In this episode, Mike is joined by John Foraker, the co-founder and CEO at Once Upon A Farm, a leading kid nutrition business for the next generation. John is also the founder and former CEO of Annie’s Inc and went on to be President of the Annie’s Unit when the company became a subsidiary of General Mills. Throughout this episode, John answers questions from other founders about how to find a compatible co-founder, tactical tips for gathering the valuable data, suggestions on packaging redesign process, qualities he looks for when investing in entrepreneurs, handling pressure as an entrepreneur, and more!