Episode Summary In this solo walk-and-talk episode, host Cary Weston goes back to the basics of using ChatGPT, focusing on the evergreen principles that make the tool — and other AI assistants like Copilot, Claude, and Gemini — more effective. Cary explains that success with AI isn't about memorizing prompts or clicking the right buttons, but about your mindset— how you communicate, guide, and collaborate with these tools. Using his four-part framework, he shows how treating ChatGPT like a smart intern helps unlock better results, deeper insights, and more creative conversations.

3 Key Takeaways

• Think of ChatGPT as your amazing intern. It's capable, but it needs direction, context, and clarity to do great work.

• Use Cary's four-part framework: What are we doing? Why are we doing it? What does success look like? Do you have any questions for me?

• Keep the conversation going. Don't treat ChatGPT's first answer as final — it's a starting point. Use feedback, context, and natural conversation to guide it closer to what you want.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary

In this solo episode of The Chat GPT Experiment, host Cary Weston dives into a personal story of how he's using ChatGPT as a digital advocate to navigate a confusing and bureaucratic process. Cary is in the early stages of trying to build on a property near water, which involves dealing with complex municipal ordinances and slow communication from part-time local officials. To stay prepared and proactive, Cary created a ChatGPT project trained only on the local land use and shoreland zoning ordinances. This episode shows how ChatGPT can become a powerful assistant when you're dealing with legal or technical documents — especially when clarity is hard to come by.

3 Key Takeaways

• Projects in ChatGPT can be helpful By uploading specific documents and setting clear instructions, Cary created a focused assistant that only pulls information from verified sources.

• ChatGPT can be a digital advocate In situations where human help is slow or incomplete, ChatGPT can offer guidance, ask smart follow-ups, and even help you draft better questions — as long as it's trained with the right context.

• Cite your sources Cary emphasizes the importance of verifying ChatGPT's responses by requiring it to cite the exact ordinance section, giving him confidence and clarity in his communications.

About Cary Weston

Cary Weston is the creator and host of The Chat GPT Experiment, a podcast designed to help everyday users unlock practical ways to use ChatGPT in their lives and work. With a background in public service (former city council member and mayor) and deep roots in marketing and communications, Cary brings a grounded and relatable voice to exploring AI tools. He also offers one-on-one and group training sessions to help others get more from ChatGPT.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary

In this solo episode, host Cary Weston reflects on his experience serving on a murder trial jury over 20 years ago and draws powerful connections between that experience and how we use ChatGPT today. With no prior legal background, Cary had to make sense of complex and unfamiliar information—an experience that mirrors what many people go through when trying to understand new technology or make decisions without enough context.

Using that jury duty experience as a jumping-off point, Cary breaks down three ways ChatGPT can help users improve their communication and understanding: by addressing the curse of knowledge, seeing things from different points of view, and practicing tough conversations.

Additional Resources:

• Episode 7 - Role Playing With ChatGPT
• Episode 10 - Mastering ChatGPT Prompting
• Episode 21 - How to Make ChatGPT Write Like You
• Episode 71 - ChatGPT The Amazing Intern
• Episode 85 - Simple Four Part Prompting Framework

3 Key Takeaways

• The Curse of Knowledge is Real: Just because something is basic to you doesn't mean it's basic to everyone. ChatGPT can help you break down complex ideas so they're easier to understand—especially for beginners or first-timers.

• Point of View Matters: Conversations get stuck when people can't see things from each other's perspective. ChatGPT can help you explore different points of view and better understand where someone else is coming from.

• Practice Makes Better: You can use ChatGPT to simulate and rehearse real-life conversations—whether it's a tough talk, a job interview, or a client pitch. With the right setup, it becomes a realistic practice partner.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: Cary Weston

LINKEDIN NEWSLETTER

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment Newsletter

MUSIC CREDITS

The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary

In this solo episode, host Cary Weston shares his vision for the future of "conversational technology"—a shift from static, click-based interfaces to dynamic, two-way conversations with the tools we use every day. From Netflix to online shopping to travel planning, Cary walks through everyday frustrations and shows how tools like ChatGPT offer the perfect practice ground for what's coming next. The episode is an eye-opener for anyone feeling overwhelmed or left behind by AI and makes a compelling case that you're not behind—you're right on time.

3 Key Takeaways

• The future is conversational: Apps will soon start engaging in two-way conversations—asking about your mood, preferences, or concerns before offering recommendations. Think Netflix that checks in before suggesting a movie.

• ChatGPT is your practice space: Talking to ChatGPT is great training for this future. Treat it like your "amazing intern"—not a tech tool. The more you practice, the better you'll be at using these future tools.

• This isn't a tech thing—it's a human thing: Just like websites moved from being an IT task to a marketing must-have, AI belongs to all of us. Whether you're shopping, planning, or writing, tools like ChatGPT help you think clearer and decide better.

About Cary Weston

Cary Weston is the host of The ChatGPT Experiment podcast and a seasoned marketing agency owner. Known for his approachable teaching style, Cary helps individuals and businesses get comfortable using ChatGPT through personalized training and workshops. He's all about making AI less intimidating and more accessible, no matter your background or tech level.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

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CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear.

In this solo episode, Cary Weston dives into a feature in ChatGPT Projects to help help you get more from them. Designed for those with the paid version of ChatGPT, Projects offer a powerful way to build focused workspaces that combine instructions, uploaded files, and consistent interaction—all under one roof. Cary breaks down how to set them up, why they matter, and offers real-world tips to get the most out of them. If you've ever wished your AI assistant could be more consistent or better understand your voice and goals, this one's for you.

Resources:

• Sample instructions doc
• Link to recent Markeing Projects Webinar

3 Key Takeaways

• Projects = Personalized Interns: Think of each Project as a hyper-focused digital assistant. The more specific you are with instructions and files, the more helpful and consistent the results.

• Instructions + Files = Power Combo: Use the "Instructions" tab like a job description. Then upload key documents (like tone of voice guides, templates, or customer profiles) to act as the Project's knowledge base.

• Keep It Focused: Instead of one all-purpose project, create separate Projects for distinct tasks (like copywriting, editing, or customer service) to avoid confusion and boost results.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary

In this solo episode, host Cary Weston tackles a common question: How do I replicate a document, memo, or report using ChatGPT to save time and make the process easier? Cary shares real-world tips on how to reverse-engineer repetitive documents and set up a system with ChatGPT that can help you build those same documents faster in the future. Whether your data lives in meeting transcripts, other documents, or just in your head, Cary walks through how to create a repeatable template that ChatGPT can use again and again.

3 Key Takeaways

• Start with consistency: The more consistent your document layout and format, the easier it is for ChatGPT to reverse-engineer it into a repeatable template.

• Use the 4-part formula: Always tell ChatGPT (1) what you're doing, (2) why you're doing it, (3) what success looks like, and (4) ask if it has any questions.

• Let ChatGPT interview you: If the content lives in your head, use ChatGPT's voice mode to speak your ideas out loud and let it organize your thoughts into a polished draft.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear.

UPCOMING FREE WORKSHOP: "Creating A Marketing Strategy Project With ChatGPT", 9/17/25 - Register Here Episode Summary

In this solo episode, Cary tackles one of the biggest frustrations professionals face with ChatGPT: getting vague, unhelpful answers even after what feels like a clear prompt. He shares a simple, powerful four-part framework that transforms how you communicate with AI—turning ChatGPT from a guessing machine into a real thinking partner. Whether you're writing emails, analyzing data, or building training materials, this framework helps you get clearer, more actionable results every time.

3 Key Takeaways

• Most people treat ChatGPT like Google—and that's the problem. It needs clear instructions, context, and expectations, just like a new team member would.

• The Four-Part Framework includes: 1) What are we doing? 2) Why are we doing it? 3) What does success look like? 4) Do you have any questions for me?

• Better prompts = better results. By giving structure and clarity upfront, you save time and frustration later.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

MUSIC CREDITS

The instrumental music used in this podcast is called "Curious" by Podington Bear.

UPCOMING FREE WORKSHOP: "Creating A Marketing Strategy Project With ChatGPT", 9/17/25 - Register Here Episode Summary

In this episode of The ChatGPT Experiment, Cary welcomes Michael Stelzner, founder of Social Media Examiner and host of the AI Explored podcast. Michael shares his journey from launching Social Media Examiner to becoming a leading voice in helping marketers and entrepreneurs understand and apply AI. They dig into how AI mirrors the early days of social media, the importance of empathy and clarity in podcasting, and how to smartly navigate emerging trends without getting overwhelmed. It's a deep, honest, and practical conversation for anyone looking to stay ahead in a changing world.

3 Key Takeaways

• Empathy Leads the Way: Whether podcasting or creating content, always bring it back to the listener's level. Make things clear, practical, and useful—especially when the topic (like AI) can be overwhelming.

• Experiment Before You Invest: Michael's approach to new trends—like AI—is to test, track, and validate before going all in. From podcasts to events, he uses surveys and behavior data to guide decisions.

• Hire for Strategy, Not Just Tasks: Instead of filling a role with one person, think AI-first. Use tools to handle the busywork, and if you do hire, make it someone who can build AI-enhanced systems and strategy.

About Michael Stelzner

Michael Stelzner is the founder and CEO of Social Media Examiner, one of the most trusted sources for marketing insights and trends. He's the host of two top-rated podcasts: Social Media Marketing and AI Explored, where he breaks down complex topics into digestible, practical advice. Michael is also the creator of Social Media Marketing World, a major annual event that brings together marketers from around the globe. Known for his deep curiosity and clear teaching style, Michael is a longtime guide for marketers navigating change—now with a strong focus on AI.

Explore more of Michael's work at Social Media Examiner

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

• ChatGPT Podcast Website: www.ChatGPTExperiment.com

• Marketing Podcast: www.PracticalMarketingShow.com

• Cary's Agency Website: www.CMWeston.com

• LinkedIn: Cary Weston

LINKEDIN NEWSLETTER

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment Newsletter

MUSIC CREDITS

The instrumental music used in this podcast is called "Curious" by Podington Bear.

Episode Summary:

In this solo episode, host Cary Weston dives deep into one of the most commonly asked features about ChatGPT: Memory. As summer winds down and routines return, Cary uses this time to unpack what memory actually is in ChatGPT, how it works, and why it matters. He offers a clear, user-friendly breakdown of how to manage memory settings, the difference between memory and custom instructions, and how to make ChatGPT more helpful and personalized over time. No guest this week—just a practical, detailed walkthrough from Cary to help listeners better use this powerful feature.

3 Key Takeaways:

• Memory is only available in paid ChatGPT versions and helps the tool remember useful details across conversations—like your name, projects, or how you prefer responses.

• You can view, edit, or delete saved memory from your settings and even prompt ChatGPT directly to remember or forget specific things.

• Memory works best when used alongside custom instructions and projects—each serving a different purpose to enhance how ChatGPT supports your goals.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston

LINKEDIN NEWSLETTER

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

Episode Summary:

In this solo episode, host Cary Weston dives into a batch of real listener questions submitted through the podcast's website. He shares his perspective, tips, and best practices for using ChatGPT effectively—covering everything from voice tone customization to managing complex family schedules. Cary emphasizes the importance of curiosity and how ChatGPT can act as both an intern and a teacher, depending on how you engage with it. Whether you're just starting out or trying to get deeper results, this episode is packed with practical advice.

3 Key Takeaways:

• Let ChatGPT Play Teacher: You can get better results by asking ChatGPT to evaluate its own work or create prompts for itself—this approach often leads to higher-quality output.

• Feed It What It Needs: For ChatGPT to sound like you or think like you, provide it with background, examples of your tone, or even let it interview you to get context.

• Use ChatGPT to Stay Organized: It can help you plan meals, create shopping lists, analyze your calendar, or even act as a personal accountability partner if you give it the right information.

Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

+++++++++

CONNECT WITH CARY

ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: Cary Weston on LinkedIn

LINKEDIN NEWSLETTER

The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: The Chat GPT Experiment Newsletter

MUSIC CREDITS

The instrumental music used in this podcast is called "Curious" by Podington Bear.