In this episode, I discuss why it's crucial to keep your personality while finding your professional voice on LinkedIn. Many struggle with thinking professionalism means being formal and stiff, which kills engagement.

I share my journey from writing rigid, formal posts to authentically being myself, and why you shouldn't compartmentalise your personality. Using my "Marmite approach," I explain how personal stories and natural conversations create genuine connections.

My main message? Find joy and ease on LinkedIn by being your real self.

00:32 Professionalism myths

02:05 Being authentic

04:10 The Marmite approach

06:11 Tips for authentic content