Fitness Business Podcast: Leadership, Innovation, and Profit

Most fitness businesses hear the word "referral" and think of member or client referrals, but in this episode, Michael delivers an amazing insight on how to find referrals outside of your fitness walls. He poses the questions...."how well do you view your relationships with other businesses in your community." By creating partnerships with other businesses, gyms can cross market and reach a whole new community and tap into a new lead source. Listen to how Michael encourages gym owners and sales managers to build relationships with like minded businesses!

Life is too short not to love your work.

Discover Strength, believes you should be able to build the career you want while doing work that changes lives.

Imagine owning a distinguished fitness business, back by a market-tested business model, where efficient, 30-minute workouts are provided to your clients by expert, educated personal trainers.

Imagine building a thriving business while doing work that you love, with people you love.

If you are curious to know more about buying a strength training franchise, then this episode is for you.

Tune in to the podcast and video interview, where Chantal Brodrick speaks to the CEO of Discover Strength, Luke Carlson.

In this episode, Pete McCall discusses the importance of staff training and making your team members better by focusing on individual and team development. He also discusses, that despite budget cuts there are creative ways to continue to educate your staff without spending a lot of money. You won't want to miss this episode, so you can start your journey on developing a 12 month professional development plan for your team.

As the fitness industry comes back stronger than ever in 2021, now is as a great time to reimagine your business: who are you aligned with? Who are you doing business with? Who is cheering you on? Who is your customer and what do they want now?

If something or a certain partnership isn't aligning with your goals going forward it may be time to reimagine your business and who you're working with! You're in for an insightful conversation with Vapor Fresh, REX Roundtables, and MXMetrics about the value they're providing their customers and how you can make adjustments to reimagine your fitness business.

Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketing blogs in the world. Mark shares his new book Cumulative Advantage: How to build momentum for your ideas, business and life against all odds with our Fitness Business Podcast family.

Group Fitness Professionals Ellen de Werd, Rebecca Pinto and Shannon Fable take to discussion about the future of group fitness and what the industry looks like moving forward.

Frank is passionate about creating a little L.I.P. Service, that is, Leadership, Inspiration and People Management. That servant leader mindset is used to formulate actionable and executable initiatives for his clients as explained in this episode.

Looking for a creative way to bring residual income into your gym, group fitness or personal training program? Youth fitness is quickly growing as one of the top "add-on" programs in the fitness industry. With children becoming more sedentary, due to the pandemic, and parents looking for a way to get their child off the coach or away from the video games, now more than ever is the perfect time to start a youth fitness program. Listen to show Simon Bungate and his staff at Clean Shred had been able to achieve this success.

On today's show we welcome Jeffrey Kazmucha. Jeffrey is the founder of AMP Venture Partners. We dive into a number of hot topics including digital innovation, market strategy, and the potential of future CRM's marrying the Doctor, patient and Personal Trainer relationships together. Jeffrey also touches on his beliefs around budding technologies like AR, AI, VR wellness and digital health that will be designed around the betterments of lifestyle, sports, fitness and medical sciences.

Lisa stresses the importance of integrating medical fitness into the fitness community. Personal trainers should take the opportunity to add to their tool box and become a specialist in training clients with chronic disease and health issues. Lisa talks about the opportunities that MedFit Network provides to fitness professionals across the world. Take a listen and learn a new skill!