Rising artist RIELLE joins hosts Devin Rashad and Jay Julian for a deep, inspiring conversation about songwriting, storytelling, artist development, and navigating the music industry with purpose.

Whether you're an independent artist, songwriter, or someone studying the business of music, this episode is filled with music marketing wisdom, creative insights, and the real story behind how RIELLE found her sound.

In this episode, RIELLE shares:

• How she writes songs from lived experiences

• Why storytelling and emotional themes matter more than ever

• Her diverse musical influences, from salsa to Elton John to neo-soul

• How college shaped her artistic voice

• The journey from student life to signing with Natural Bridge Records

• What it takes to balance school, creativity, and personal growth

• Why authenticity beats chasing numbers in the industry

This is a must-hear conversation for anyone building a career in music or looking to understand the heart behind a rising artist’s journey.

Listen now and tap into the game.

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In a world obsessed with doing more, offering more, and being more, it can feel counterintuitive—even risky—to scale back. But if you’re building a brand, especially in the media, entertainment, or personal branding space, focusing your services down to three core offerings can be the smartest psychological move you make.

Why three? Why not ten? Why not a massive menu of services like a diner that serves pancakes, sushi, and spaghetti?

Because the mind doesn’t work that way.

Let’s talk about the psychology of simplicity, the paradox of choice, and the deep human need for clarity.

In this episode, Brian James breaks down 5 essential tips to help entrepreneurs stay motivated in today’s ever-evolving world. From protecting your peace to reconnecting with your purpose, this conversation is a raw and real reminder that you’re not building alone — you’re building For The Village.

Whether you're just getting started or grinding through a quiet season, these strategies will help you keep showing up, even when the motivation runs dry. This one’s for every visionary, builder, and dreamer committed to leaving a legacy.

Listen in. Take what you need. Share it with your tribe.

In this episode, we're diving into real strategies for business owners and marketing managers who are doing the absolute most—and still want their brand to show up strong.

You’ll get 3 practical, pressure-free tips to help you stay consistent in your marketing without adding more chaos to your calendar. From creating “Core Content Hours” to turning AI into your Co-CMO, to the super simple 3:3:3 method for campaign planning—this episode is your permission to breathe and still build.

Whether you’re running a business, leading a team, or doing it all solo, these insights are designed to help you stay seen, heard, and aligned in 2025.

🎯 This one’s for the overwhelmed, the overbooked, and the over-it.

🔑 Takeaways:

• The truth about content discipline vs. burnout

• How to save time using AI without sounding robotic

• Why simplicity is your most powerful marketing strategy this year

📌 Hit play. Take notes. Then go live your life.

Your brand deserves more than just a social media presence—it deserves a home. In this episode of For the Village, Brian James unpacks 16 essential reasons why building a powerful website is one of the most important moves you can make for your brand’s growth, visibility, and legacy.

From SEO to storytelling, credibility to conversions, this episode is a blueprint for creatives, entrepreneurs, and visionaries who are serious about building something real—something that lasts.

Whether you're just getting started or leveling up, this is your reminder that your website isn’t just a page—it’s your platform.

What you’ll walk away with:

• A deeper understanding of how websites build trust

• Why owning your platform is more powerful than renting it

• How to turn your site into a magnet for opportunity

• And what most people miss when it comes to digital strategy

🎧 Tap in. Share with your village. And start building your digital foundation today.

Let’s call this a re-introduction—a moment to pause, polish, and reimagine what we’re building together. In this episode, we’re diving into what feels like a fresh start for The CTZNS, inspired by one powerful word: Bright.

This week, we quietly launched a light rebrand. Nothing drastic, but something purposeful. We’ve aligned our visuals, tone, and overall presence around this single word—“Bright”—and in doing so, we’ve realigned with our mission: to build a community that shines with clarity, creativity, and conviction.

Today’s episode is more than a brand update. It’s an invitation to think about your own brand and what it reflects about you. Whether you’re running a business, building a platform, or simply curating your online identity, a rebrand might be just what you need to reignite your purpose.

We’ll break down the science and strategy behind word association marketing—how anchoring your messaging around a singular, emotionally resonant word can create deeper audience connection and clearer brand identity.

You’ll also hear why rebranding isn’t about fixing what’s broken. It’s about evolving with intention. As the landscape around you shifts, so should your brand. From refreshing your visuals to refining your voice, sometimes small changes can spark powerful momentum.

So, what does “Bright” mean for us? And what could your own brand look like with a focused word at its core?

Let’s dive into the philosophy behind our light rebrand, share insights that might help you consider your own, and reintroduce The CTZNS—a little more polished, a little more focused, and a whole lot brighter.

Episode resources:

• What is the Purpose of Rebranding?
• 7 Benefits of Rebranding
• Word Association Research

In this episode of For the Village, Brian James breaks down the 10 most underrated marketing secrets that are quietly driving major results in 2025. From conversational content to cinematic storytelling, this isn’t recycled advice — it’s a tactical blueprint for creators, entrepreneurs, and community leaders ready to move with intention.
You’ll learn how to build authentic campaigns, leverage micro-influencers, connect through culture, and use AI and SMS to deepen audience relationships. Whether you’re growing a personal brand or leading a movement, this episode gives you the edge.
Because when the Village wins, we all do.

On today's episode, we'll tap into our CAMPFIRE conversation with marketing and branding specialist Tierra Collins. She is extremely active in the industry, currently serving at the University of Maryland, and joined us to share some of her wisdom following a trip to SXSW.

This is For the Village.

Today on For the Village, we flashback to a February (2025) message from CTZNS Founder Brian James about the power of campaigning. Learn an all-new way to view your brand and business.

Your success is just a campaign away.

In this episode, we flashback to a 2024 conversation between CTZNS leaders Brian James and Jay Julien. The two discussed the importance of brands developing communities and how using tools of attunement empower those communities to thrive.