentially harm your brand. We will discuss our definition of a perfect looking video ad, as well as the times when we must make a video look perfect, super clean and polished.

What is real? Daily tools and devices that we use in our lives are manipulating truth without us knowing. So, can we depend on them?

Years down the road, when AI has captured and recorded us in perfect and beautiful shapes, how will that impact the next generation?

What does this mean for the average filmmaker?

Some thought provoking questions that we try to explore in this episode.

Hope you enjoy it!

In this week's episode, we talk about some of the limiting beliefs that we had as filmmakers when we first started out. We also discuss some trends and ideas that hinder filmmakers from moving forward.

Hello everyone! We are Back! Season two of the podcast with new structure, new topics and fresh perspectives.

Today's episode is about the one and only Chat GPT and a little bit of it's likes of AI Softwares. In what ways have they changed the filmmaking industry? What does this wave of AI mean for the average filmmaker? And what can utilise them for?

Hope enjoy the discussion and many more are on the way!

Hugh Mitton Joins us in this episode to talk about it all. Films, features and shorts, travel, styles of directing, being at the editing chair, the current state of advertising and finally, the classic question of film school.

For more about the guest:

Vimeo: https://vimeo.com/hmm

Instagram: https://www.instagram.com/hugemittons/

Jen shared with us her experience with different AI softwares as well as how she feels about the potential of AI taking over the creative industry.

We discussed about ways of pricing when it comes to video projects. Although we're not experts in pricing, also every country and area have different ways of pricing and doing sales, we still hope that you guys can have something to take away from this episode.