(This episode originally aired on July 30th 2018)
In this episode, we sit down with Yinka Bokinni aka the one and only Yinkdaddy. Yinka is currently a presenter for Capital Xtra and Diet Coke, she is a TEDEx speaker, a blogger and her list of accolades go on and on. At such a young age and with so many achievements under her very fashionable belt, she is definitely a force to be reckoned with. But the best thing about Yinka in my opinion, is the fact that she swings to the beat of her own drum and is unapologetically herself 100% of the time.
During our conversation, she reminisced on what it was like growing up with 6 siblings, witnessing the impact of her neighbour Damilola Taylor’s death, studying law at university and how after hearing how much fun a Superdrug DJ was having whilst at work, made her want to become a presenter. Our conversation was filled with laughter, moments of reflection and too many motivational gems to count.
With Yinka’s talent, drive and confidence, we are sure that she hasn’t even begun to scratch the surface of her limitless potential. So, if you are an aspiring DJ, presenter or female boss, this episode is definitely for you.
Show Notes
- Growing up in Peckham, not knowing she was poor
- ‘When everyone has nothing, that’s just the norm’
- Not ever yearning for money and why insatiable thirst for money can take away your joy
- “if I was in your shoes for 12 hours I might throw them off”
- Growin up as a middle child and having no excuse, but to be herself. learning from her brothers and sisters mistakes and become the best version of them
- Growing up next door to damilola taylor, what the effect of his murder was on her and her area.
- Being an avid reader, learning from her dad who
- ‘I hope my daughter is like me’
- The values of reading, non fiction
- 20 mins Studying Law at University, ‘I studied a subject that would allow me to have excuses to not be able to go out” because she was really ill.
- Not going to her own graduation
- Favourite quote ‘to be spoken about is a bad thing, but not to be spoken about is worse still’
- Not being boxed in as a creator, being a multi-hyphenate
- Why Life is like a chess board
- Losing her mum early in life.. her siblings becoming a mother figure as a unit
- Discovering her love for presenting by hearing Superdrug FM while shopping
- Loving to talk, craving human connection
- Why doing what you love can bring out dedication, working on Rinse FM and working a pub job. Why Rinse FM was and is a launching pad for great new presenters
- Rinse hosting a female only stage at Wireless Festival
- Why Equality is a trend worth pushing
- Why Yinka left Rinse
- Why working at Capital Xtra is so much fun
- Having ‘listen back’ sessions of Yinkas shows, quality assurance
- Preparing for interviews
- Not being a ‘celebrity’ and what its like being known and having a fanbase
- It takes 10 years to become internet famous and 10 seconds for your fanbase to turn on you
- Learning how to DJ and opening for Craig David at a Capital Xtra Event
- The difference between playing on Radio and playing Live
- Learning how to interview and stopping interviews mid-way if they’re not going right. Getting the best out of people
- Why Yinka refuses to let nerves get in her way
- Asking for what you want & doing what you need to do while getting what you want
- “If you’re not willing to do what you want to do for FREE, why should you get paid for it?”
- Being bullied online by an anonymous account by someone she knew in real life
- Dealing with people thinking she has more than she has
- Writing to her 15 year old self
- “When 2 people have the same opportunity, they do not do the same thing with it”
- Realising that she doesn’t get happiness from work, but rather from human interaction
- Keeping private things private, not doing everything for Instagram and social media
- The downsides of posting on instagram to thousands of followers
- Wanting to get into Television, ignoring YouTube comments
Links
Yinka TedX talk https://www.youtube.com/watch?v=kczac6wWY9U
instagram https://www.instagram.com/yinkabokinni/
Website https://yinkabokinni.com/2018/07/26/2018-so-far/
@forthecreatorspodcast on insta
@for_thecreators on twitter
Hosts:
Ryan Nile - @journeyofthenile
Vernaire Bass - @vernairebass
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