In this episode of Built in America, host Sam Mahmood sits down with Sara Blackmer, CEO of FluidLogic, to discuss how she’s revolutionizing hydration technology for athletes. Drawing from her military engineering background, Sara shares her journey into entrepreneurship and the science behind FluidLogic’s innovative hydration system. 

Sara dives into the challenges of developing cutting-edge technology, scaling a business, and creating a new category in the sports performance industry. She also highlights the importance of perseverance, leadership, and fostering a culture that embraces failure as a learning opportunity. Beyond the tech, this conversation dives into leadership, perseverance, and the importance of fostering a company culture that embraces failure as a stepping stone to success. Sara also reflects on the lessons she’s learned from her military career, why character matters more than skills when building a team, and how staying mission-driven fuels long-term innovation.

Join us for an insightful conversation on innovation, endurance, and the future of hydration in high-intensity sports.

Let’s keep building… 

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