How to turn your narrative into a clarity strategy that builds a position in the mind of the buyer.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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How to turn your positioning into a micro-pitch & sales narrative, with an example deck outline.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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How to stack our fundamental strategies to ride a winning position to #1 in your segment and market.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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How to build memory associations in the broader market through consistency over time, with B2B SaaS brand examples.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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How to position in a niche by finding the segment, user innovation, or attribute that’s unique to you, with B2B SaaS examples.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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How to position around a wave that’s sweeping an industry, with B2B SaaS examples in CRM & AI.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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Prove it & ride a wave, find it & focus on a niche, own it & build a brand, & ride it when you’ve found a winning position.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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Your positioning is a bet — why not make it a rigorous one based on the fundamentals of positioning, not superficial ’testing'?

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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Learn how the science of diffusion (niche) and modern brand science (reach) influence positioning & GTM strategy.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

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Understand how right-brain ‘story 1’ and left-brain ‘story 2’ attention help us make sense of the niche/vision split in B2B positioning.

Founder Vision is written by Luke Stevens & narrated by AI voice Brian.

For more about Luke, go to https://lukestevens.co/

Thanks for listening!