Fitness Realty Podcast

There we were, standing on a doorstep with a recently slammed door in our face. It was then that I determined that this probably wasn't going to be the most effective way to create more business.

In this episode, TJ McLelland of Fitness Realty shares a counterintuitive method that he's used to build his real estate brokerage here in Utah. Here's a hint - it has more to do with bringing consistent value and less to do with pounding the pavement.  

Real Estate has always been an industry with many misconceptions. Just open any new website and you'll find a whole host of unfounded, commercially-driven, misconceptions about real estate. In this episode, TJ McLelland of Fitness Realty sets the record straight on many of the most common real estate misconceptions 

TJ Mclelland (Broker at Fitness Realty) talks about house hunting in this episode. Many people go to Zillow to find the perfect house and then forget about everything else. However, there are numerous factors that people should consider before buying a home. Everyone should partner with a realtor as they have the tools that help in finding a perfect house for the buyer. Realtors have access to the Multiple Listing Service, or MLS, which assists agents in ensuring their clients are always first in line, giving them the best chance of getting their dream home. As the broker for Fitness Realty, he explains the significance of the MLS and a realtor in finding your perfect home.

The most crucial aspect of the planning process in a business is decision-making. Every business must engage in this ongoing and dynamic activity. It is necessary to include persons with sound mind and innovative thinking in the decision-making process. In this episode, TJ highlights how he and his mother make tough decisions in their business and what they are doing as a business entity. He shared that they usually tackle what they like to see in marketing. Then, they work or brainstorm together to determine whether these ideas are effective and will take them to the next level. At the end of the podcast, he cautions everyone to be wary of groupthink since it may not be the best idea.

Today on TJ McLelland's podcast, we’ll be talking with Mesia Swan from Eagle Gate Title. Mesia is super experienced in the field of escrow and title, something that can confuse a lot of my clients. Tune in to learn more about what is a title, what it means, what is title insurance, and other knowledge bombs about the industry that you may not know. Before purchasing a home, you should be up to speed on the industry as a whole. It makes the transaction go smoother, and it allows you to feel more confident in the whole process.

How Michelle Reed Met Fitness Realty

Today's guest on TJ McLelland's podcast is a Mortgage Loan Officer at Network Funding in the Salt Lake City Metropolitan Area. They shared how they met three years ago and how Michelle instantly gravitated toward TJ's energy and his company. Michelle sees their acquaintance as reverse marketing, a process of getting paid while building relationships and meeting different people that they have never met otherwise. She also discussed her job as a mortgage loan officer and expressed her gratitude to TJ Mclleland and his staff. As she works with one of their clients, she describes the Fitness Realty team as "wonderful and fabulous."

Why Multiple Listing Service is Important by TJ McLelland

In this episode, TJ shares his routine every morning and how it helped him succeed. He claimed that many business professionals thought his morning routine was stupid and ineffective. Moreover, he loves his morning routine because he can focus on his business without distractions. TJ believes that everybody has their rotation and schedules, so he sets his own life up to do everything he wants in the business world.

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In today's episode, TJ talks about his first client in Coldwell Banker. Back then, he was an official ambassador who sat in front of the office, answering calls and directing phone and foot traffic that came to their office that day. TJ shares how he was happy when he first closed a deal with a client because he could finally put his license to good use after almost five years of having a real estate license. He wants people to realize that sales in real estate are relatively complicated. It needs real patience and communication skills to overcome different challenges.

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Get in touch with  TJ: