The Best One Yet

Cheesecake Factory is winning with complexity… Its super long menu defies restaurant econ.

Anthropic acquired a 1-person biopharma startup… Can a solo-preneur cure cancer?

WNBA Finals game 6 tips off at 9:30 this morning… But growth problems are good problems.

Plus, why is purple the official color of Halloween?... The answer is psycho-nomics.

$CAKE $ANT $SPY

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

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OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

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About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

DoorDash is reportedly close to buying Instacart for $17B… because gig app winter is here.

Marissa Mayer’s Dazzle launched an AI app for women… inspired by FUBU: For Us, By Us.

Royal Caribbean is launching Panama Canal cruise ships… To chase the Silver Tsunami.

Plus, October 28th is the stock market’s best day of the year… and we brought receipts.

$CCL $CART $DASH $GOOG

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

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Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Anthropic is giving 1 supershare to its 7 co-founders… but the prices are in the tokens.

Candy Corn is dominated by a company who copied it… in the fertile crescent of fructose.

And Chief of Staff is the new life goal, every CEO has one… even though AI was supposed to erase them.

And Nick tries out for Boston’s airport announcer guy…

$SPY $SPXC $AMZN

Voice of Boston contest: www.voiceoflogan.com

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

The Knicks reportedly withheld championship rings for certain employees… because of AI cybersecurity.

Warhound is worth $1B for genetically optimized military dogs… It’s Paw Patrol on steroids.

Country Clubs are pivoting from golf to fun… because parents need help.

Plus, our business-themed Halloween costume contest…

$MSG $SPY

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

Airbnb is banning “unreasonable” checkout tasks… And going luxe with Amex Travel.

Mark Zuckerberg threatened to sell his house & move out of California… until the board created a new stock to keep him emperor.

Skullcandy got acquired by Bose… but the real story is snowboards, MIT, and Fighter Brands.

Plus, the 1st ever baby-free airplane?… We call it the AirDINK.

The TBOY 10 is not investment advice and we do not attempt to examine all the facts and circumstances relevant to an investment decision. We are not recommending what you buy or sell. Our rankings don't reflect the views of Nasdaq or its affiliates. Always do your own research and talk to a financial advisor before making investment decisions.

$ABNB $META $SKUL $JBLU

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Toyota created America’s perfect car: The RAV4… But sales are down because TOO MUCH demand.

The saxophone is surging… because its sound is “inimitable”.

SpaceX is AI’s landlord, Anthropic is an AI renter, Amazon is AI homeless… And Ken Griffin says it’s all a bubble.

Plus, California is pivoting from grapes to agave… wine is out, tequila is in #Caliquila

$TM $HSY $MSFT

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Hermès’ new emerging market? American suburbs… Call them “Nashvillionaires.”

“You Can See Everything” has a 21% chance to win Best Picture… Because Nathan Fielder has a strategy.

Olive oil in shampoo bottles, water in beer cans… But supplement in acid strips? Trend alert.

Plus, Happy International Failure Day… which we failed.

$HESAY $AMC $SPY

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

France’s worst social crisis in years are because of Inflation… but they’re also based on retirement.

Mark Walburg launched Municipal gym to beat Equinox… Costco proves it works?

Elon Musk is giving 1 share of SpaceX to your kids, Anthropic’s donating stock to charity… but we’ve got a 3rd idea.

Plus, the NBA tip-off is tonight… but its never been more sponsorified.

$PLNT $FCHI $SPCX

Grab your Tickets to the IPO Tour: Our In-Person Offering

Boston 10/14: https://tickets.citywinery.com/event/tboy-the-ipo-tour-in-person-offering-8cdhup

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

Tesla’s flying car might never get sold… but it was marketing the stock, not the car.

Reese Witherspoon bought back Hello Sunshine for 96% off… cause media has human souls.

AI is stealing comedians’ jokes… but as sexier versions of those comedians.

Plus, KFC just broke up with Pepsi after 29 years… but they used to be the same company.

$TSLA $MSFT $YUM $PEP

Grab your Tickets to the IPO Tour: Our In-Person Offering

Seattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-tickets

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.

LIVE from sold-out Boston… we sat down with 2 of the 3 co-founders of Sweetgreen.

In this sitdown, Jon & Nic explain how 2 years after college, they booked The Strokes for a salad music festival, eventually landing Kendrick Lamar (for salads!).

Sure, Sweetgreen stock is down 80% from its post-IPO all-time highs, but they’ve bet a comeback on a $12 custom-wrap tortilla that took a full year to build. And they’ve figured out how to keep employees longer by hiring robots (the “Infinite Kitchen”).

Jon & Nick reveal the ROI on the wraps, why the $20 salad rep is undeserved, and how the founders rank taste/health/sustainability as marketing tactics. Want to know the 1 trait they look for in a job interview? The CEO and CCO of Sweetgreen told us

Plus, if you think “Slop Bowls” is an offensive term (which we do), we actually rebranded it in real-time on-stage with both of them #BonusBowls #FreshCasual.

But most of all, we just had fun catching up with 2 of the Caesars of Salads who turned kale from a Pizza Hut decoration into an economic force — And from the audience cheers, you know the hummus-headed Yetis did too.

CHAPTERS

0:00 - Intro (Live from Boston): Sweetgreen Founders Jonathan Neman & Nicolas Jammet

2:04 - How Sweetgreen’s Founders Met at Georgetown and Why They Opened a Salad Shop

4:42 - Sweetgreen Opened on the Wrong Side of the Street, Then Booked The Strokes for 20,000 Fans

8:52 - Sweetgreen’s Best-Selling Menu Item: How the Company Ranks Its Bowls

10:14 - Sweetgreen Wraps: Gen Z Growth, $11 Price and the Custom Tortilla

15:09 - Sweetgreen Infinite Kitchen: How Its Salad-Making Machine Changed Employee Turnover

19:31 - Sweetgreen Stock Down 80% From All-Time High: CEO Responds

21:51 - Is Sweetgreen Too Expensive? The $20 Salad Debate, Prices and Protein Portions

24:08 - Sweetgreen Marketing: Taste vs. Health vs. Sustainability

26:45 - Sweetgreen Limited-Time Offers and Collabs: Dan Barber’s Squash, Naomi Osaka, Kendrick Lamar

29:36 - Sweetgreen vs. Chipotle: 300 Stores vs. 4,000 and Why No Brand Tie-Ups

30:19 - What Sweetgreen’s Founders Look For When Hiring

32:05 - Slop Bowl Debate: Sweetgreen Wants a Rebrand

33:35 - Rapid Fire: Best Brand, Business Book and Sweetgreen’s Stock Ticker

34:42 - Takeaways

NEWSLETTER:

https://tboypod.com/newsletter

OUR 2ND SHOW:

Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-idea-yet/

NEW LISTENERS

Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtrics.com/jfe/form/SV_dp1FDYiJgt6lHy6

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

SOCIALS:

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TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Linkedin (Nick): https://www.linkedin.com/in/nicolas-martell/

Linkedin (Jack): https://www.linkedin.com/in/jack-crivici-kramer/

Anything else: https://tboypod.com/

About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.

Hosted on Acast. See acast.com/privacy for more information.