Freelance Transformation

Michael Zipursky of Consulting Success has spent nearly two decades building consulting agencies. Over the last ten years, he's dedicated his time to helping other consultants & freelancers alike to build better businesses. His experience has taught him that having the right mindset is what sets truly successful freelancers apart.

Michael believes that most freelancers are held back because their mind isn't in the right place. We all know the steps toward success, we can even have the tools to achieve them, but if you're in the wrong mindset, you're never going to unlock your true potential. Your mindset will get you in front of the high-quality clients you're looking for, and help you achieve that freedom and flexibility you want from your career.

https://freelancetransformation.com/episode160

Upgrading from freelancer to solo-preneur is the trajectory some of us take in our businesses, but taking that first step isn't always easy. How do you know when you're ready?

Duane Brown, Founder of Take Some Risk - a digital marketing agency, discusses his transition from freelancing to starting his own agency. Duane shares some of the risks he took to make that first leap and why and how he's decided to build an agency.

https://freelancetransformation.com/episode159

When it comes to freelancing, we all have to start somewhere. And the reality is that those beginnings are pretty humble. Your first client probably won't be a giant account and you probably won't be making hundreds of dollars per hour. In fact, the whole project might be $100.

But how do you get from that point to better clients, higher paying, possibly building a team, and most importantly having a business that enables whatever lifestyle you're looking for?

Joe Kashurba went through this exact journey, and his started all the way back in high school and led to him ultimately winning $30,000 website projects and managing 6 figure advertising accounts.

Joe will be sharing his journey in-depth, including the key realizations he made around his ideal clients, how he priced himself, what packaging his services did for him, and how he ultimately built a team.

https://freelancetransformation.com/episode158

Crystal Smith is the mastermind behind Shine Consulting where she helps solo-preneurs tell their origin stories in order to sell themselves better. Crystal refers to this process as "story-selling." Story-selling is more than just talking about your experiences, it's about connecting your own personal story to your business.

Crystal shares her own origin story and offers some great advice on how to use this emotional marketing technique to build your personal brand!

https://freelancetransformation.com/episode157

Being a freelancer is often synonymous with being a "jack of all trades." You do everything in your business. You could be a web designer or writer, but you're also a manager, a bookkeeper, and a marketer. Matt Kohn of Different Hunger Media shares his story of building his solo-freelance business into an agency. And how it's allowed him to focus on the development and future planning of his business.

https://freelancetransformation.com/episode156

If you're trying to find enough freelance work to finally quit your full-time job, tune in now for Seth Coelen's first-hand experience. Seth is on the podcast today because he truly knows how to set freelancers up for success. His techniques for finding clients and determining rates will help you establish the strong starting point you need to jump successfully into a freelance career.

Seth Coelen is a UI/UX designer who really loves his work. He had no problem working his corporate job all day and then coming home to pull in freelance projects on the side. But stretching yourself too thin is one of the fastest ways to burn yourself out. Seth and his wife knew that something had to give. So he gave up the corporate job to focus on his freelance pursuits.

https://freelancetransformation.com/episode155

Jane Portman, founder of UI Breakfast, is an amazing UI/UX consultant who loves helping entrepreneurs perfect their SaaS systems online and on mobile. She's also an ace at productizing her skills. Productized consulting is a way to simplify your services and your rates in order to better serve your clients by offering them in neat, pre-priced packages.

Jane is on this episode of the Freelance Transformation podcast all the way from Russia! To discuss how productizing her own skillset helped her build her business and reach out to the kinds of clients she truly loves working with.

https://freelancetransformation.com/episode154

Are you thinking about hiring a virtual assistant but you're not sure where to start, or when might be a good time to do so? Fortunately for the modern-day freelancer and business owner, the advancements in technology and the internet have made it possible for businesses to flourish in the online environment. This means that you are now able to choose from a gigantic pool of candidates to help you with your business. Part-time, full-time, flex time? No problem.

Hiring a virtual assistant gives you the opportunity to do the things that you do best in your business. You are able to outsource the tasks that are a time-suck and the things that often fall to the bottom of your to-do list.

On this episode, we are lucky to have Gina Horkey, Founder of Horkey HandBook, back on the show. On episode 45, Gina spoke about how you could hire and work with a virtual assistant, and she is back with more awesome advice and to help you take that first step to hiring your first assistant.

https://freelancetransformation.com/episode153

We can't all be organized all of the time. Sometimes our businesses get away from us, and we are consumed by all the little things we need to do to keep our business running. But you don't have to let your freelance career consume you or your free time. If you're struggling to find that work-life balance, this episode of The Freelance Transformation Podcast is for you.

Susan Fennema is a project managing genius. She is the CEO of Beyond the Chaos, and she helps freelancers reclaim their lives. She has tips and tricks to help you keep track of all the little details, and we discuss the strategies she uses to help freelancers put systems in place to run a better business.

https://freelancetransformation.com/episode152

Back in 2005, Jeff Sauer was teaching himself SEO when most businesses didn't even know what the heck that was. He realized he could combine this niche work with his computer science degree, and he turned his side hustle into a full-time career in only one year's time.

Today, Jeff is a digital marketer who teaches his secrets to university students and consults freelancers online. He has learned how to grow and scale a freelance business because he just so happened to stumble upon the magic formula using his own business model.

https://freelancetransformation.com/episode151