If you're apologizing for your business boundaries, you're essentially telling people they're optional.

Tonya Kubo and operations expert Gwen Bortner explore why your boundaries aren't suggestions, how to communicate them without guilt, and what happens when you stop treating your professional limits like requests for permission. You'll learn the difference between boundaries and preferences, why women entrepreneurs struggle with enforcement, and how strong boundaries actually improve client relationships and your reputation.

Key Takeaway: Your boundaries aren't suggestions - they're the framework that allows your business to function sustainably. Stop apologizing for your professional limits and start treating them as business practices.