(PART 2)

Best-selling author, Brad Cleveland joins the podcast today to discuss his new book, "Leading The Customer Experience".

During today's podcast with Neal Topf and Paul Catherall, listen to Brad as he explains who (in his opinion) owns customer experience (will this came as a surprise that it's everyone?), how important having a vision is and why making the mundane interesting is the latest "buzz phrase" but carries weight and importance.

Brad provides some refreshing insights regarding how a longer AHT may actually improve customer experience (yes, how many contact center people are turning away right now?), the need to culture a business culture around customer experience, and why more and more business are understanding that employee engagement is the foundation of customer experience.

In summary, as Brad says "Get the principles in place, and the rest will go away.

Fireside Chats WIthout The Fires is thrilled to be part of the amazing #CXWG2021. Over the course of the games, Neal and Paul will be joined by judges, captains, and players of the teams. 

Today's guest is Judge (drum roll please....) Jessica Noble.  Jessica explains what the CX games mean to her, why one of the challenges is very close to her heart and, also, shares some top tips for the players taking part...(I think I have said too much already, tune in to find out more...)

Fireside Chats without the fires is extremely proud to be able to support AMA Ignite conference. In a limited series of podcasts, the team and keynote speakers from the conference share their CX expertise and give a little taste of what they will be talking about. On our last episode for this feature, please welcome Megan Burns!

Best-selling author, Brad Cleveland joins the podcast today to discuss his new book, "Leading The Customer Experience". During today's podcast, listen to Brad as he explains who (in his opinion) owns customer experience (will this came as a surprise that it's everyone?), how important having a vision is and why making the mundane interesting is the latest "buzz phrase" but carries weight and importance. Brad provides some refreshing insights regarding how a longer AHT may actually improve customer experience (yes, how many contact center people are turning away right now?), the need to culture a business culture around customer experience, and why more and more business are understanding that employee engagement is the foundation of customer experience. In summary, as Brad says "Get the principles in place, and the rest will go away.

Fireside Chats Without The Fires continues its focus on CX 3 with Francesca Tempestini joining Neal and Paul for today's recording. Francesca's chapter in the book focused on tools that should be used for employee engagement. These tools are:- Set Rules Provide Tools Lead by examples Reward. - NOT CASH!! Francesca, who really is the living embodiment of employee engagement, explains, in detail, what each of the tools means and provides helpful, real-life tips on how to implement them in your business today.