Freelance Transformation

If you make the right moves, you can build an agency in just three years. Think it's impossible? Think again! We have Emily Hirsh on the show today just to prove that it is entirely possible to build your brand and your business in only three years.

Three years ago, Emily started as a virtual assistant. At first, she managed social media for her clients. Running successful Facebook campaigns turned into Emily's niche, and she decided to break out on her own. She now runs her own digital marketing agency with 18 employees, and it's steadily growing.

https://freelancetransformation.com/episode170

Working for yourself isn't easy, but it's not impossible. Our guest today left her career of over twenty years to start her own business. It was always something Merideth Bisiker wanted to do, and being there for her family finally inspired her to do it.

Less than a year ago, Merideth left her full-time job to become Merideth the Money Coach. She helps clients with money management techniques and helps them recover from financial crisis. She's on Freelance Transformation today to talk about the work-life balance that is sometimes hard to manage when working for yourself. And she shares how you can pull off the transition from full-time to self-employment and how she balances her career in order to be there for her family.

https://freelancetransformation.com/episode169

Job sites like Upwork aren't just oversaturated watering holes for freelancers. There are ways to find real, high-paying clients on these sites. Don't believe me? Well, our guest today is here to prove this point exactly.

Tom Casano is an SEO consultant and founder of the Sure Oak consulting firm. He ramped up his business over the past 16 months by optimizing his availability on Upwork.com. On this episode, Tom discusses what cues you can look for when filtering through clients, and his proposal strategy might just change the way you look at job board sites. They are an amazing client source if you can tap into them. Tom's refreshing perspective could inspire you to take a chance and create a profile today!

https://freelancetransformation.com/episode168

In order to be a successful freelancer, you have to create that human experience. Connecting with clients online can make that kind of experience really difficult, but it's not impossible. Our guest today specializes in building connections with clients by creating online communities.

Sophie Bujold is the creator of Cliqueworthy, an agency that connects clients with their ideal online communities. Sometimes her clients are starting from scratch, but most of the time these clients already have a community; they just don't know what to do with it. You can use your online community to carry your message and build your brand. Sophie shares some tips on this episode to help us find clients and build relationships online that are both sincere and successful!

https://freelancetransformation.com/episode167

If you think you can't use content marketing to connect with your ideal clients - think again!

Content marketing is effective no matter what niche or skill you're selling. If you're having trouble making it work for you, then you might be doing it wrong. According to my guest today, a lot of us are doing content marketing wrong.

Devesh Khanal is a content marketing guru who used to be just like us. He never thought content marketing would work for him until a fateful meeting with his future business partner, Benji Hyam. Together, the two of them started their own content marketing agency, and they help big businesses and freelancers alike manage their content marketing campaigns.

https://freelancetransformation.com/episode166

There is more than one way to find clients. Set your pitches aside for a moment and tune in to today's episode. James Johnson is on the show today to talk about the ways you can think outside of the box and snag the kind of clients you really want to work with.

James Johnson is a freelance writer and founder of the Freelance Writers School. His grassroots approach to finding clients is a complete game changer. James teaches his unconventional methods to other freelancers in order to help them build relationships and find their ideal clients, and he's sharing his techniques on The Freelance Transformation right now!

https://freelancetransformation.com/episode165

Sometimes we underestimate how hard it really is to scale a business. Many of us fail to take a closer look at our business model before we get started and then we are overwhelmed when everything starts to take off all at once.

So, is it possible to scale your business with your sanity intact?

Breanne Dyck, Founder of MNIB Consulting Inc., is here on Episode 164 to reveal a few tips which could help you to scale your business without losing any (or all) of your sanity. Breanne generously shares what this framework looks like and how she helps freelancers and businesses to "scale up without burning out." She shows us how these methods are both sustainable and realistic.

https://freelancetransformation.com/episode164

On this episode of the Freelance Transformation Podcast, we get to talk about what it's like to sell to and work with corporate clients. And when we say corporate clients, that typically means companies that are bigger than what we'd normally consider a small business. They have proper departments, multiple shareholders, and tens, hundreds or thousands of employees. Companies where you're dealing with multiple stakeholders involved in decisions. And of course, usually bigger budgets.

To speak to this topic is Henrik Becker. Henrik is a marketing automation consultant that very quickly realized that corporate clients are a much better fit for his services than smaller businesses, so he has focused on serving them. On this episode, we will discuss how he found his corporate clients, the reasons why he focuses on this group and some of the strategies around how to successfully work on contracts in the corporate environment.

https://freelancetransformation.com/episode163

Being a freelancer can be harder than you think it is. We still dread going to work sometimes, even when we work from home. And there's still that looming threat of "is this all there is?" If you're looking for something more in your business, then today's episode is for you. On this episode, Kevin Monroe talks about how we can all find a purpose for our freelance business.

Kevin Monroe is a leadership consultant and executive coach who helps high achievers find and connect with their purpose in life. Finding a purpose goes beyond just making money for yourself, and it goes well beyond success too. It's time to stop going through the motions and start working with some intention.

https://freelancetransformation.com/episode162

Brian Downard wasn't always serving one kind of client. He started in app development, but he found his calling in lead generation for home and garden businesses.

Serving one vertical like this is even more specific than finding a niche. Brian talks about what inspired him to focus on this particular vertical and the mistakes and the successes that he's made that ultimately shaped his business and his brand.

https://freelancetransformation.com/episode161