The Best One Yet

🥤 Frappuccino: The Billion-Dollar Brainfreeze Starbucks Nearly Killed


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Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/


The cream-topped, dome-lidded Frappuccino is the caffeinated crown jewel of the Starbucks empire. It helped the company break out from regional coffee chain to global lifestyle brand, made cold drinks into 75% of Starbucks’ beverage sales, and created a whole new language of filibuster-length orders (“Can I get a grande vanilla bean frappe, in a venti cup, extra whip on top and a mocha drizzle?”). But the original Frappuccino was actually created at a boutique Boston coffee shop in the early ’90s to survive the summer sales slump. Then a stand-up comic in Santa Monica took a blender and a big idea to make a version for Starbucks…only for CEO Howard Schultz to dismiss it as a low-brow slushie (Sir, this is a Starbucks, not a 7-Eleven). Find out how a frozen coffee shake went from indie experiment to global juggernaut, why innovation doesn't always mean inventing something new, and how the Frappuccino became the best idea yet.


Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral.


Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/

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The Best One YetBy Nick & Jack Studios

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