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一个朋友总是悲观的看待生活，脸上从没一丝微笑，其实生活需要积极的态度去面对，这样才能享受更多乐趣，一起来听听吧~~ ☾words: nutrition[njʊ&`&trɪʃ(ə)n] n. 营养，营养学；营养品nutritionist[njʊ&`&trɪʃ(ə)nɪst] n. 营养工作者 campaign[kæm&`&peɪn] n. 运动；活动；战役;scare[skeə] n. 恐慌；惊吓；tactics [&`&tæktɪks] n. 策略；战术；persistence [pə&`&sɪst(ə)ns] n. 持续；固执；cornerstone[&`&kɔːnəstəʊn] n. 基础；柱石；地基subside[səb&`&saɪd] vi. 平息；减弱；
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Positive Messages In Public Health Campaigns Could Be More Effective Than Negative Ones
For most people, hearing about the benefits of eating healthy food is a more effective push to change their behavior than hearing why they shouldn’t be eating junk, a new study claims.This is according to an analysis from Cornell University’s Food and Brand Lab of 43 published studies examining nutrition messages of public health campaigns.This is Frank Mars Learning English,I’m Frank Mars and we are discussing positive messages and positive thinking today:
The review found that negative messages — like “Eat healthy foods or lose years off your life!” — are effective for some audiences, particularly experts like physicians or nutritionists who are already knowledgeable in the field. However, positive messages about what someone should be eating and why it is good for them — such as “By eating healthfully, people can gain positive body image or energy” — tend to work better for a general audience that is less knowledgeable about nutrition.“If you’re a parent, it’s better to focus on the benefits of broccoli and not the harms of hamburgers,” said Cornell marketing and nutritional science professor Bryan Wansink.
Extending the research into the area of anti-smoking campaigns, the report argues that a positive message, like “If you quit smoking using this help line, you can save almost $2,000 a year,” would likely be more motivating to its audience than the negative message “Smoking kills you” that is more commonly used.Recent research on education has also come to a similar conclusion. A 2014 study from the American Psychological Association reported that students who felt threatened by their teachers’ fear-based words performed worse on tests because the scare tactics made the students less motivated to succeed.The Cornell study seems to indicate a change from the more attention-attracting public health campaigns of recent years, such as New York’s “Don’t Drink Yourself Fat” anti-soda campaign and France’s “Smoking Means Being a Slave to Tobacco”anti-smoking ads.
 “positive thinking” is also a soft term that&`&s easy to ignore. In the real world, it rarely carries the same weight as words like “work ethic” or “persistence.” But those views may be changing.Research is beginning to reveal that positive thinking is about much more than just being happy or displaying an upbeat attitude. Positive thoughts can actually create real value in your life and help you build skills that last much longer than a smile.When you are experiencing positive emotions like joy, contentment, and love, you will see more possibilities in your life.positive emotions broaden your sense of possibility and open your mind up to more options. But that was just the beginning. The really interesting impact of positive thinking happens later…
To accept that every challenge carries the potential for a positive outcome is the cornerstone of positive thinking. Positive thinking expert Leo talks about the “how”up next:(Leo’s voice)♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋♋
The benefits of positive emotions don’t stop after a few minutes of good feelings subside. In fact, the biggest benefit that positive emotions provide is an enhanced ability to build skills and develop resources for use later in life. Let’s consider a real world example.A child who runs around outside, swinging on branches and playing with friends, develops more physical skills , the ability to play with others and communicate with a team as social skills , and the ability to explore and examine the world around them as creative skills . In this way, the positive emotions of play and joy prompt the child to build the skills that are useful and valuable in everyday life.Question today: Do you think positive messages in public work? You are listening to Frank Mars Learning English,if you have any comments or ideas about our topic, and interested in listening more,please subscribe for new shows,thank you！Music...... ~~~~~点击页面右上方“订阅”，收听更多更新.................#Background music: 岸部眞明-Wonderful Tonight;KT Tunstall-Feel It All – Band Jam ☊☊ ✍☈Edited by Frank Mars