Most people give up too early on giving—because they expect ROI too soon. Perry Belcher & Emma Rainville have other plans.

Perry Belcher & Emma Rainville take a quick but savage dive into why “free” can outperform “paid” when it comes to marketing, mentorship, and business relationships. From stories about Perry’s kids to boardroom moments with Remington Firearms, this episode unpacks the hidden leverage of generosity—and what separates strategic givers from clueless ones. If you’ve ever wrestled with pricing your value, or wondered why some people seem to get all the opportunities, this one hits home.

We cover:

• How to use free offers to test partnerships and qualify people
• The 7-11-4 rule for building trust that sells
• When giving away time is a bottleneck—and when it’s a superpower
• Why Emma’s kid walked away from three job offers after a free gig
• The art of “askless leverage” (and how to cash in without cash)
• 
  

Timestamps:

• (0:00) Welcome to the quickie (but not that kind)
• (0:48) Emma’s kid works Driven for free—and lands job offers
• (3:15) The Aspen effect: how comfort creates openness
• (4:22) Why Perry gives so much away for free
• (6:09) What the 7-11-4 rule really means for marketers
• (8:40) When giving is a test—and a filter
• (11:07) The Remington boardroom lesson: always have an ask
• (13:26) Final thoughts: be of service, but don’t stay where you’re not valued

Grab the free companion tools inside the Tool Cage: Frameworks, GPTs, worksheets, and more at trainwreckshow.com/companion-tools-optin.

Resources:

Website - https://trainwreckshow.com   

Join the Driven Mastermind - https://drivenmastermind.com/   

Join the Ignite Mastermind - https://ignitemastermind.org/ 

Workshops, GPTs, and Other Resources - https://trainwreckshow.com/companion-tools-optin/     

Connect with Perry Belcher:

🌐Website - https://ignitemastermind.org/   

👤Facebook -   https://www.facebook.com/ThePerryBelcher/ 

📷 Instagram -   https://www.instagram.com/perry.belcher 

▶️YouTube -    https://www.youtube.com/@perrybelcher 

Connect with Emma Rainville:

🌐 Website - https://www.shockwavesolutionsllc.com/

👤Facebook -  https://web.facebook.com/queenofops/