AI Explored

AI Explored

By Michael Stelzner, Social Media Examiner—AI marketingBusinessMarketingCareers
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AI Explored episodes

  • AI Landing Pages: From Project Plan to Published Page

    Wondering how to use ChatGPT Codex to build a complete landing page with forms, email follow-up, and custom hosting? I interview Dan Sanchez to learn a complete workflow for planning, designing, building, and deploying landing pages using AI, including how to handle hosting, form integration, email sequences, and split testing.

    • Why Landing Pages Are the Bottleneck for Testing Marketing Ideas
    • Mapping the Full Landing Page Funnel Before Building With AI
    • Writing a Landing Page Scope of Work in ChatGPT Before Opening Codex
    • Setting Up Codex and a Delegate Skill to Build the Landing Page
    • Directing the Design and Copy for AI-Generated Landing Pages
    • Hosting and Publishing an AI-Built Landing Page With ChatGPT Sites or GitHub and Vercel
    • Connecting Landing Page Forms, Payments, and Email Sequences
    • Split Testing and Reviewing AI Landing Pages Before Going Live



    Guest: Dan Sanchez | Show Notes: socialmediaexaminer.com/a127



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    45 min
  • Claude Design: How to Create On-Brand Visuals With AI

    Want to create professional-looking slides, websites, and animations without hiring a designer or learning complex software? I interview Jeff Sieh to learn how to use Claude Design to build a design system, create on-brand visuals, and automate content workflows that used to take hours.

    • How to Build a Design System With Claude Design
    • How to Interact With Claude Design
    • Using Skills and Templates in Claude Design
    • Creating Assets and Media With Claude Design
    • Automating Content Workflows With Your Design System
    • Exporting the Design System to Other Tools



    Guest: Jeff Sieh | Show Notes: socialmediaexaminer.com/a126



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    43 min
  • How to Build Your Own AI Apps (No Coding Required)

    Are you spending too much every month on software subscriptions that don’t actually fit the way your business works? I interview Erika Stanley to learn how to brainstorm, build, and launch custom AI apps that replace expensive software, even with zero technical background.

    • Why Business Owners Are Building Custom AI Apps Instead of Buying Software
    • Start With the Minimum Viable Product Mindset
    • Brainstorming and Creating a Product Requirements Document
    • Building the App With a Vibe Coding Platform
    • Deploying, Hosting, and Keeping the App Secure



    Guest: Erika Stanley | Show Notes: socialmediaexaminer.com/a125



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    43 min
  • How to Create Pro-Quality AI Videos With Gemini Omni

    Want to create professional-looking video content without filming yourself or hiring a production crew? I interview Eve Whitaker to discover how to use Google's Gemini Omni to create an AI avatar, produce scroll-stopping video hooks, edit existing footage, and assemble longer videos from 10-second clips.

    • What Is Gemini Omni and How to Access It
    • How to Create an AI Avatar With Gemini Omni
    • The Four-Element Prompting Formula for AI Video
    • How to Create Scroll-Stopping Video Hooks
    • How to Edit Existing Video With Gemini Omni
    • How to Assemble Longer Videos From 10-Second Clips



    Guest: Eve Whitaker | Show Notes: socialmediaexaminer.com/a124



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    47 min
  • How to Think Like a Filmmaker: AI Video With Seedance

    Want a repeatable workflow for turning a simple concept into polished AI video content using tools like Seedance? I interview Ross Symons to discover a step-by-step process for producing professional-quality AI video, from developing a concept and building key visuals to generating clips with Seedance and assembling them into a finished piece.

    • Why AI Video Quality Depends on How Well Creators Communicate With Models
    • Develop the Concept Behind the AI Video
    • Build Key Visuals Using the Subject, Environment, and Character Framework
    • Build an AI Video Storyboard Using Keyframes
    • Generate Video With Seedance and Assemble the Final Piece



    Guest: Ross Symons | Show Notes: socialmediaexaminer.com/a123



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    47 min
  • How to Get AI to Recommend Your Business

    Wondering how to optimize your website so AI systems treat your business and content as a trusted source? I interview Liron Segev to learn how to create content that gets recommended by AI tools like ChatGPT, Claude, and Perplexity.

    • Why Your Business Needs Content for Humans and AI
    • How to Lay the Foundation of AI Visibility With Your Website and Newsletter Content
    • How to Develop Content That AI Cites and Recommends
    • How to Build an AI Content Strategy for Getting Recommended by AI
    • The Technical Setup for Getting Recommended by AI



    Guest: Liron Segev | Show Notes: socialmediaexaminer.com/a122



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    46 min
  • How to Use AI to Dramatically Improve Your Quality

    Want to improve AI output quality so your content, reports, and deliverables don't read like everyone else's? I interview Austin Marchese to discover how to build AI personas and feedback loops that improve the quality of your deliverables before anyone else sees them.

    • Setting Up the Feedback System With Projects, Skills, and a Knowledge Base
    • Building Your AI Customer Persona From Real Data
    • Creating an Internal AI Focus Group With Multiple AI Customer Personas
    • Testing the Feedback Loop Until It Matches Reality



    Guest: Austin Marchese | Show Notes: socialmediaexaminer.com/a121



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    42 min
  • How to Build AI Employees to Get Work Off Your Plate

    Wondering how to train AI to match your standards and schedule it to work autonomously? I interview Callan Faulkner to learn how to build, train, and schedule AI employees that take manual work off your plate and free you and your team to focus on strategy and creativity

    • Three Foundational Concepts for AI Employees
    • How to Chat With AI to Build an AI Employee From Scratch 
    • Turn Your Chat Into a Reusable Claude Skill to Create Your AI Employee
    • How to Train and Text AI Employees to Give You A-Plus Output
    • Scheduling AI Employees to Run Autonomously With Claude Co-Work



    Guest: Callan Faulkner | Show Notes: socialmediaexaminer.com/a120



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    47 min
  • Building an AI Creative Director: From Ideas to Finished Content With Claude

    Want to build an AI-powered system in Claude that drafts threads, newsletters, video scripts, and carousels from a single source? I interview Nicky Saunders to discover how to build an AI creative director using Claude that transforms voice journaling into multiple forms of content that match your voice and style.

    • Establishing Your Creative Vision and Style Before Building an AI Content System
    • Building Two Foundational Skills: The Brand Voice Skill and Social Media Style Skill
    • Using the DraftLoop Content Workflow to Go From Voice Journal to Multi-Platform Posts



    Guest: Nicky Saunders | Show Notes: socialmediaexaminer.com/a119



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    48 min
  • Why Your AI Images Look Like Everyone Else's (and How to Fix It)

    Wondering how to create AI visuals that don’t look like everyone else’s? I interview Lauren deVane to discover a seven-pillar prompt framework for creating original AI images in Magnific with ChatGPT.

    • What’s changed with AI-Generated Image Tools
    • B2C and B2B Use Cases for AI-Generated Images
    • How to Create Professional AI-Generated Images: The 7-Pillar Prompt Framework
    • How to Use Magnific to Create Professional AI-Generated Images With Multiple Tools



    Guest: Lauren deVane | Show Notes: socialmediaexaminer.com/a118



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    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    48 min

About AI Explored

From the publisher's feed

This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and…

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