FreeDive Podcast

You asked, we listened! In this month’s Social Savvy with Kristy, we’re diving into TikTok—the app everyone’s talking about, but not everyone gets. If you’ve ever wondered:

• How do I keep my favorite TikToks organized like a pro?
• Can my friends see all the weird stuff I’ve commented on?
• Why does TikTok think I’d like this random video?

We’ve got you covered! This episode is perfect for TikTok newbies, hesitant brands, or anyone who’s avoided downloading the app thinking it’s “just for Gen Z.” Kristy shares helpful tips, funny insights, and even a few personal TikTok quirks to keep things interesting.

It’s part TikTok crash course, part lighthearted confessional—you won’t want to miss it!

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

We’re taking a quick pause this week, but don’t worry—we’ve got a few updates to share! 🎉 In this 5-minute video, Kristy reflects on past episodes, dives into some FreeDive news, and gets you pumped for the season of Spotify Wrapped!

Thank you, as always, for being part of the FreeDive community. Stay tuned for more content next week, and don’t forget to share your favorite podcast moments from this year in the comments below! 👇

Let's connect! Send us a message and say hi.

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

In this episode of the FreeDive podcast, Kristy and Bill dive into the politics of marketing and share their bold predictions for 2025. From the growing influence of AI on content creation and marketing strategy to the evolving roles of influencer marketing and cancel culture, they explore how cultural shifts and technological advancements are shaping the industry’s future.

Plus, the team delivers plenty of laughs with some of the quirkiest moments yet:

• The wild internet saga of Peanut the squirrel and its unexpected political fallout
• Which team member could secretly crush a breakdancing contest
• Why staying ahead of cultural trends is both exhausting and essential

Tune in for a mix of cutting-edge insights and hilarious detours as Kristy and Bill discuss the ever-changing landscape of marketing and culture in 2025.

AI Tools:

• Chat GPT
• Hedra
• Oasis
• Kapwing
• Underload
• Descript
• Dream Machine
• Notebook LM
• Squadcast
• Pictory

Cultural Mentions:

• Nutterbutter Ad
• Dunkin Donuts Halloween Ads
• Peanut the Squirrel
• Raygun
• Jeremy Swayman

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

In this episode of the FreeDive Podcast, we’re joined by Anna Baglien, one of Seapoint Digital’s talented account managers and a longtime friend of the show! Anna shares her journey into account management, a role often defined by wearing multiple hats and seamlessly meeting clients’ needs.

Kristy and Anna dive into the unique challenges of account management, from mastering organization and adaptability to honing people skills and navigating the unexpected.

Whether you're curious about the behind-the-scenes of client management or considering a career in this dynamic field, Anna’s story offers practical advice, relatable challenges, and a clear picture of what makes an effective account manager. Join us for a warm, humorous, and insightful chat about the art of client relationships and the "organized chaos" that makes it all happen.

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

Curious about what makes a LinkedIn profile truly pop? In this month’s Social Savvy with Kristy, we’re diving into the essentials of crafting a LinkedIn presence that stands out, engages, and sets the stage for meaningful connections.

From the perfect profile picture and headline that tells your story, to writing content that resonates in your industry, Kristy guides you step-by-step through creating a profile that’s not just impressive but impactful. Plus, we’re going beyond the basics to share pro tips on commenting, direct messaging, and strategic engagement—learn how to kickstart conversations, join discussions, and strengthen your presence in the LinkedIn community.

Whether you're new to LinkedIn or ready to refresh your profile, Kristy’s practical advice, humor, and real-life examples make this episode as fun as it is informative. By the end, you’ll have all you need to turn your LinkedIn profile into a networking powerhouse.

Grab a pen, jot down some notes, and get ready to transform LinkedIn into your ultimate professional highlight reel! Tune in, connect, and grow with us!

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

In this episode of the FreeDive podcast, we’re joined by Kayla Sue, a social media marketer with a passion for gaming and influencer marketing. From her start as a marketing coordinator during the pandemic to freelancing with top clients in the gaming and eSports world, Kayla has built her career with resilience, grit, and a keen eye for trends. She shares the story of her journey, highlighting lessons learned from hands-on experience and her natural talent for sales honed in corporate banking.

Join us as Kayla delves into:

• How she used real-world experience and mentorship to fast-track her success in social media marketing
• The highs and lows of freelancing, from building a niche client list to finding the right clients
• Networking tips for making connections in the gaming industry
• Insider insights on the power of influencer marketing and how she identifies the best gaming influencers for brands
• The dedication it takes to stay up-to-date with social media platforms, gaming trends, and client needs
• Fighting burnout with self care

With deep expertise in the gaming community and a natural knack for knowing how to engage the right audiences, Kayla’s insights offer valuable takeaways for anyone looking to break into marketing, grow their freelance business, or understand the world of gaming and influencer marketing.

Follow Kayla Sue:

• LinkedIn
• Twitter

Additional Links:

• eSports
• Twitch

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

Today we're breaking down our experience at the 2024 Agents of Change conference. From standout sessions on rethinking the customer journey to using AI for content and video marketing, we dive into our favorite moments. Hear our take on John Jantsch’s insights about shifting from the outdated sales funnel to his fresh approach on building trust and referrals.

Plus, we geek out over Lou Bortone and AI-powered video tools after his stellar demo-packed session that showcased tools like Descript, Pictory, and more—all designed to help marketers of any size.

Finally, we compare this year’s conference to others we've attended. Is Agents of Change really living up to its name? Tune in for our candid review and actionable insights to help your business thrive in this fast-changing digital landscape!

Speakers Mentioned:

• John Jantsch
• Andy Crestodina
• Viveka Von Rosen
• Lou Bortone

AI Tools:

• Chat GPT
• Hedra
• Oasis
• Kapwing
• Underload
• Descript
• Dream Machine
• Notebook LM
• Squadcast
• Pictory

Additional Links:

• Quebec Nordiques
• Agents of Change
• Inbound

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

In this episode of the FreeDive Podcast, Kristy and Bill dive headfirst into the ever-evolving world of artificial intelligence, with a focus on ChatGPT. 

From playful experiments with Bill’s AI voice companion, Echo, to deep discussions on AI’s influence in art, photography, and even politics, no topic is off-limits. They explore how AI is shaping the future—from creative industries to the psychology of young people using face filters. 

Tune in for a fun yet thought-provoking conversation as Kristy and Bill break down how they’re using AI in their work, its potential impact, and the ethics behind these new technologies.

Whether you're curious about AI’s role in everyday life or its broader societal effects, this episode has something for everyone.

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

Ever wonder how a content marketer becomes a product marketing powerhouse?

In this episode, we sit down with Alisa Meredith, a seasoned marketing professional with over 20 years of experience in content strategy and product marketing.

Alisa shares her journey from running a marketing agency to creating and leading a production unit at Tailwind and refining her project management skills at Semrush. Along the way, she opens up about the challenges she’s faced, offers advice for young women entering the marketing field, and discusses how she’s embracing the future of AI.

Known for her compelling storytelling, strong analytical skills, and expertise in content marketing, Alisa provides a candid look at her path from content creator to product marketing manager. Whether you're an aspiring marketer or a seasoned professional, this episode offers an inspiring and insightful glimpse into her evolution in the ever-changing digital landscape.

Follow Alisa Meredith:

• LinkedIn: Alisa Meredith

Additional Links:

• Semrush
• Chat GPT
• HubSpot
• Pinterest

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!

Ever wondered why your one-size-fits-all social media posts aren't hitting the mark? Spoiler alert: it’s all about tone!

In our third installment of Social Savvy with Kristy, we dive into the art of tailoring your caption copy to fit each platform’s unique vibe. From LinkedIn’s professional polish to TikTok’s casual fun, we’re covering it all.

Join us as we break down the dos and don'ts of social media copywriting and share expert tips for boosting engagement on LinkedIn, Instagram, Facebook, Twitter, YouTube, and TikTok. Discover why posting the same caption across every platform is a major mistake, and learn how to fine-tune your messaging to speak directly to each audience.

Whether you’re managing a brand account or just want your personal posts to stand out, grab a pen and get ready to take some notes! We’ll share examples, strategies, and insights to help you nail your tone every time you hit "post."

Tune in for tips that will turn up your engagement and help you craft copy that truly connects!

Let's connect! Send us a message and say hi.

It's the end!

No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

Come find us!

But wait!

Explore a wealth of tips, tricks, and insights on our various social channels:
📷 Instagram
🐦 Twitter
💼 LinkedIn
👍 Facebook
🕺 TikTok

For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

Thanks for listening!