AI Explored

AI Explored

By Michael Stelzner, Social Media Examiner—AI marketingBusinessMarketingCareers
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AI Explored episodes

  • Persistent AI Agents: How to Get Started (and What to Watch Out For)

    Want an always-on AI agent that manages your email, calendar, and tasks without putting your business data at risk? I interview Jonathan Mast to learn how to onboard, secure, and train a persistent AI agent, how to choose among Dots, Grok Bot, Muse, and Instinct, and which workflows to set up first.

    • What Are Persistent AI Agents and How Do They Differ From AI Chat Tools
    • How to Choose a Persistent AI Agent: Dots, Grok Bot, Muse, and Instinct
    • How to Onboard a Persistent AI Agent Like a New Employee
    • How to Train a Persistent AI Agent on the Business and Its People
    • Start a Persistent AI Agent With Email and Calendar Access
    • Five More Workflows to Set Up With a Persistent AI Agent



    Guest: Jonathan Mast | Show Notes: socialmediaexaminer.com/a130



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    45 min
  • Autonomous AI: How to Get AI to Manage Itself

    Wondering how to set up autonomous AI agents that complete work in the background without constant babysitting? I interview Rachel Woods to learn how to build AI playbooks you can trust to run autonomously, remove yourself from the review loop, and set up an AI middle manager that oversees your other AI agents.

    • How to Build an AI Playbook Using Four Components: Trigger, Inputs, Steps, and Output
    • How to Use the CRAFT Cycle to Build and Improve Each AI Playbook
    • How to Store AI Playbooks Independently From the AI Tools That Run Them
    • How to Set Up an AI Middle Manager to Oversee Autonomous AI Agents



    Guest: Rachel Woods | Show Notes: socialmediaexaminer.com/a129



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    42 min
  • How to Get Recommended by AI: Being Found Isn't Enough

    Wondering how to get your business recommended by ChatGPT, Claude, and other AI tools? I interview Vivienne Wagner to learn a four-step framework to get your business recommended by AI tools like ChatGPT, not just found in search results.

    • How AI Matches Customers With the Businesses It Recommends
    • Define the Business's Positioning With an AI Interview
    • Diagnose the Gaps Between Brand Positioning and Online Presence With AI
    • Align Website Pages, Blog Content, and Google Business Profile for AI Search
    • Prove It With Customer Reviews and Review Responses That Inform AI



    Guest: Vivienne Wagner | Show Notes: socialmediaexaminer.com/a128



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    46 min
  • AI Landing Pages: From Project Plan to Published Page

    Wondering how to use ChatGPT Codex to build a complete landing page with forms, email follow-up, and custom hosting? I interview Dan Sanchez to learn a complete workflow for planning, designing, building, and deploying landing pages using AI, including how to handle hosting, form integration, email sequences, and split testing.

    • Why Landing Pages Are the Bottleneck for Testing Marketing Ideas
    • Mapping the Full Landing Page Funnel Before Building With AI
    • Writing a Landing Page Scope of Work in ChatGPT Before Opening Codex
    • Setting Up Codex and a Delegate Skill to Build the Landing Page
    • Directing the Design and Copy for AI-Generated Landing Pages
    • Hosting and Publishing an AI-Built Landing Page With ChatGPT Sites or GitHub and Vercel
    • Connecting Landing Page Forms, Payments, and Email Sequences
    • Split Testing and Reviewing AI Landing Pages Before Going Live



    Guest: Dan Sanchez | Show Notes: socialmediaexaminer.com/a127



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    45 min
  • Claude Design: How to Create On-Brand Visuals With AI

    Want to create professional-looking slides, websites, and animations without hiring a designer or learning complex software? I interview Jeff Sieh to learn how to use Claude Design to build a design system, create on-brand visuals, and automate content workflows that used to take hours.

    • How to Build a Design System With Claude Design
    • How to Interact With Claude Design
    • Using Skills and Templates in Claude Design
    • Creating Assets and Media With Claude Design
    • Automating Content Workflows With Your Design System
    • Exporting the Design System to Other Tools



    Guest: Jeff Sieh | Show Notes: socialmediaexaminer.com/a126



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    43 min
  • How to Build Your Own AI Apps (No Coding Required)

    Are you spending too much every month on software subscriptions that don’t actually fit the way your business works? I interview Erika Stanley to learn how to brainstorm, build, and launch custom AI apps that replace expensive software, even with zero technical background.

    • Why Business Owners Are Building Custom AI Apps Instead of Buying Software
    • Start With the Minimum Viable Product Mindset
    • Brainstorming and Creating a Product Requirements Document
    • Building the App With a Vibe Coding Platform
    • Deploying, Hosting, and Keeping the App Secure



    Guest: Erika Stanley | Show Notes: socialmediaexaminer.com/a125



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    43 min
  • How to Create Pro-Quality AI Videos With Gemini Omni

    Want to create professional-looking video content without filming yourself or hiring a production crew? I interview Eve Whitaker to discover how to use Google's Gemini Omni to create an AI avatar, produce scroll-stopping video hooks, edit existing footage, and assemble longer videos from 10-second clips.

    • What Is Gemini Omni and How to Access It
    • How to Create an AI Avatar With Gemini Omni
    • The Four-Element Prompting Formula for AI Video
    • How to Create Scroll-Stopping Video Hooks
    • How to Edit Existing Video With Gemini Omni
    • How to Assemble Longer Videos From 10-Second Clips



    Guest: Eve Whitaker | Show Notes: socialmediaexaminer.com/a124



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    47 min
  • How to Think Like a Filmmaker: AI Video With Seedance

    Want a repeatable workflow for turning a simple concept into polished AI video content using tools like Seedance? I interview Ross Symons to discover a step-by-step process for producing professional-quality AI video, from developing a concept and building key visuals to generating clips with Seedance and assembling them into a finished piece.

    • Why AI Video Quality Depends on How Well Creators Communicate With Models
    • Develop the Concept Behind the AI Video
    • Build Key Visuals Using the Subject, Environment, and Character Framework
    • Build an AI Video Storyboard Using Keyframes
    • Generate Video With Seedance and Assemble the Final Piece



    Guest: Ross Symons | Show Notes: socialmediaexaminer.com/a123



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    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    47 min
  • How to Get AI to Recommend Your Business

    Wondering how to optimize your website so AI systems treat your business and content as a trusted source? I interview Liron Segev to learn how to create content that gets recommended by AI tools like ChatGPT, Claude, and Perplexity.

    • Why Your Business Needs Content for Humans and AI
    • How to Lay the Foundation of AI Visibility With Your Website and Newsletter Content
    • How to Develop Content That AI Cites and Recommends
    • How to Build an AI Content Strategy for Getting Recommended by AI
    • The Technical Setup for Getting Recommended by AI



    Guest: Liron Segev | Show Notes: socialmediaexaminer.com/a122



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    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    46 min
  • How to Use AI to Dramatically Improve Your Quality

    Want to improve AI output quality so your content, reports, and deliverables don't read like everyone else's? I interview Austin Marchese to discover how to build AI personas and feedback loops that improve the quality of your deliverables before anyone else sees them.

    • Setting Up the Feedback System With Projects, Skills, and a Knowledge Base
    • Building Your AI Customer Persona From Real Data
    • Creating an Internal AI Focus Group With Multiple AI Customer Personas
    • Testing the Feedback Loop Until It Matches Reality



    Guest: Austin Marchese | Show Notes: socialmediaexaminer.com/a121



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    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    42 min

About AI Explored

From the publisher's feed

This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and…

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