FloInsider

This is the last episode hosted by our dear friend Oli Sansom. FloInsider will be taking a summer break, and will return again this fall, with a fresh batch of mind-blowing interviews and guest speakers!

Today, enjoy Oli’s discussion with an insanely brilliant business man, well known Australian wedding photographer, and expert at building his local market - Rick Liston. Rick shares his strategy behind building a high volume of weddings and client work locally, his backend workflow, as well as the genius pivots he took during Covid, to keep his business thriving.

Follow Rick on Instagram www.instagram.com/rick_liston and also check out his website: rickliston.com

Connect with our podcast host, Oli Sansom via one of his websites: www.olisansom.com , www.briarsatlas.com , www.strangeatlas.co ,

This week’s guest is Jac The Hitcher - a wedding celebrant unlike anything you know. Jac’s approach to weddings is different from your average wedding celebrant in suit and tie. She loves to break every wedding rule in the book, runs Damned Romantic with her friend Ben from Kings & Thieves, and even sells her own celebrant merch.

We chat about the importance of establishing a strong brand voice, with clear guidelines of how it speaks, looks and shows up.

Today we chat with Mykel Dixon, an award winning speaker, leadership advisor, learning designer, event curator, TV host and author of ‘Everyday Creative’. Mykel is a fierce non-conformist and prolific anti-perfectionist, who works with senior leaders and teams of fortune 500 and ASX 200 companies to unlock their creative potential. Together with Oli Sansom, they untangle the topic of fear and risk taking, earning trust and influence within a community, and so much more!

Connect with our podcast host, Oli Sansom via one of his websites: www.olisansom.com , www.briarsatlas.com , www.strangeatlas.co ,

Jeremy Beasley is a Facebook ads expert, film director, wedding photographer, and overall an incredibly curious and fascinating mind. A few years back, he sold a documentary that he made on Tiny Houses to Netflix! Prior to that, he was an international wedding photographer for several years, then left the industry and founded a Japanese knife company.

Together with Jeremy we dive into the topic of allowing yourself to try new things without worrying too much about them being perfect and successful right from the start. The pace at which you create new things, is the pace at which you learn. Hence, ignore the unorganized ducks and imperfect circumstances. Stop waiting for signs from above. Follow your instinct and passions. Not all of them need to be life-changing decisions. Some, are simply there to make your life more fun and enjoyable.

Follow Jeremy Beasley via Instagram: instagram.com/jeremybeasleyphoto and his website www.jeremybeasley.com.au

Connect with our host, Oli Sansom via one of his websites: www.olisansom.com , www.briarsatlas.com , www.strangeatlas.co ,

We’re excited to introduce you to our next podcast host - Oli Sansom, a known photographer and educator based in Australia. Oli gets to interview Michelle Grace Hunder, a music and portrait photographer, who tours the world shooting pop star Ruel, also the producer of a feature film about women in music, called “Her Sound Her Story”. Michelle is an endless hustler. Her entire business is built on relationships, not on Instagram, not on SEO, but on the connections she creates with people. Michelle shares how Twitter and Twitch (a platform mostly used by gamers) played a major role for her business and career growth. Tune in, learn and enjoy!

Follow Michelle Grace Hunder via her instagram: instagram.com/michelleghunder and website www.michellegracehunder.com

Connect with our host, Oli Sansom via one of his websites: www.olisansom.com , www.briarsatlas.com , www.strangeatlas.co ,

Nadia Meli is an incredibly talented UK based portrait photographer, with a beautiful soul and fascinating perspective on life. She hosted the past 16 episodes of FloInsider, for our Educational Campaign for Photographers, and we couldn't be more thankful!

After premiering FloInsider international with Leonie Cappello’s interview in German (episode #13), today we are bringing you our first ever Italian episode! Our host, Nadia Meli, interviews the wonderful Lelia Scarfiotti - a destination wedding photographer based in Italy. The topic of this conversation, while focused on the Italian market, is applicable to all wedding photographers anywhere. We talk about comparison, storytelling, and how we're all so infatuated with the trendiness of certain destinations for weddings, that we forget to appreciate and leverage what we have at our doorstep. Lelia pleads to lust less after the ‘cool’ weddings from Pinterest, and rather fall in love with the history and uniqueness of the place you live in and work at.

***

Today’s episode will hit close to home for many people. We’re talking about imposter syndrome - that inadequate feeling of self-doubt that so many of us experience throughout our lives. Our guest is Béatrice De Guigné - an awesome French photographer and one half of The Quirky photography and videography duo. Beatrice shares her first-hand experience of living with imposter syndrome as a photographer and creative entrepreneur. Where does it come from? How does it affect your personal and professional life? And what are some techniques that can help you get rid of it?

We are chatting with Courtney Holmes - a photographer and filmmaker from Australia who crafts some of the most beautiful and touching family films you’ll ever see. Courtney is also the founder of FilmingLife Academy - an online filmmaking school for photographers who want to create beautiful and story-driven films for families.

If you are a kids or family photographer who really wants to start shooting films, you’ll be fascinated and inspired by Courtney’s knowledge and experience. In this episode, she offers all the information you’ll ever need to kick off your family filmmaking journey!

As always, thank you to Nadia Meli, our podcast host. Follow her via www.instagram.com/nadiameli and her site: www.nadiameli.com

***

We dive deeper into understanding the buyer's journey and psychology, with none other than Sam Jacobson - a pricing and sales expert within the wedding industry, and the founder of Ideaction Consulting. Sam explains why we're often ghosted by clients who've inquired and showed a lot of initial interest for our service. He also shares the Do's & Don'ts when it comes to sales communication, be that via email, direct calls, the copy on your website, etc. Find out the best tactics and wording you can use, to get more inquiries and convert those into actual paying customers.  

Thank you to our lovely host, Nadia Meli, whom you can follow via www.instagram.com/nadiameli or www.nadiameli.com

***