Fitness Business Podcast: Leadership, Innovation, and Profit

Mike Bledsoe is the host and CEO of Barbell Shrugged and Barbell Business. He has been coaching and honing his own health and performance for over 20 years. With the goal of creating the biggest possible impact, he uses video shows, podcasts, software and entrepreneurship to reach as many people as possible.

As an athlete he has competed and coached many sports, including Weightlifting and CrossFit, and as an entrepreneur he has successfully co-founded Faction Strength and Conditioning (Home of CrossFit Memphis), Barbell Shrugged, and Barbell Business.

During the interview he tells us about: A great routine he does to start each day What CrossFit and traditional gym models can learn from one another. And I ask Mike about selling supplements within a fitness facility, what percentage of your income it could potentially generate and when the best time is to introduce and educate the concept to members.

Visit: fitnessbusinesspodcast.com Email: [email protected] Phone: +61 2 9484 5501 Twitter: @fitbizpodcast https://twitter.com/fitbizpodcast On Facebook

Mike Bledsoe is the host and CEO of Barbell Shrugged and Barbell Business. He has been coaching and honing his own health and performance for over 20 years. With the goal of creating the biggest possible impact, he uses video shows, podcasts, software and entrepreneurship to reach as many people as possible.

As an athlete he has competed and coached many sports, including Weightlifting and CrossFit, and as an entrepreneur he has successfully co-founded Faction Strength and Conditioning (Home of CrossFit Memphis), Barbell Shrugged, and Barbell Business.

During the interview he tells us about:
A great routine he does to start each day
What CrossFit and traditional gym models can learn from one another.
And I ask Mike about selling supplements within a fitness facility, what percentage of your income it could potentially generate and when the best time is to introduce and educate the concept to members.

Visit: fitnessbusinesspodcast.com
Email: [email protected]
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast https://twitter.com/fitbizpodcast
On Facebook

Ray Algar is the managing director of Oxygen Consulting. He has a wealth of knowledge and has been analysing and commentating on the industry's evolution for the past 15 years.

He talks to us about some of his recent research around fitness substitutes and boutique fitness studios. We also discuss Gymtopia, a website that shares stories on how the global health and fitness industry uses the power of philanthropy to reach out and support people and communities.

Visit: fitnessbusinesspodcast.com Email: [email protected] Phone: +61 2 9484 5501 Twitter: @fitbizpodcast On Facebook

Ray Algar is the managing director of Oxygen Consulting. He has a wealth of knowledge and has been analysing and commentating on the industry’s evolution for the past 15 years.

He talks to us about some of his recent research around fitness substitutes and boutique fitness studios. We also discuss Gymtopia, a website that shares stories on how the global health and fitness industry uses the power of philanthropy to reach out and support people and communities.

Visit: fitnessbusinesspodcast.com
Email: [email protected]
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast
On Facebook

This week's special guest is Michelle Bowden. She is an expert in persuasive presenting in business and one of only 35 Australia female CSPs (Certified Speaking Professionals). The CSP is the highest designation for speakers in the world.

In today's show we discuss:

• Why presentation and communication skills are such an important part of every one of our lives – every day
• What body language and appearance has to do with success
• Preparation tips for presenting to and communicating with the people around you
• Techniques that assist with converting a lead to a sale
• PLUS she tells us why we shouldn't use the word "but" in our conversations, and what words we should use instead

Visit: fitnessbusinesspodcast.com Email: [email protected] Phone: +61 2 9484 5501 Twitter: @fitbizpodcast On Facebook

This week's special guest is Michelle Bowden. She is an expert in persuasive presenting in business and one of only 35 Australia female CSPs (Certified Speaking Professionals). The CSP is the highest designation for speakers in the world.

In today's show we discuss:

• Why presentation and communication skills are such an important part of every one of our lives – every day
• What body language and appearance has to do with success
• Preparation tips for presenting to and communicating with the people around you
• Techniques that assist with converting a lead to a sale
• PLUS she tells us why we shouldn’t use the word "but" in our conversations, and what words we should use instead

Visit: fitnessbusinesspodcast.com
Email: [email protected]
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast
On Facebook

Kayley Riddle is the Owner and Director of People Engine, working with businesses to align their workforce actions with their strategy every day to improve performance and profit.

Kayley began in the Health and Fitness Industry, working in Group Fitness and Personal Training while completing University study. She went on to perform in various management roles, including the National People Manager for the Australian LivingWell clubs within Hilton International. With her experience in club re-branding and openings, she re-located to London as a Director of Human Resources, leading teams and opening several hotels across the Hilton family of brands. Now the head of People Engine, it's easy to see how Kayley's passion and experience have made her an expert coach in Human Resources – recruiting the best people, retaining them and maximizing performance ... all leading to healthy profits, and making her the perfect guest for todays show!

Visit: fitnessbusinesspodcast.com Email: [email protected] Phone: +61 2 9484 5501 Twitter: @fitbizpodcast On Facebook

Kayley Riddle is the Owner and Director of People Engine, working with businesses to align their workforce actions with their strategy every day to improve performance and profit.

Kayley began in the Health and Fitness Industry, working in Group Fitness and Personal Training while completing University study. She went on to perform in various management roles, including the National People Manager for the Australian LivingWell clubs within Hilton International. With her experience in club re-branding and openings, she re-located to London as a Director of Human Resources, leading teams and opening several hotels across the Hilton family of brands. Now the head of People Engine, it’s easy to see how Kayley’s passion and experience have made her an expert coach in Human Resources – recruiting the best people, retaining them and maximizing performance ... all leading to healthy profits, and making her the perfect guest for todays show!

Visit: fitnessbusinesspodcast.com
Email: [email protected]
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast
On Facebook

Dr. Sherry Pagoto is a professor in the Department of Medicine at the University of Massachusetts Medical School and co-founder of the UMass Center for mHealth and Social Media.

She is also a licensed clinical psychologist with expertise in behavioural counseling for obesity. Her research has been funded by the NIH for 13 years and she has published 148 peer-reviewed papers on the science of health behaviour. Her current research is examining how technology and social media can be leveraged for health promotion and disease prevention.

During today's interview we talk about the role social media can play in supporting your client's weight loss journey and she tells us the biggest mistake people make when trying to lose weight. We discuss some strategies for creating healthy habits, plus we talk about Sherry's online challenge - PlankaDay. PLUS later in the show, I chat to one of our listeners, Ben Ritchie from Genesis Fitness in WA Australia.

Visit: fitnessbusinesspodcast.com Email: [email protected] Phone: +61 2 9484 5501 Twitter: @fitbizpodcast On Facebook

Dr. Sherry Pagoto is a professor in the Department of Medicine at the University of Massachusetts Medical School and co-founder of the UMass Center for mHealth and Social Media.

She is also a licensed clinical psychologist with expertise in behavioural counseling for obesity. Her research has been funded by the NIH for 13 years and she has published 148 peer-reviewed papers on the science of health behaviour. Her current research is examining how technology and social media can be leveraged for health promotion and disease prevention.

During today's interview we talk about the role social media can play in supporting your client's weight loss journey and she tells us the biggest mistake people make when trying to lose weight. We discuss some strategies for creating healthy habits, plus we talk about Sherry's online challenge - PlankaDay. PLUS later in the show, I chat to one of our listeners, Ben Ritchie from Genesis Fitness in WA Australia.

Visit: fitnessbusinesspodcast.com
Email: [email protected]
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast
On Facebook