March 04, 2025

From Intern to Industry Leader: Megan Ulrich’s Journey & Bold Vision for Senior Living - Megan Ulrich, VP of Marketing & Public Relations at BHI Senior Living

25 minutes

In this episode of Connecting the Dots, host Matt Reiners sits down with Megan Ulrich, Vice President of Marketing & Public Relations at BHI Senior Living, to discuss her remarkable 20-year journey in senior living. What started as a college internship turned into a lifelong passion, shaping her career as a leader in marketing, innovation, and resident engagement.

Megan shares how senior living has evolved from a clinical, needs-based model to a vibrant, lifestyle-driven experience. She discusses the latest trends, including AI-powered health monitoring, sustainability initiatives, and the demand for personalized, concierge-style services. Plus, you’ll hear about the bold ideas shaping the future of aging—from skydiving seniors to intergenerational communities and even serving robots in dining rooms!

✅ How Megan’s unexpected journey in senior living led her to leadership
✅ The biggest shifts in resident expectations and marketing strategies
✅ How technology and AI are revolutionizing care, safety, and independence
✅ The rise of sustainability, concierge services, and experiential living in senior communities
✅ What the future of senior living could look like in the next 10 years

If you’re in senior living, marketing, or just curious about the future of aging, this is an episode you won’t want to miss!

What You’ll Learn in This Episode:

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