From Data to Action

From Data to Action

By DanielaArts
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From Data to Action episodes

  • Leveraging Pairwise Comparison for Product Development

     In this episode of From Data to Action, the Frisby team dives into how a pairwise comparison matrix helped uncover strategic insights about product performance. With perspectives from marketing, UX, nutrition, and product management, the discussion unpacks how consumer preferences were transformed into actionable user stories, a prioritized product backlog, and data-driven campaigns. A practical look at turning customer feedback into real innovation. 

    6 min

About From Data to Action

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From Data to Action is a podcast where data meets strategy. Each episode showcases how the Frisby team uses real consumer insights to shape smarter decisions—from product…