Make Marketing Suck Less for Expertise-Driven Solo Businesses

Five Reasons Why Marketing Bites (And What To Do About It)


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Marketing bites.

It's something we don't talk enough about in business. As a solo business owner you're someone with just one or two people on your team, you're juggling a lot in your business client delivery, sales, and marketing.

Let's face it,

Marketing is one of those things that takes a ton of time and effort, and sometimes you see very little reward and payoff. So why does marketing suck so bad? 

Today on the pod, we're going to deep dive into five reasons marketing bites and what to do about it.

In this episode you'll hear:

  • Why traditional marketing isn’t working for you

  • When the shiny new way is really a paradox of choice

  • The importance of having your message dialed in

  • Why content pillars aren’t leading to clients wanting to work with you

  • The emotional reason why marketing sucks

 

...more
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Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

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