In this episode of Business of the Beat, host Kendra Bracken-Ferguson is joined by LaShasta and Michelle Ngome for an inspiring and insightful conversation on the real impact of the Goldman Sachs 10,000 Small Businesses Program.

LaShasta shares her personal journey through the program—opening up about the challenges, breakthroughs, and growth she experienced along the way. Together, the group breaks down what makes the program unique, from its blend of practical business education to its focus on personal development, accountability, and execution.

The conversation highlights the importance of community, transparency, and communication in entrepreneurship, while also tackling common myths about what it really takes to build and sustain a successful business.

From financial literacy to the power of networking, this episode offers a clear look at how structured programs can accelerate growth when paired with commitment and consistency.

Beyond the business lessons, the discussion also dives into mental health and wellness—an often overlooked but critical part of the entrepreneurial journey—and how resilience and adaptability play a key role in long-term success.

Whether you’re considering applying to the program or simply looking to level up your business, this episode provides both practical guidance and real-world perspective.

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