Flaunt Your Fire

Flaunt Your Fire

By India JacksonBusinessEducationMarketing
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Flaunt Your Fire episodes

  • 49. Dropping the veil with Erica Courdae

    The first step toward living out loud personally and professionally is to drop the veil. But integrating all that honest visibility into your business, your brand, and your day-to-day can be challenging. No wonder.

    Society has long kept women, Black folks, and people of color from showing up as fully realized, multi-faceted humans––to the point that we impose these restrictions on ourselves. Time to reclaim our agency, experiment with identity, and share our joy!

    India is joined by her occasional co-host and co-founder of Pause On The Play The Community, Erica Courdae. Together, they explore how all of us can create impact by becoming more of ourselves through the liberating act of dropping the veil, which, coincidently, happens to be the name of their brand new virtual event.

    In this discussion:

    • Aligning the soul of your brand with what the world sees
    • Making space for ease by promoting the work you genuinely want to do
    • Experimenting with and sharing what brings you joy
    • Rewriting the narrative around our past, present, and future selves
    • Letting go of expectations in favor of exploring possibilities in work, in life
    • Committing to the process of uncovering our genuine identity
    • Redefining personal and professional integrity
    • Introducing Dropping The Veil virtual event

    Read detailed articles:

    http://www.flauntyourfire.com/theshow

    Your Actions For This Episode

    Drop.That.Veil. This is your invitation to live out loud once and for all. Integrate honest visibility into your business, your brand, your life. India Jackson and Erica Courdae welcome you to Dropping The Veil, their 3-day virtual event featuring a diverse panel of guests. Explore what’s possible when you commit to being more of yourself. Details at pauseontheplay.com/events. 

    Co-Host Contact & Bio

    www.pauseontheplay.com/community

    www.ericacourdae.com

    Erica Courdae has dedicated her life to expanding how others interact with the world through powerful conversations. As an entrepreneur and certified coach, her work is focused on diversity, equity, and inclusion (DEI), imperfect allyship, and imposter syndrome. This work has taken her into communities and onto national stages as a speaker and educator at noteworthy industry events like AltSummit, ShePodcasts Live, and Being Boss.

    Erica is also the owner of an inclusive beauty salon, Silver Immersion, and the host of Pause on the Play, a podcast that features open dialogue on topics like company culture, visibility, and mindset. She lives in Maryland with her two children.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com.

    Let us know what you think about the conversation! Follow us and leave a review at www.flauntyourfire.com/rate.

    24 min
  • 48. How to protect your brand + visibility with Autumn Witt Boyd and Chanteé Hallet

    You've got that entrepreneurial fire. You have a logo, a social presence, a menu of offerings, maybe even several years' worth of doing business under your brand name.

    The question is: Do you have legal protections in place to defend all of your hard work from business relationships gone sour or deliverables not met?

    India talks with Autumn Witt Boyd, founder of The AWB Firm, and Chanteé Hallett, lawyer, and team member at The AWB Firm, to address some of the most common legal considerations associated with doing business as a service provider, a brand, a thought leader. Whether you're a content creator, a coach, a podcaster, a digital designer, or anything in between, this conversation offers robust legal insight for professional endeavors in every stage of existence - and doesn't require a law degree to interpret. 

    In this discussion:

    • How contracts legitimize and safeguard your business
    • When to use contract templates for simple, thorough protection
    • Trademark considerations every brand needs on their radar
    • Scale your business with advanced legal support
    • The number one recommendation to take for overall business security

    Read the article:

    http://www.flauntyourfire.com/theshow

    Your Actions For This Episode

    Get the legal support your business needs - no matter what stage your business is in! Visit www.pauseontheplay.com/contracts to shop The AWB Firm’s extensive contract templates.  

    *Use promo code PLAY at checkout to receive 20% off any contract template you purchase.

    From blog or podcast sponsor agreements to non-disclosure agreements, The AWB Firm has a template that you can tailor to your specific needs. Level up your professionalism and protections with one of their expertly crafted documents. 

    Advance your goals, articulate your dreams, and align your values with your vision. Join us at Pause On The Play The Community, our virtual hub for entrepreneurs and change makers.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Let us know what you think about the conversation! Follow us and leave a review at www.flauntyourfire.com/rate.

    1 hr 5 min
  • 47. Celebrating branding & visibility wins with Erica Courdae

    As social media followers, newsletter subscribers, and podcast listeners, you spend a lot of time observing the front-facing branding and visibility strategies of others. You rarely get the chance to witness a behind-the-scenes assessment of those efforts - until now.

    India is joined by her client, best friend, and occasional co-host Erica Courdae for a revealing look at their branding and visibility efforts over the last 18 months. They’re celebrating wins, tracking their evolution, and plotting the future.

    In this discussion:

    • Exploring how your personal and professional personas intersect; 
    • Defining ease and facilitating flow; 
    • Fostering reciprocal growth within your communities; 
    • Amplifying your authentic identity; and
    • Highlight your accomplishments.

    Read the article:

    http://www.flauntyourfire.com/theshow

    Your Actions For This Episode

    Give yourself permission to evolve! Become a member of  Pause On The Play The Community. Benefit from branding and visibility expertise from India Jackson and skilled DEI guidance from Erica Courdae. The Community provides an incubator where members can test ideas, ask for support, and build trusting relationships that expand the ethical marketplace. There’s even an app for that!

    Let us know what you think about the conversation! Leave us a review at https://ratethispodcast.com/fire.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    39 min
  • 46. You're invited to our transformational book club for rebellious readers

    What happens when India commits to integrating a pandemic hobby into her life going forward? A one-of-a-kind book club for rebellious readers!

    In this solo conversation, the Flaunt Your Fire CEO shares the inspiration behind her “no rules!” book club, hosted inside Pause On The Play The Community. She also explains how fewer guidelines encourage participants to engage more with the content and each other. 

    Whether you like taking your time with a book or prefer to devour one per week, this book club is home to every kind of reader. Join India on a tour of our virtual hub and discover which of her many quarantine reads made the inaugural reading list. 

    In this discussion:

    • Integrating quarantine hobbies into everyday life as social restrictions ease
    • Reading as both an introverted pursuit and extroverted activity 
    • Giving yourself permission to just get started
    • Why individual reading pace shouldn’t dictate one’s ability to participate in book club discussions
    • Supporting a favorite independent, Black-owned bookstore

    Read the article:

    http://www.flauntyourfire.com/theshow

    Your Actions For This Episode

    Purchase your next book from Uncle Bobbie's Coffee & Books (Black-Owned).

    Join the book club for rebellious readers! Visit PauseOnThePlay.com/community for full details and the additional benefits of belonging to our hub of entrepreneurs and change makers connecting at the intersection of values and visibility. 

    We’re here to take imperfect action together, creating a global impact that extends far beyond what we sell, as we weave our beliefs into our brands.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    30 min
  • 45. Before you audit your brand’s social media, do this.

    Grab your favorite notes app or an old-school legal pad. India shares tangible actions that’ll help you audit your social media presence with ease.

    Getting a handle on your myriad platform handles lays the groundwork for establishing a more focused brand visibility strategy. That awareness can open up so much room to create change; this detailed social media audit is an essential element in that process. 

    In this discussion:

    • The why behind conducting a social media audit
    • Itemizing your digital past and present 
    • Breaking down individual page personas and follower characteristics
    • Assessing your emotional energy when engaging with each platform
    • Taking control of your active and abandoned accounts
    • Identifying who’s supporting
    • Getting real about which social media channel/s allow you to truly flaunt your fire

    Read the article:

    http://www.flauntyourfire.com/theshow

    Your Actions For This Episode

    A successful social media audit is fueled by your passion, your persistence, and the support of expert facilitators. Get on over to  PauseOnThePlay.com/community now and start your journey today. 

    What’s in The Community for you? How about a monthly coaching and consulting session with a committed small-group cohort? Plus visibility strategies, perspective, and experience from India Jackson. Oh, and don’t forget values integration as well as experiential DEI practices and coaching from Erica Courdae. Want more? The Community also offers virtual co-working sessions and networking opportunities to help you amplify your visibility.

    Join us! We’d love to see you in The Community.  

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    33 min
  • 44. Own your values: brand, company, and personal

    Screw the template, own your values, and amplify your influence. While you may recognize the Flaunt Your Fire catchphrase, have you ever stopped to identify your values? Have you ever taken the time to express them in written form?

    Clearly defined values are the foundation for everything within your brand. They inform how you engage with your team, your clients, your audience - and set standards by which those same entities can hold you accountable. In this solo conversation, India provides a primer on clarifying and communicating brand or company values with examples and ideas for further exploration.

    In this discussion:

    • Defining the basics - values vs. beliefs
    • Demonstrating the difference - personal vs. brand values
    • When, where, and how to express both internal and forward-facing values
    • Words and actions that uphold values-driven decision making
    • How explicit values help you attract the best fit and hold you accountable
    • The growing client/consumer demand for transparency and values-informed choices 
    • Examples from FYF’s own values integration
    • Bringing our whole human self to the values process

    Read the full show notes:

    www.flauntyourfire.com/theshow/44

    Your Actions For This Episode

    Defining your personal values can feel intimidating. Our one-day From Implicit to Explicit: Leading Through Your Values masterclass is an excellent place to engage with the process. 

    Our next session takes place on April 22. Enroll at PauseOnThePlay/events. 

    Enrollment is open! We limit the number of participants to foster an intimate experience.

    When you join, you get to network with other brands or entrepreneurs and explore value traits together. India Jackson and Erica Courdae guide everyone through the process of defining their personal values. Then, they help members translate those values into appropriate expressions of their brand or business.

    Get feedback. Give feedback. Offer support. Make a difference in the lives of your cohorts. Do something magical for your brand or business.  Register now as our remaining seats go quickly and we’d love to have you with us! 

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    27 min
  • 43. Women-owned brands you need to know

    No one does it alone - even the solo entrepreneur. In this conversation, India celebrates Women’s History Month by acknowledging some of the amazing women who support her and her team professionally at Flaunt Your Fire as well as personally. These aren’t the women behind India; these are the women beside her, each sharing their unique talents and experiences.

    In this discussion:

    • The top ten women-owned brands you need to know
    • Why we disagree with the common phrase “behind every successful man is a strong woman.”
    • How we set and achieve our goals
    • India’s favorite resources for inviting more ease, legal protection and creativity into your business
    • How holistic wellness plus being boss equals...crystals?
    • Why aligning your values with your actions and aligning who you are with what other people see is necessary in your business

    Read the full show notes:

    www.flauntyourfire.com/theshow/43

    Check out the brands featured in this episode:

    Ginkgo Public Relations

    AWB Law Firm - Contract Templates

    Pattern of Purpose 

    Racheal Cook - Promote Yourself to CEO Podcast

    Laura Sprinkle - Rock Your Affiliate Program

    RealHer Makeup - use the code FIRE for 20% your purchase

    The Creative Impostor Studios

    LucidLivingRVA

    Almanac Supply Co

    Erica Courdae 

    Lynya Floyd

    Selena Soo - Publicity Calendar

    Note: This list contains affiliate links. If you click and choose to make a purchase, FYF may receive "thank you compensation" at no additional cost to you. Sometimes you'll also receive a discount or bonus for using the specific links that we have provided. FYF only recommends products and services that we love. Thank you for your support!

    Your Actions For This Episode

    Visit all of the incredible women-owned businesses above, then join us over at Pause On The Play The Community for our March deep dive: Can You Feel It? Visibility That Entices Your People To Feel Something. 

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    45 min
  • 42. Crafting content that makes your followers feel something

    There’s so much content out there that’s intended to sell audiences on something, providing pros and cons, tips and tricks, or features and benefits. Creating content, however, that is designed to entice people to follow, listen, and subscribe to your brand, that gives them something to feel that will live on in their hearts forever -- that can be profoundly more challenging. For this discussion, India shares insight into crafting content that expresses your individuality, connects on an emotional level, and transforms your followers into superfans.

    In this discussion:

    • Why heartfelt content is the most important content you can create
    • Examples from India’s life that provide context for crafting messaging that is divergent from what is expected
    • How stereotypes and assumptions diminish the power of our voice
    • The power of reclaiming our choices
    • The value of disrupting expectations
    • Honoring what makes you and your brand stand out
    • Activating your superfans
    • How to craft evolutionary content

    Read the full show notes:

    www.flauntyourfire.com/theshow/42

    Your Actions For This Episode

    Join us over at Pause On The Play The Community for our March deep dive: Can You Feel It? Visibility That Entices Your People To Feel Something. 

    Remember that bit about fitting in being easier than standing out? Visibility done differently takes time and concerted effort to craft. For less than $100 for one month, you’ll get to experience our March deep-dive via training, live community conversation, and a live coworking session. 

    The Pause On The Play The Community is a space for people just like you whose brand and team (if you have one) have evolved, especially over the last year, but whose content no longer reverberates with the emotion inherent to that journey. The March 2021 theme is an experience made just for you, delivered so as not to feel in any way like what India’s business partner and DEI consultant Erica Courdae would call virtue signaling or centering or white saviorism, or saviorism of any sort for that matter. 

    There’s so much value in doing this work under the professional guidance of India and Erica. Come on over to Pause On The Play The Community. You owe it to your brand. You owe it to yourself. 

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    29 min
  • 41. Sustainability: Get ahead of the eco-conscious curve with Shannon Kenny, Mama Eco

    In support of Pause On The Play The Community’s February theme - Sustainability! - India chats with Sustainable Business Consultant and founder of Mama Eco, Shannon Kenny, about eco-conscious values from a brand perspective.

    What does sustainability mean, anyway? How can a service-based business integrate eco-conscious decisions into standard operating procedures? What do companies get out of adopting eco-friendly values? It’s a broad topic - one that can, understandably, lead to feelings of overwhelm and confusion. Shannon helps us sort fact from fiction, and provides simple steps we can take right now, right where we are.

    In this discussion: 

    • Demystifying sustainability
    • How to offset information overwhelm
    • Best practices for sharing eco-conscious values
    • What is greenwashing?
    • Doing a sustainability self-audit
    • The value of engaging, honest transparency
    • Resources for businesses and service providers

    Read the full show notes: www.flauntyourfire.com/theshow/41 

    Connect With Shannon Kenny

    Mamaeco.com

    Free resources to get started

    Instagram

    Facebook

    Pinterest

    Shannon Kenny is a Sustainable Business Consultant who helps eco-conscious businesses become more sustainable without sacrificing profit. Growing up on the Caribbean island of Trinidad instilled a deep sense of environmental responsibility within her, and in 2017, she turned that conviction into her career with the launch of Mama Eco, a business dedicated to helping eco-conscious people make better decisions for the environment. Shannon has spoken at sustainable events as well as been on panels with thought leaders in the environmental world. And has been featured in several publications, including USA Today, MarketWatch, mindbodygreen and Grateful. 

    Your Actions For This Episode

    Visit Mama Eco for more resources including her free resource guide Top 5 Mistakes Most Businesses Make When Becoming More Sustainable. 

    Join Shannon, Erica, and India for an exclusive evergreen workshop on sustainability when you join the Pause On The Play Community.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    48 min
  • 40. Using your voice can save someone’s life with Brittany Dunn, Safe House Project

    Flaunt Your Fire brand values are front and center as India and Erica welcome Brittany Dunn, chief operating officer of Safe House Project. The organization’s mission to support survivors of human trafficking is especially meaningful to India. As a sexual assault survivor herself, she takes the opportunity and access afforded by FYF’s platform to increase awareness of those causes she holds dear. 

    Survivors of human trafficking experience multiple traumas. They are forced to operate in plain sight yet invisible to those who could provide safety. Each survivor experiences a unique situation, but their stories share the same refrain: I was seen by many, I was ignored by most, and I was saved by one. Be the one.

    In this discussion:

    • Why it benefits brands to communicate their core values to clients and customers
    • The origins of Safe House Project
    • Factors contributing to the low survivor identification rate in the United States
    • What trafficking looks like in real life scenarios
    • How shifting terminology and attitudes can break the cycle of survivor victimization
    • How to become “the one” via OnWatch™ Training, a free virtual program that teaches individuals to spot, report, and prevent human trafficking in their communities

    If conversations about sexual violence in general and the sexual exploitation of children specifically trigger you, please pause your listening to take care with material and of yourself. 

    Read the full show notes article: www.flauntyourfire.com/theshow/40 

    Connect With Safe House Project

    Safe House Project

    Facebook

    Instagram

    Twitter

    LinkedIn

    Brittany Dunn has the honor of helping lead Safe House Project as the Chief Operations Officer. Prior to Safe House Project, Brittany Dunn spent 10 years in International Business Development at CareerBuilder.com working around the world. Brittany Dunn has a BA in Economics and English from Wellesley College. She has her MBA and graduated top of her class from Thunderbird School of Global Management. She is a military spouse, mother of two, continual learner, world traveler, and protector of the vulnerable. 

    Your Action for This Episode

    Complete the free OnWatch™ Training.

    ***

    Get support with YOUR brand visibility. Book a discovery call with The Flaunt Your Fire team: www.flauntyourfire.com

    Tell us what you want to hear more of on the podcast. Rate and review the show: www.flauntyourfire.com/rate

    33 min

About Flaunt Your Fire

From the publisher's feed

Explore visibility and the art of owning your power as you align your brand. Host and Flaunt Your Fire CEO India Jackson has conversations that disrupt industry standards and defy stale marketing…