Panel with FIR co-host Neville Hobson, Salesforce.com Chief Scientist JP Rangaswami, Waggener Edstrom London Head of Digital Jon Silk, and audience in Q-and-A discussion.

Interview with Brian McNely on Instagram and image-power is up; Quick News items: local farm store at center of Facebook kerfuffle, Google introduces Google Plus elements to enterprise products, the potential of social influence, how top brands are using Instagram; Ragan promo; News That Fits: addressable TV ads take step forward in US, Michael Netzley's Asia Report, Media Monitoring Minute from CustomScoop, Buzfeed's data report to partners reveals social media trends, listener comments, Denmark pioneers high-tech graveyard memorials with QR codes, TemboSocial promo, Dan York's report, the worst brand page on Facebook; music from Yonder Mountain String Band; and more.

FIR co-hosts Neville Hobson and Shel Holtz speak with University of Kansas Assistant Professor Brian J. McNely about his study of organizational uses of Instagram.

Shel's in Brazil; Giovanni Rodriguez interview is up; Quick news: Facebook launches Edge Studio for agencies, will Google shutter FeedBurner?, new Instagram features could lure brands, add your social media marketing tip to GaggleAmp; Ragan promo; News That Fits: McKinsey study validates business need to adopt social technologies, Dan York's report, Media Monitoring Minute from CustomScoop, new adoptions of influence scores, listener comments, U.S. seeks regulatory comments via social comment site, TemboSocial promo, social media and the Las Vegas code; music from Stereomaniacs; and more.

Bob LeDrew reviews "The Like Economy: How Businesses Make Money with Facebook" by Brian Carter

Happy new year; FIR's seventh anniversary; new book reviews; Christopher Barger's new book is now on sale, will be first FIR book club discussion; Hangout with Eric Schwartzman coming; News That Fits: FDA's social media guidelines, Dan York's report, Ragan promo, listener comment on Slideshare discussion, three emerging technologies, Media Monitoring Minute from CustomScoop, study says business is going social, Michael Netzley's Asia report, TemboSocial promo, lawsuit may determine who owns a Twitter account; how to comment; music from The Scarred; and more.

Bob LeDrew reviews "ROI of Social Media" by Guy R. Powell, et al

Happy holidays from FIR; Queen Elizabeth's Christmas day messages available on Kindle; FIR Book Club launching; News That Fits: McKinsey updates its social technology adoption study, Michael Netzley's Asia report, Ragan promo, parting of ways between client and agency doesn't mean PR isn't needed, getting the most out of SlideShare, Media Monitoring Minute, Dan York's report, Facebook brand pages under attack, TemboSocial promo, listener comments, music from the Cymatics; and more.

Book reviews and a Google Hangout panel discussion are up; announcing the FIR Book Club; welcome guest co-host Dan York; News That Fits: a look at SOPA, startups and entrenched social sites both offer opportunities to brands, Ragan promo, Facebook introduces private Pages messages, Google Plus adds new features, a report from Neville, Michael Netzley's Asia report, Media monitoring Minute from CustomScoop, a look at generic top-level domains, TemboSocial promo, dealing with no-win social situations, a creative DIY holiday video; music from Matthew Ebel; and more.

Bob LeDrew reviews "Humanize" by Maddie Grant and Jamie Notter