This is the first time in six years I’ve hired someone to help with sales… and it brought up everything.

In this episode, I’m talking about the “and then what?” moment — when you finally expand, and your brain immediately wonders if you’re set up to handle what you asked for.

We get into:— making the shift from referrals to cold outreach— imposter syndrome + expectations (and what’s actually your role)— building real infrastructure so you can scale without burning out

If you’re in the messy middle too… this one’s for you.

Natasha

This week’s quick Founder, Unfiltered reflection is about doomscrolling — and how it quietly hijacks your nervous system and slows down your momentum as you’re building.

If you’ve been feeling scattered, overstimulated, or suddenly doubting yourself after too much time online… this is your reminder to come back to calm.

Your business grows faster when your inner world feels steady.

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Founder, Unfiltered is a reflective podcast for women building businesses — and building themselves at the same time.

In this short trailer, I share what this podcast is (and what it isn’t), who it’s for, and why I’m choosing to talk about the parts of building most people leave out.

If you’re in the messy middle of building and becoming, you’re in the right place.